wayfinding project
fergusson college, pune.
bhagyashree tathawadedhruv mehraswapna patwardhan
faculty guide : paresh choudhury mahendra patel
fergussoncollege,pune.
Fergusson College (FC) is a degree college in western India, situated in the city of Pune. It was founded in 1885 by the Deccan Education Society and was the first privately governed college in India. The college is named after Scottish born Sir James Fergusson, the Governor of Bombay, who donated a then princely sum of Rs 1,200. Since 1948, the college has been under the jurisdiction of the University of Pune.The college has two sections:The Junior Wing of the college is for students graduating from school. Courses are offered in Arts and Science streams, at the end of which students may appear for the Higher-Secondary State Certificate examination.The Senior Wing offers Bachelors Degrees in 29 disciplines and Masters Degrees in 16 disciplines, spanning electronic and computer sciences, languages, humanities and social science, life sciences and creative sciences. The college also offers doctoral and vocational programs.The 65-acre (260,000 m2) campus of the college is located in the heart of the city. It provides athletic and cultural facilities, as well as residential facilities for more than six hundred students and faculty.
problem
1. Navigation• Fergusson College has the total area of 65 acres.This is a vast campus to navigate.• It consists of four entrances which are spread across the periphery of the entire
campus. This makes it extremely confusing for a new visitor to navigate from point A to point B.
• The campus consists of many independent institutions working simultaneously. These need seperate identities for the ease of navigation.
• Fergusson College consists of Bachelor, Master degree programs as well as Junior College of its own. To facilitate this, various departments are formulated having their independent system of functioning.These departments are located throughout the campus. Students in one day need to navigate from department to department for their courses.
• It also provides various facilities likes a basketball court, volleyball courts, a badmintion hall, a football ground and many such others for the students of the college spread across the vast campus.Students access these facilities on a regular basis.
2.Exsisting Signage• The exsisting signage is highly ineffective in terms of functionality as well as
visibility.• Some signposts have been misplaced. Their orientation is also a problem in some
cases.• Few signposts have too much data for the reader to read.This confuses the reader
in turn making it difficult to register.• As the campus consists of many distinguished areas, the signpost consists of a lot
of content that too without hierarchy.• Use of arrows is repetitive and sometimes unconventional. • The stucture is simple ,boring and doesnt catch anyone’s attention. The colour
brown helps it to camaflouge with the surrounding which makes visibility a problem.
existingsignage
On visiting the campus we saw that the existing signage was not in anyway effective as students from the college were asking us for directions. The signboards often merged with the dark folliage on campus making its visibility an issue which needed rectification. The directional arrows were unclear on various occasions.
target users
primary audienceThese include new students persuing Bachelor and Master degree or the ones who are in freshers in Junior College, students who are not in Fergusson College but visit the campus due to various reasons and visiting faculty.
user profile• Well versed with basic english language • Localites/non- localites• Foreign /Indian• Age Group 16 to 55• Immediate need to identify locations• Curious• New to environment
secondary audienceThese include outsiders such as suppliers for stationary, maintainance, post delivery, home delivery, guest visitors.
user profile• Comfortable with reading basic english language• Visit rarely• Need to access a particular area• Gradually aquianted with the surrounding area
tertiary audienceThese include staff members such as teachers, peuns, security guards, clerks etc
user profile• Everyday in contact with the campus• Well versed with their own area• May not be able to locate other area
purpose of visit
educational purposewhich mainly concerns going to departments, independent colleges.
enquiry purposewhich concerns going to the main building, respective offices in the independent colleges.
hangout purposewhich concerns going to the canteen, parkings, Kimaya.
recreational purposewhich concerns going to boy’s recreational and ladies recreational halls.
sportswhich concerns going gymkhana, volleyball court, basketball court, football ground and badminton hall.
A sprawlling 65 acres in the city Fergusson College has but one map at its main en-trance, beyond which existed only signpost. We strongly felt that there was a need for a map system inside the campus due to its size. We started off by segregating the components of the college into major groups listed below :
UTILITIESRESIDENCEDEPARTMENTS (ACADEMICS)ADMINISTRATIONAUTONOMOUS COLLEGES
Based on our basic research of the college campus we furthermore refined our di-visions into 5 blocks. We chose blocks as its a known fact that to remember large pieces of information people inherently use the method of chunking which in-volves one ‘chunking’ similar bits of information for better recall.We furthermore decided to colourcode the blocks for better recollection and easy identification.
The blocks are named :
EXTENDED CAMPUS BLOCKMAIN CAMPUS BLOCKRESIDENTIAL BLOCKFACILITIES BLOCKNEW CAMPUS BLOCK
map
plot map
F.C Road
Ground
Quarters
Volleyball Ground
Economics
Pavil
lion
DES
F.C Road
Photography
Parking
Canteen
IMDR
Audi
toriu
m
Libr
ary
TIP
Physics
Chemistrty
Mai
n Bu
ildin
g
Basketball Court
Amphithetre
N M Wadia
Bank
B J Wadia Library
Kimaya
Badminton
Electronic ScienceTutorialBuilding
BoysHostel
1
BoysHostel
3
BoysHostel
4
BoysHostel
2
BoysMess
BoysMess
Quarters
DESLaw College
Fergusson Junior College
Microbiology
Com
pute
r S
cien
ce
Phys
ioth
erap
y
QuartersTennis Court
Ladies Hostel
Ladi
es H
oste
l
JRVJTI
Workshop
GeographyGeologyBotonyZoology
Fergusson Hill
BMCC
Maths
Boys
re
crea
tiona
l
Psyc
hoL.
C
Ladies Mess
BadmintonHall
Cant
een
Parking
Parking
M.S
cEl
ectr
onic
s
Bunglows
Bunglows
Bunglows
Bunglowsand
Quarters
Quarters
BotanicalGarden
Chat
ursh
rung
i Roa
d
MMCC
Main gate
3rd Gate
Girl’s HostelGate
BackGate
explainingthe
block system
The Block System was designed to help people chunk information into major parts which in turn help them to recall the desired information with ease. The Blocks were further colour coded so that have an identity of their own and can be easily distuinguished from each other.
The map was divided into 5 main blocks for ease of access and understanding, they are :
the main block
the extented block
the new block
the facilities block
the resedential block
the extented block
the new block
the facilities block
theresedential block
the main block
Boys RecreationBotony & ZoologyChemistryEconomicsElectrical SciGeography & GeologyMain BuildingMaths M.S.C Elec SciPhotographyPhysicsPsychologyTutorial building
AmphithetreB.J.WBadminton HallBankBasketball CourtBotanical GardenCanteenGroundsGymkhanaKIMAYALibraryParking 1 & 2Tennis Court
BiotechonlogyComputer SciD.E.S LawnsF.A.S.C.SFergusson CollegeMicrobiologyPhysiotheraphyToon School
BunglowsHostelsMessStaff Quarters
AuditoriumCanteenI.M.D.RLibrary J.R.V.J.T.IParkingT.I.PWorkshop
the block system
comparison After finishing dividing the campus into 5 major blocks we noticed that people found it easier to navigate the campus. The colour coded blocks helped people to easily identify with the blocks.
F.C Road
Ground
Quarters
Volleyball Ground
Economics
Pavil
lion
F.C Road
Photography
Des
Canteen
IMDR
Auditorium
Libr
ary
TIP
Physics
Chemistrty
Mai
n Bu
ildin
g
Basketball Court
AmphithetreWadia
Bank
Wadia Library
Kimaya
Badminton
Electronic ScienceTutorialBuilding
BoysHostel
1
BoysHostel
3
BoysHostel
4
BoysHostel
2
BoysMess
BoysMess
Quarters
DESLaw College
Fergusson Junior College
Microbiology
Com
pute
r S
cien
ce
Phys
ioth
erap
y
QuartersTennis Court
Ladies Hostel
Ladi
es H
oste
l
Cant
een
Psyc
hoLC
Botony and Zoology
Parking
BotanicalGarden
Geo
grap
hy a
ndG
eolo
gy
Mat
hs
Boys
Rec
reat
ion
JRVJTI
Workshop
Bunglows
Bunglows and
Quarters
Bunglows
MSC
Ele
tron
ics
Fergusson Hill
BMCC
MMCC
Chat
ursh
rung
i Roa
d
3rd Gate
Main Gate
Girl’s Hostel Gate
Back Gate
Parking
Parking
Ladies Mess
Badminton
F.C Road
Ground
Quarters
Volleyball Ground
Economics
Pavil
lion
F.C Road
Photography
Des
Canteen
IMDR
Auditorium
Libr
ary
TIP
Physics
Chemistrty
Mai
n Bu
ildin
g
Basketball Court
AmphithetreWadia
Bank
Wadia Library
Kimaya
Badminton
Electronic ScienceTutorialBuilding
BoysHostel
1
BoysHostel
3
BoysHostel
4
BoysHostel
2
BoysMess
BoysMess
Quarters
DESLaw College
Fergusson Junior College
Microbiology
Com
pute
r S
cien
ce
Phys
ioth
erap
y
QuartersTennis Court
Ladies Hostel
Ladi
es H
oste
l
Cant
een
Psyc
hoLC
Botony and Zoology
Parking
BotanicalGarden
Geo
grap
hy a
ndG
eolo
gy
Mat
hs
Boys
Rec
reat
ion
JRVJTI
Workshop
Bunglows
Bunglows and
Quarters
Bunglows
MSC
Ele
tron
ics
Fergusson Hill
BMCC
MMCC
Chat
ursh
rung
i Roa
d
3rd Gate
Main Gate
Girl’s Hostel Gate
Back Gate
Parking
Parking
Ladies Mess
Badminton
Ex tended Ca mpus Bl ock
Main Ca mpus Bl ock
Resedential Bl ock
Fa cilities Bl ock
New Ca mpus Bl ock
decision points
what is a decision point?
A decision point is a place where one has to make a decision, judge, conclude, or give a verdict. It’s the act of making up one’s mind. Decision points are the points where one needs to make a decision, using the available information. The majority of people following a particular route may experience the same decision points, not everyone will behave or react in the same way. The location of the key decision points at the site and what information is required at each point should be identified to form a basis for the wayfinding strategy and system at the site.The content on the decision point step by step guides you to reach the desired location.We plotted 17 key decision points which were necessary for easy navigation throughout the 65 acre campus.
inference
design criteria
The campus needs proper signage and wayfinding system for easy navigation.The existing signage is not entirely effective in terms of functionality as well as visibility. Hence, there needs to be signage which is properly visible and simple enough to guide someone from point A to point B.
The campus requires signposts for wayfinding as well as spot signage for identification of a particular area.The signpost content must corelate to each other so that the instructions are easy to follow and understand.They must maintain synergy in terms of structure, visual elements, hierarchy and colour.
By understanding the various purposes of a visit to this campus, we discovered that there are particular areas in which most of the activity happens. The need of effective signage leading to those areas as well as within those areas is important
Following is the criteria necessary for effective signage in the campus :
• Less content• Effective grouping of data in case of large content• Use of interesting structures• Visually pleasing• Simple to understand instructions• Correct placement• Good contrast between the background and fore-
ground• Synergy • Legible typography
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