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Offer Type Price Conversion Rate
Per Customer Value
Core Sale $27 2.48% $27.00
Upsell 1 $47 24.13% $11.34
Upsell 2 $197 6.22% $12.25
Downsell $97 7.82% $7.58
TOTAL $58.17
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Removing all order form upsells (including checkbox continuity) DOUBLED front-end conversions in some cases…
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Click here to register for our next FREE training webinar…
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1. Match look of main page
2. Have a progress bar
3. Compelling offer recap
4. High-quality product shot
5. Pass data from “Step 1” to order form
Important Elements: 1 2
3 4
5
6. Restate your guarantee
7. Test free shipping
8. Include testimonials
9. Go nuts with trust seals
10. “Next Page” NOT “Order” or “Submit”
Important Elements:
6
10
8 7
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