Today’s Aftermarket Accessory Professional
Top Products/Services Offered:
Truck Accessories
Graphics/Striping
Brush/Grille Guards
Lights/Light Bars
Fender Flares Running Boards/Steps/
Nerf Bars
Jeep/Offroad Accessories
Dash Kits Bedliners
89% 52% 51% 50% 49% 49% 46% 45% 45%
What They Sell
54%Sell to BOTH end
users and auto dealerships
How They Manage Inventory & Supplier Relationships
43% carry more than $50,000 of product inventory in their shops and 23% turn over this inventory at least monthly
23%
9 out of 10will have equal or increased inventory needs in the next 6 months
88%
Their Goals & Challenges
Those who get frequent requests for products not in current inventory
confidence level current suppliers can deliver products needed80%
consider sup-pliers long-term business partners
NET 30the most common payment terms82%
Top Business Objectives: Top challenges: Competing with internet-only retailers
Gaining new customers
How They Connect
Grow/Expand Business
Maintain Profit Margins
Trade Magazines Online/Websites Trade Shows
sources: Certified Audience Statement, July, 2014; Reader Survey, July, 2014
Ryan Wolfe | (800) 669-0424, ext. 262 | RestylingMag.com/Advertise
Driven by Innovation, Fueled by Profitability
Top Related