2. density is 2-3% for particular keyword used within one piece of content. For example, if you use your keyword twice in a 200-word blog post, your keyword density for that item is one percent. Please do keyword stuffing in your content. Its not appetizing to visitors and its a definite turnoff for search engines. In fact, they can penalize your website if they catch you doing this. 2) Title Tags - A sites title tag is by far one of the most important element. Titles should be around 6070 characters and it needs to be interesting and feed peoples curiosity, not simply focused on keyword density and repetitions. Good titling boosts clicks, especially from social networks like Twitter where users wont see a blurb or image. 3) Meta Description Tag - meta description tag is simply data about data. It lets the search engines know about what your information is about. Meta data helps communicate what the topic of your page is about. You may remember that the search engines when crawling your web pages look for mini themes to help determine what your site is an authority on. A descriptive meta description can help inform the engines as to what the page is about. 4) Anchor text Anchor text is a nice way to display (hide) the long url youre linking to. This is a key factor used by the algorithms to determine the Inbound Liking Quality of links. This is one of the key factors used when by the engines when ranking web pages. Well interlinked pages can help increase page views of the site as users can easily navigate the site to find the information that they are looking for. 5) Mind the formatting of the text Formatting (bolding, headings, Italic etc.) is also important to show the search engines that certain words are more important than others. Thus, if you bold/italic your keywords in your text, they are perceived as more important than other words and thus your text becomes more relevant to these keywords.Steps to write an optimized content:StartSelect your topic and find your target readersAnalyse what they might be searchingDo keyword analysis Use Adwords keyword Tool 3. Write content by using relevant keywordsWrite a title tagWrite Meta Description and Meta keywordsPut Anchor tag in your content Which redirect users to your sitePublish the content
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