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The Importance of Verifying Addresses Through Your Website A Q&A with Experian QAS
Tuesday, April 20, 2010
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Welcome!Introductions and Overview of Today’s Session
Experian QAS reviews customer questions regarding QAS Pro Web
Today’s speakers: Andrew Leigh
Head of Product Management, Experian QAS Elizabeth MacKenzie
Customer Marketing Specialist, Experian QAS
Experian QAS product demonstration
Questions from the audience
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#1: Will you each introduce yourselves and your role and your role at Experian QAS?
Responsibilities Andrew Leigh
As the Head of Product Management, Andrew oversees all of QAS’ products and is responsible for providing new and improved products. Many of the upgrades that occur come from direct feedback from Experian QAS customers.
Elizabeth MacKenzie
As the Customer Marketing Specialist, Elizabeth is responsible for creating programs involving relevant content for Experian QAS customers.
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External Facing websites Shopping Cart (shipping/billing addresses) Catalog Request Account sign up
Internal browser based applications Inbound call center
Order processing
Customer maintenance
Customer service Shipping/logistics
#2: Where is QAS Pro Web typically implemented?
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#3: How are internal and external implementations different for users?
External Facing websites Designed to performs automatic address correction on misspelled
addresses in majority of searches Returns a pick-list of possible matches with simple messaging
where necessary
Internal browser based applications Guides users through capturing an address It returns a complete, correctly formatted, valid address with only
minimal information
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PRODUCT DEMONSTRATIONQAS Pro Web
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#4 What technology is the platform based on?
Platforms On Premises – everything hosted by you (Data and Web Service) On Demand – SaaS where QAS
Sample code: On Premises (C#.NET, VB.NET, JSP, ASP, PHP, C) On Demand (C#.NET, JSP, PHP5)
Data Updates automated through Electronic Updates platform
Locally hosted platform available on Windows, Unix and Linux
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#5 How is QAS Pro Web integrated into existing web applications?
External applications Include integration files to main address
page(s) Configure input address fields
Internal applications Single Javascript line to invoke QAS
window Configure code to return address to
correct fields
Using out of the box code greatly speeds up implementation times
Postal Database
JavaScript/CSS files referenced through
simple include added to page source
0
QAS Pro Web Service/Daemon
Browser based application or website
SOAP/XML
* available in .JSP, PHP, ASPX,.ASP
Proxy File*
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#6 What impact does QAS Pro Web have on drop-off rates?
By providing real-time address validation customers are reassured that the products they are ordering will reach them on time
The tool is configured to work behind the scenes interrupting the order process only when absolutely necessary
Seamless integration so on external facing websites customers aren’t aware of their use
“Our website processes an average of 16,000 transactions each day, and it was essential that the product we chose would make address verification invisible to the customer.”-Ron Kelly, Vice President of Customer and Pharmacy Services, drugstore.com
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#7 What are the alternatives if resources are tight to internally produce and deploy QAS Pro Web?
Offer QAS Pro On Demand Software as a Service (SaaS) version of QAS Pro Web Available for web-driven CRM systems and external facing
websites
Organizational Benefits Fast to evaluate and deploy Less IT hardware and personnel resources needed Reduced operational risk
Professional Services
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Questions
Questions after the event?
Visit: www.qas.com/customers
www.qas.com/eu
Email: [email protected]
Call: 888-727-3985
?Submit your questions now!
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