Technical Textiles Opportunities
Workshop
Technical Textiles Workshop
www.investni.com
Stanley Russell
APT Fabrics Ltd
Constructive Networking
How David can take on Goliath
Introduction
What do I mean by constructive networking
How will I make the company grow
As a model I will use my present and past company as an example
A Small or Start up Company
An idea
A product
Service to offer
Customers or potential customers
Specialised knowledge in house
A Small or Start up Company
Agility
Clarity of vision
Quick reaction
Competitiveness
A personal touch( a face to the product)
What does a small company not have
Manpower
Sufficient Capital
Expertise in areas outside own field
Capacity for risk
How can the company grow
Look for non competing companies who provide synergy
Obtain technical help from Institutions or Universities
Look for Government or grant assistance for trade shows/ marketing
Look for complementary products that you could represent
Contact trade magazines or Websites with news items on your company
Benefit to the Company
Increased Product portfolio with minimum Capital expenditure
Professional help
Additional Sales people working on your behalf
Increased market presence
How do I practice what I preach APT fabrics Ltd
– Advice in the form of Consultancy– Supply of a range of specialised
Coatings and laminates
How Can I take on the Goliaths of this world?
APT At Start Up
Concept
Fabric Company
Coating Company Laminating Company
Core Range
APT Growing
Products
Core Outsourced
Funding
APT FABRICS LTDSpecialised
Help
Government
University
Testing House
Technical Inst.
Marketing
Trade Magazine
Trade Website
Trade Show
Social Media
APT Networking
APT FABRICS LTD
Products
Funding Marketing
Specialised Help
Customer
Benefits to Customer
One stop shop
Quicker solution to customers requirements
Benefit of marrying the best technologies from different textile fields
New Innovative systems
Catalyst for change
ICS suit for Fire Fighting Apparel
Developed between
C-Teq Dupont and Packsome Clothing using our HSM system
Medi-Teq
90C washable Hi Vis garment developed In conjunction with NI Ambulance service, Polycoatings, Dyehouse and Testing house
New Lightweight Thermal Management Fabric System suitable
for work wear, protective wear, outdoor & ski wear.
Aclimatise Brand
Eco Air Fabric System
Compliant to En20471 & En343
High temperature washable
Fully Waterproof to Over 10m
V.High Breathability
Fully Recyclable
In this case built in Heating system
Eco Air fabric System
Value Chain
InnovationProposition
Development
Marketing
& PR
Production
& Delivery
Services
& Support
Trade Shows
Trade Magazine
Science Journal
University
Idea/Thought
Funding
Production labs
University
Testing Houses
Suppliers
Trade Magazine
Shows
Conference
Papers
Government
Production Units
Consultancy
Technical Backup
Testing Houses
Promotions
APT Philosophy
“It’s unwise to pay too much, but it’s unwise to pay too little. When you pay too little you sometimes lose everything, because the thing that you bought was incapable of doing the thing you bought it to do.”
John Ruskin (1819-1900) English Poet and Philosopher
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