Talking to Management about Job Analysis:It’s Not About You
Presented to:Job Analysis Class,
USFFebruary 27, 2003
Presented by:Joan Brannick, Ph.D.
About Me - Job Analysis Experience
•Undergrad/grad school
•Tampa Electric
•Naval Training System Center
•Eckerd Corporation
•Tampa Electric
•Cargill, Inc.
•CenturyTel
Pre-Job Analysis Questions
• Who – wants it, uses it, does it, supervises it
• What – the problem(s), the issue(s)
• When – timeframe/deadlines
• Where – part of company/all of company
• How – the process, people, time, budget, etc.
• Why – the purpose, the solution
Interview Question #1
What 4-5 characteristics or skills does someone need to have to be
successful in this job? Why?
Interview Question #2
Tell me 3-4 adjectives that best describe this organization as a
place to work.
Interview Question #3
What are the 1-2 most common reasons people
voluntarily/involuntarily leave this job?
Interview Question #4
What is the number one expectation that people have about this
job/company that is not met?
Interview Question #5
We’ve covered a lot of ground in a short period of time. Is there anything else that you think is
important for me to know that we haven’t discussed already?
Lessons Learned
• Consider your audience.
• Partner with rather than preach to.
• Be prepared.
• Use the 80/20 rule in interviews.
• Begin with the end in mind.
Purpose of Communication in
Grad School vs. Business
• More similar than different
• Audience understands (it’s not about you)
• Audience thinks it is important (it’s not about you)
• Audience motivated to take action (it’s not about you)
Approach to Communication
Grad School Business/ManagementPersuasive/
informativePersuasive/informativeImpact-literature Impact-organization
Impact
• Impact – Contribution to the literature– New– Contribute to theory– Contribute to practice
• Impact – Organization– Quality– Quantity– Time– Cost
Approach to Communication
Grad School Business/ManagementInformative/
persuasivePersuasive/informativeImpact-literature Impact-organization
Individual/expert Collaborative/expertsProblem/process-
focusedSolution/outcome-focusedObjective/data Subjective/opinion
Objective vs. Subjective
No data without stories, no stories without data.
Professor of Sims Wyeth, Management Consultant
People want data, they remember stories.
Joan Brannick, Consultant/Author
Approach to Communication
Grad School Business/ManagementPersuasive/
informativePersuasive/informativeImpact-literature Impact-organization
Individual/expert Collaborative/expertsProblem-focused Solution-focused
Objective/data Subjective/opinion
Narrow/similar audience
Broad/diverse audienceWhat is proposed How it’s proposed
Language is Important
Language affects how people feel about themselves and about you:
•You are competent
•You are arrogant
•They want to help you
•They are stupid
Grad School/IOOB Speak
• Task Inventory• Functional Job
Analysis• Job Element Method• Taxonomy• PAQ• C-JAM• Attributes• Ipsative• Likert
Business/Management Speak
• Task listing• Performance
areas• Job description• Job classification• Job evaluation• Competencies• ADA• Essential
functions
Talking to management IS about this . . .
• Know your audience.
• Will they understand your message?
• Will they think it’s important?
• Will they be motivated to take action?
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