Model Enhancements Customer choice to shop Decathlon on entrance to store – retaining ASDA entrance Decathlon adjacency with G25 front of store feature mat display creates impactful hot spot 10k sqft model for optimised range and layout Designed to maximise conversion into ASDA shop
ASDA Stevenage – 26/9/2016 Strategic Partners : Stevenage 26/8/16
More space to seasonal product Central Aisle, clear navigation
Showroom off central aisle Launch event with sports clubs
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