Application Form

Paul JordanCompetition Coordinator

The only thing that is not designed is nature

David M. Kelley (born 1951) He is founder Global design firm IDEO and a professor at Stanford University. www.Ideo.com

Alan Curtis Kay 

"The best way to predict the future is to invent it”.

Dynabook concept which defined the conceptual basics for laptop and tablet computers and E-books

Viewpoints Research Institute, a non-profit organization dedicated to children, learning, and advanced software development

Paul Graham Y Combinator motto:

Make something people want.

www.paulgraham.comco-founding Viaweb (which eventually became Yahoo! Store), and for co-founding the Y Combinator seed capital firm.

Tina Seelig, Stanford University Professor , Director of Technology Ventures Author.

A crash course in creativity: Tina Seelig at TEDxStanfordhttp://www.youtube.com/watch?v=gyM6rx69iqg

Application Form

Win Up to £5000

Eligible for 3 years

Design to succeed

Profit for Purpose

April 12, 2023 Slide 8

Criteria for both competitions1. Show a high level of personal commitment and

passion for their proposed enterprise2. Demonstrate the ability to recruit and lead others to

realise the opportunity3. Identify the resources and/or intellectual property

on which the idea rests4. Describe the enterprise’s growth potential

Award Criteria for Social Enterprise • students, staff or recent graduates (graduated within 1 year) • over the age of 16• living in the UK for the duration of the project• who are individuals or part of an informal group

Award Criteria for Social EnterpriseProjects must:• benefit the public or a community in the UK• demonstrate a connection to the Higher Education Sector• need a HE Social Entrepreneurship Award to ensure their success• offer a learning opportunity for the applicant(s)• be a new initiative – not a continuation of ongoing operations• not be part of the applicant’s paid employment• be an entrepreneurial solution to a social problem• instigate social impact or social change• not be for activities outside the law, against public policy or anything that fosters ethnic, religious or commercial disharmony

". Social enterprises spot the social problem and the social opportunity first but they use business methods and create wealth to solve them.“Celia Richardson,Director of campaigns at Social Enterprise UK

Language and Vocabulary

Your Vision; Please describe your business/ project when it’s successful.100 words Max. Suggestions:

• Description of the finished product or service • How will customers discover the product or service• Who is using it• When and how will revenue and profit be generated• How will it be delivered and who is involved

What is/ are the problem/problems you are solving?

100 words Max. Suggestions;

• What job are people trying to get done• How big is the problem• Why do people care about the problem, • What's the pain suffered/ difficulty experienced• What have you done to understand the problem

CHINDOGU. Japanese Art of the Unuseless

What are the current solutions?50 Words Max.Suggestions:

• What is the current solution• What are the major failings• Who delivers the solution• How many deliver solutions• Is the solution part of something else- over

developed/expensive

What is your solution?100 Words Max. Suggestions:

• How does your solution solve the problem• How easy is it to use will it change behaviour• Do you offer the whole solution• What are the unique features and benefits• Why hasn’t anyone found a solution before

Potential customers & market? What is the potential demand.

50 Words Max. Suggestions:

• Whose a typical customer and who will buy it first.• How big is the market now and likely in 5 years• How do they buy the current solution, will that be the

same for you• Is there a lot of competition in the market, who

dominates the market• Is the market growing, is it a global opportunity

What costs? What pricing? What finance? Any evidence available50 Words Max.Suggestions:

• What will it cost to make and sell. What is the profit on each sale

• What will you charge and why. • How many will you sell and when will you start selling• How much money will you need to start the business• What will you use the award for

How far have you come in terms of developing the proposed venture?

50 Words Max. Suggestions:

• Concept / prototype/ Does it work• What research has been done or is needed to complete

the project. cost?• Who have you asked for help; technical/customers/

buyers/sellers• Is this the complete offering or first feature of a larger

offering• What other funding have you explored

What are the challenges/barriers to success? Identify key milestones

50 Words Max.Suggestions;

• Money needed to deliver the first sale• Market knowledge• Personal skills • Time • A working product or service

Please outline personal learning and development that you hope to gain from this project

50 Words Max.Suggestions

• How to skills• Skills needed as an entrepreneur• Personal strengths and weaknesses• Team building• Creative problem solving

April 12, 2023 Slide 27

Use of the Prize Money

Research, creating prototypes, market analysis, travel or anything else the scheme panel considers relevant to forming or developing a new business.

Funds cannot be used to pay for the time of the entrepreneur.

April 12, 2023 Slide 28

Bursaries based on the strength of the proposals presented in competition

Successful applicants will receive further support from the Sussex Innovation Centre to develop their proposal

4 hours Free Mentoring. Discounted Consultancy rates All applications remain totally confidential to protect their

Intellectual Property. .

April 12, 2023 Slide 29

To apply http://www.sussex.ac.uk/careers/newsandevents/startupsussex

Key dates:

Seminar 20th June 2013 Closing date 5th July 2013 Panel 22nd July 2013 Pitching Workshop 11th July 2013

April 12, 2023 Slide 30

Win Up to £5000 Eligible for 3 years Design to succeed.

Paul Jordan paulj@sinc.co.uk T 01273 234659

ANY QUESTIONS?

Books:The New Business Road Test…John Mullins.Business Model Generation… .Alex Osterwalder.The Lean Startup… Eric Reis.The Start Up Owners Manual…. Steve Blank.