Social Media Marketing: 27 Awesome Stats, Soundbites and Slides

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About These Slides:

• The slides from this presentation were created by HubSpot to help illustrate and explain social media marketing. Images used are in the public domain or are cited on the slide under Creative Commons License.

• Download the original PPT file for your presentations, blog or other use at: HubSpot.com/Social-Media-Slides

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This eBook Includes:

• Social Media Marketing Statistics• Definition of Social Media Marketing• Definition of Social Media Monitoring• Free and Paid Monitoring Tools• Helpful Social Media Soundbites• Facebook, Twitter and Blogging Explanations• Social Media ROI Explanation and Statistics

Why Is Social Media Important?: Statistics

Photo Credit: kevindooley

Global Internet Users

Photo Credit: Jess3

90 Trillion The number of emails sent on the Internet in 2009.

Source: Jess3

500 Million Active Facebook Users

Source: Tech HeraldPhoto Credit: Oversocialized

126 MillionThe number of blogs on the Internet.

Source: Jess3

10 Billion+ Tweets Sent on Twitter Since 2006

Photo Credit: Rosaura Ochoa Source: Mashable

2 Billion Videos Are Streamed Each Day On YouTube

Photo Credit: jonsson Source: Techcrunch

What Is Social Media Marketing?

“Social Media Marketing: Enables Others to Advocate for Your Business Through Compelling Content”

Image credit: Ian Sane

“Social Media is Like a Cocktail Party: Listen Then Respond”

Photo Credit: The Dana Files

“Links are the Currency of the Social Web”

“Social Media Monitoring Collects Online Mentions for Measurement and Response”

Image Credit: Suchitra Prints

Free Social Media Monitoring ToolsImage Credit: Hamed Saber

Paid Social Media Monitoring Tools

Photo Credit aresauburn™

“Company Blogs are Digital Publications that Allow Public Responses”

Photo Credit kevindooley

Blogging and B2C and B2B Leads

Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn

# Blog Articles By Leads Generated

Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn

“Facebook is a social network that connects people personally and professionally through

connections, messages, photos, & videos.”

Photo Credit: Marvin Kuo

Facebook Fan Pages Let Businesses Interact with Customers and Prospects

“Twitter is like a Text Message with a BCC: To The World”

Photo Credit: ydhsu

Businesses Use Twitter to Converse with Prospects, Provide Customer Service and Drive Website Traffic.

Free Twitter Tools

Photo Credit: M i x y

Social Media Can Drive Leads and Customers

Photo Credit: PhotoDu.de

Social Media is for Leads and Sales

Source: State of Inbound Marketing Report - http://bit.ly/aewfHr

Social Media is for B2B and B2C

Source: State of Inbound Marketing Report - http://bit.ly/aewfHr

Social Media Enables Contextual Calls-To-Action

“Social Media + Lead Generation Opportunities = ROI”

Photo Credit: xJasonRogersx

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Get Your Copy of this Presentation

Download this original file in PPT and PDF for your own use:

HubSpot.com/Social-Media-Slides

HubSpot Marketing Software

Free Trial: www.HubSpot.com/Free-Trial