Download - Social Media Case Study : Prestige Smart Kitchen - Women's Day Campaign On Facebook

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Page 1: Social Media Case Study : Prestige Smart Kitchen - Women's Day Campaign On Facebook

Case Study - Prestige Smart Kitchen Women’s Day Campaign on Facebook

by alivenow - digital marketing agency

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For Women’s Day, we wanted to do something special for the wonderful women on Prestige Smart Kitchen’s Facebook page.

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We wanted to give away award-winning Prestige products to five special women.

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Not just give away any products, but Prestige products that they loved and they wished to have!

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So we launched the Women’s Day Wishlist campaign!

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Where participants could pick any 3 Prestige products from 10 options and create their Wishlist!

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New users must LIKE to take part. Read instructions and proceed.

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Browse through amazing Prestige products in the app!

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“Thumbs up” to add to the wishlist or “x” to remove. Then click Next.

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Tell us why you deserve to win and then fill out details.

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And just like that we got 1,250+ entries in five days! 5 lucky winners walked away with Prestige Products!

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In the next few slides see how we promoted the contest and also read the amazing responses!

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Sample posts on the PSK page talking about the contest and promoting the Wishlist campaign.

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We made regular updates on the page during the 5 day period.

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Fans eagerly waiting for the contest. Many invited their friends as well!

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5 days, 5 winners! We announced winners daily, adding to the excitement!

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2,000+ app clicks

1,250+ entries

5 lucky winners

1 great campaign!

Ideated & executed by alivenow for TTK Prestige Smart Kitchen!

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For more details regarding this campaign write to us at [email protected]

Visit us at www.alivenow.in to see more case studies, and learn more about alivenow!

THANK YOU!