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How to
Create Marketing People
JeremyCrane
@jeremycrane
Consumers
are sick of
marketing
interruptions.
86%skip TV ads
91%unsubscrib
e
44%direct mail is
never
opened
200mon DO NOT
CALL list
How do you create
marketing people love?
Every new blog
post is an
opportunity to
get found.
HubSpot
HubSpot Blog Traffic
HubSpot
Make your
blog the best
publication
for potential
customers in
your
industry.
HubSpot
79%generate
revenue from blogging
57%increasein webtraffic
55%increase in
Twitterfollowers
Stats Show Blogging Works
Provide Value
via Offers
HubSpot
Make your
ebooks and
webinars the
best offers
for potential
customers in
your
industry.
How can you provide
personalization
on your website?
Use relevant
CTAs on each
of your website
pages and blog
posts.
Target Your
Emails
HubSpot
Personalized emails improve
click-through rates by 14%.
Source: The Aberdeen Group
HubSpot
create marketing people love