Sioux Falls
Sioux Falls Welcome to
Keller Williams
Sioux Falls
“Real estate is a local business driven by individual associates and their presence within their communities, in other words the agent is the brand not Keller Williams”
KW Philosophy kw
Sioux Falls
History of Keller Williams 1
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Sioux Falls
KWRI Executive Team Mission To build careers worth having, businesses worth owning and lives worth living. Vision To be the real estate company of choice. Values God, family and then business.
Gary Keller, co-founder and chairman
Win-Win – or no deal Integrity – do the right thing Customers – always come first Commitment – in all things Communication – seek first to understand Creativity – ideas before results Teamwork – together everyone achieves more Trust – begins with honesty Success – results through people
The WI4C2TS Belief System
Mo Anderson, Vice Chairman
Mark Willis, CEO
“ We believe that real estate is a local business, driven by individual agents and their presence within their communities.”
“ We believe in results through people.”
“We are a company that thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability.”
Mo Anderson, Vice Chairman
“The ALC is the heartbeat of the market center – involved and invested in every decision that affects our agents.”
“As long as we listen to our agents and deliver what they want – they will prosper and so will we.”
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Sioux Falls
The Keller Williams Difference
Dependent
•Associates are dependent on the company;
•Financial gain is directed primarily to the brokers and the company;
•Associates have fewer opportunities for accumulating wealth
independent
•Associates are independent and have landlord/tenant relationship
with their company
•Associate –focused environment with limited high-level support
•Associates assume all the financial, legal and management
responsibilities
Interdependent
•Associates have an interdependent relationship with the company and a
mutual interest in success;
•Associates and brokers work as teams in achieving financial goals;
•Associates do not assume financial, legal or management responsibilities
Traditional Companies 100% Companies KW
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Sioux Falls
Economic Model kw
Interdependent
70/30 split
Agents company dollar is capped
Agents royalty is capped
Pay as you go
Agents don’t owe a cap
Rent and expenses pass-through
MC’s lead with revenue
Open books
Sioux Falls
Agent Centric Your Brand Matters
48 percent buyers and 64 percent of sellers found their agent through a referral or personal contact with a friend, neighbor or relative.
64 percent of buyers and 66 percent of sellers only contacted one real estate agent before deciding who to work with.
Only 3 percent of buyers and 4 percent of sellers cited an agent’s affiliation with a particular firm as the most important factor when choosing their agent.
64% 66%
3% 4%
}
} Who is the No.1 brand in real estate?
YOU are! “We stand behind our agents, not in front of
them.” - Gary Keller,
Chairman and Co-Founder
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Sioux Falls
Agent Centric YourBrand Matters
YOUR BRAND NOT OURS
YOUR PHONE# NOT OURS ON YOUR SIGNS AND MATERIAL
YOUR LISTING YOUR LEAD
AGENTS HAVE SAY
PROFIT SHARING
TAUGHT TO BUILD YOUR BUSINESS
OPEN BOOKS
NO UP CHARGE ON E&O, EXPENSES ETC
}
} Who is the No.1 brand in real estate?
“We stand behind our agents, not in front of
them.” - Gary Keller,
Chairman and Co-Founder
YOU are!
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Sioux Falls
Agent Leadership Council (ALC) kw
ALC membership is a unique opportunity to have a choice in driving the success and profitability of your market center. The ALC acts as the Market Center’s “Board of Directors” and help build a market center that no one would ever leave.
The Market Center LEADERSHIP!!
Sioux Falls
Best Education in the Business kw
Sioux Falls
New York Times Best Seller
New York Times Best Seller
Best Education in the Business kw
"THIS BOOK PRESENTS A NEW PARADIGM FOR REAL ESTATE AND SHOULD BE REQUIRED READING FOR REAL ESTATE PROFESSIONALS EVERYWHERE."
- ROBERT T. KIYOSAKI, NEW YORK TIMES BESTSELLING AUTHOR OF RICH DAD, POOR DAD
"REAL ESTATE IS A SIMPLE BUSINESS THAT’S OFTEN OVERCOMPLICATED IN ITS APPLICATION. SHIFT IS A BOOK THAT GETS TO THE HEART OF WHAT MAKES A REAL ESTATE BUSINESS WORK
AND WORK WELL, NO MATTER THE MARKET. READ IT OVER AND OVER AGAIN, AND KEEP IMPLEMENTING THE BASICS OF THIS POWERFUL TOOL."
- TONY DICELLO, AUSTIN, TEXAS, NATIONAL REAL ESTATE SALES TRAINER AND COACH
New York Times Best Seller "FEAR KEEPS SO MANY ASPIRING INVESTORS FROM TAKING THAT FIRST STEP. THIS BOOK
TURNS THAT FEAR INTO THE CONFIDENCE THEY NEED TO BEGIN BUILDING THEIR FINANCIAL FUTURE.”
- PAT PUCKRIDGE, ASHEVILLE, NC
Keller Williams University REAL ESTATE AGENT TRAINING | MASTER THE MARKET OF THE MOMENT
KELLER WILLIAMS UNIVERSITY COURSES ARE DESIGNED TO TEACH YOU THE SYSTEMS AND MODELS OF SUCCESSFUL REAL ESTATE AGENTS. SOME DESCRIBE KWU AS A NEVER-ENDING SUPPLY OF INFORMATION THAT IS CONSTANTLY UPDATED WITH VALUABLE INSIGHTS FROM
LEADERS WITHIN THE COMPANY. ONE OF THE GREAT THINGS ABOUT BEING A KELLER WILLIAMS AGENT IS THE SHARING OF IDEAS AND SUCCESSFUL BUSINESS TACTICS
Sioux Falls
On Demand learning 24/7 kw
Sioux Falls
BOLD FACTS:
•BOLD participants average 9.56 contracts during the 8
weeks of the course.
•Nationwide, BOLD increased written units of attendees by
57%, sold units by 27%, and GCI by 13% of BOLD students
versus non BOLD students!
Written by MAPS President, Dianna Kokoszka, BOLD includes
the mindset, skills and scripts that have propelled Kokoszka's own
million-dollar real estate career and secured her place as the
industry's "Queen of Systems and Scripts."
BOLD Business Objective: A Life by Design
BOLD kw
"This month, our office took 108 listings - and 91 of them
belonged to people in BOLD! These last two months have the
been best in our market center's history for closed units, profit
and profit share."
Smokey Garrett, team leader, Dallas, Texas
Sioux Falls
kw | TECHNOLOGY
The My Listings, My Leads Philosophy
You work hard to get your listings, so in our book, you deserve every lead that comes from them.
Our entire online lead generation system is built around this philosophy.
Sioux Falls
Technology kw
Sioux Falls
Marketing kw
Sioux Falls Sioux Falls Launch
Sioux Falls
KELLER WILLIAMS RED DAY kw
Sioux Falls
KW Cares kw
$0
$5,000,000
$10,000,000
$15,000,000
$20,000,000
$25,000,000
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
$20,259,059
Cumulative
Sioux Falls
Stats
KW Re/Max C21 CBB
35%
(47%) (44%)
(26%)
Major Franchisors. Growth 2005-2010
*2011 competitor numbers not available at time of publishing
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Sioux Falls
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
90,000
CBB KW C21 Prudential Re/Max
Outpacing the Industry
Agent Count End of 2010
*2011 competitor numbers not available at time of publishing
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1 3 4 5 2
Keller Williams Realty is the second-largest real estate franchise in the United States based on the total number of
sales professionals, according to research conducted by REAL Trends.
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Sioux Falls
1.7%
12.4%
Outpacing the Industry Units Closed Per Agent – 2011
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7.4%
19.5% kw
NAR
Change in units Closed END OF YEAR 2011
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NAR
Total Commissions Earned End of 2011
$2.6 Billion
$2.37 Billion
+10%
Sioux Falls
Profit Share kw
$0
$50,000,000
$100,000,000
$150,000,000
$200,000,000
$250,000,000
$300,000,000
$350,000,000
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
$328,499,399 Cumulative
Sioux Falls
What Others are Saying? kw
2011 Swanepoel
Trends Report
“Keller Williams is unquestionably the fasted
growing and most exciting real estate company in
the world. Its shadow is all the most of its
competitors see!””
Stefan Swanepoel
Sioux Falls
That’s more that’s ERA, GMAC, Prudential, C-21, Realty World,
Realty Execs, Better Homes, Exit, Sothebys, …. COMBINED!!
NC Region kw
Six States (MT, WY, ND, SD, MN, WI)
1,544 Agents
23 Market Centers
Approx 1,000 In the Twin Cities
Sioux Falls
NC Region Local Market Stats kw
322% Owner Profit 2011 vs 2010
74%
Profit Share 2011 vs 2010
25%
Written Contracts 2011 vs 2010
Sioux Falls
NC Region Local Market Stats kw
Sioux Falls
NC Region Local Market Stats kw
Sioux Falls
Two years in a row!
Best Place to Work in MN kw
Sioux Falls
Keller Williams Realty is built by agents, for agents.
We’re a company that’s changing lives.
The next one could be yours…
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