Disclosure
THE AUTHOR HAS NO FINANCIAL INTERESTS / CONFLICTS
REGARDING ANY BRAND NAME MENTIONED OR DEPICTED IN
THIS PRESENTATION
The need to introspect
Lions eye hospitals do more than 300 000 cataract surgeries annually
But still does not receive the importance it deserves
Not rated at par with premier eye care institutions
Is something being missed ?
Does something need a change ?
The Lions’ motto
Of service to the under privileged
Has brought down the cataract backlog from 80 to nearly 60%
Perhaps the right program for a country like India
Inclusive of majority of the population
But with the growing economy, advent of the insurance sector and new technology, perhaps expectations of some are being left unfulfilled
The need of the hour
To diversify
To adapt
To upgrade
But at the same time consolidate our roots
Areas of focus
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Patient comfort
Diversity of services
Up gradation of diagnostic equipment
Staff and doctor amenities
Training of manpower
Contribution in scientific forums
Professional hospital management team
Do we need to advertise?
Makes your presence felt – creates an impact on the society
Creates a brand image of the organization
Dissemination of information about the services offered/ available
The hospital is for patients …
Patient comfort and confidence should be ensured. Some suggestions are
Comfortable waiting room
A general sense of cleanliness
Reading material to avoid boredom of waiting period
LCD panel showing hospital information and entertainment programs
Availability of amenities like drinking water and clean toilet
Helpful and courteous supportive staff
The hospital is for patients
Periodic PR exercises –
Calling up the patient to ask how he is doing after surgery
Reminding his FU date Informing him of his TPA
processing
Under no circumstances treatment should be refused to any patient
Diversification of services
Basic cataract surgery services should be continued and consolidated
At the same time hospitals should evolve from cataract surgery centers to eye care institutions
In addition, phacoemulsification should be encouraged and publicized More revenue Positive impact on service quality
Diversification of services
Additional sub specialties like retina, squint , oculoplasty etc should be made available
Choice of sub specialty shall be dictated by the demographic requirement of the area and hospital statistics
Special clinic of the sub specialty and general OPD should run in parallel, and single doctor system for OPD should be abandoned
Up gradation of diagnostic & surgical equipments
Diagnostic
Advent of instruments like OCT have changed understanding and approach to many clinical entities
Instruments like OCT, AP, USG etc are presently considered basic and should be made available
Sending a patient for a common diagnostic procedure elsewhere usually results in a loss of clientele
Equipment up gradation is therefore mandatory
Up gradation of diagnostic & surgical equipments
Surgical
Surgical outcome depends on quality of surgical equipments
Good equipments can be expensive – cost / quality balance
Care and maintenance funds
Uniform protocol of instrumentation in relation to cataract surgery
Financial returns from investment on medical equipments ?
Staff and doctor amenities
Emphasis on quality of manpower and retention as well.
Attributes of appointment should be precisely set, and an in house team should be formed to look into the selection process.
Reward retribution system should be there for the quality work done
Social security in the form of PF, ESI scheme etc should be arranged for staff
In house canteen should be there in every hospital. Wastage of time incurred due to staff travelling elsewhere for lunch should be avoided
For doctors Rest room Library with internet
Training of manpower
More important for people working in OR
Appropriate knowledge of asepsis / sterilization mandatory
Periodic in house training by hospital consultants
Off site training at larger Lions’ hospitals/ LAICO
Contribution in scientific forums
Academic contributions in national and international conferences
Publication in national / International indexed journals
Periodic guest programs and workshops with visiting faculties from reputed institutes
Yearly academic conference of Lions’ eye doctors
Professional hospital management team
An intra hospital team comprising of a Lion member, hospital doctor and full time administrator – preferably a professional administrator
First two members to be changed periodically
Objective shall be to build a co-ordinated approach on the priorities of hospital development and channelize resources accordingly
Coming together is a beginning. Keeping together is progress. Working together is success. Henry Ford
Conclusion: the way ahead
UPGRADATION – both of perceptible and less perceptible aspects
Spectrum and variety of services should be widened
Quality of services must be ensured
Incoming technology must be assimilated
THANK YOU!
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