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Martin W. Smith (G+)
@ScentTrail
@ScentTrail 25/23/2013
@ScentTrail 35/23/2013
@ScentTrail 4
Social Shift = Cause Marketing Important.
5/23/2013
@ScentTrail 5
Social Shift = Distributed (COPE – Create Once Publish Everywhere) in real time, global.
5/23/2013
@ScentTrail 6
Social Shift = Community creates brand advocacy. (community = experts).
5/23/2013
@ScentTrail 7
“Perpetual beta”.
5/23/2013
@ScentTrail 8
Social Shift = Collaborative Competition.
5/23/2013
@ScentTrail 9
Social Shift = Engagement RULES.
5/23/2013
@ScentTrail 105/23/2013
@ScentTrail 115/23/2013
Storytelling = strength.
@ScentTrail 125/23/2013
Save World Context = strength.
@ScentTrail 135/23/2013
Emotions= strength.
@ScentTrail 145/23/2013
SEO = Strength
@ScentTrail 155/23/2013
REACH & Viral Marketing = Strength.
@ScentTrail 165/23/2013
Logic & Testing = Strength.
@ScentTrail 175/23/2013
@ScentTrail 185/23/2013
Combine Strengths from both.
@ScentTrail 195/23/2013
CureCancerStarter.org
@ScentTrail 205/23/2013
Martin W. Smith (G+)LinkedIn
@ScentTrailScentTrail Marketing
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