Recipes for cookingInstructional design & interaction design
Home cooking
Britain has massive convenience food market
Time
Convenience
Choice
Low cooking skills
Marketing
Cooking is complex
Organisation
Planning
Juggling family preferences
Shopping/availability
Knowing what
Knowing how
Jamie
Perfect recipesSecurity
Success
Confidence
Personal Chef
Ambient Kitchen
Happy Cooking
Panavi
Perfect recipes
Restriction of freedom
“Submission to the will of the recipe writers”
John Finn 2011
Study 1
Compare control vs segmented vs “complete”
24 cooks, 3 recipes, 72 sessions
control - as published
segmented
complete
Study 2
Control vs segmented vs “overview”
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