Download - PropellerAds Retargeting Solution

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Page 1: PropellerAds Retargeting Solution

BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

CONVERTING TRAFFIC INTO YOUR CUSTOMERS

PROPELLERADS RETARGETING

Page 2: PropellerAds Retargeting Solution

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

THE SAD TRUTH ABOUT 98% OF YOUR VISITORS

For most websites, only 2% of users complete your desired action (deposit, purchase, signup, etc.) on the first visit. So are 98% of your visitors a waste of your advertising budget?

They are not, if you can reach them using PropellerAds Retargeting solution.

2%MAKE

CONVERSION

Page 3: PropellerAds Retargeting Solution

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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1 2 3CONVERTING TRAFFIC INTO YOUR CUSTOMERS

HOW DOES RETARGETING WORK?

Users visit your site but leave without making purchase or conversion

PropellerAds finds them online and shows them your ads on other sites

Users are brought back to your site and completethe desired action

YOUR SITELEAVE RETURN

YOUR ADSBUY

Page 4: PropellerAds Retargeting Solution

BOOST CONVERSION RATE ON EVERY STAGE OF YOUR SALES FUNNEL

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

Recapture and drive visitors’ attention back to your offer

Engage with a discount, special price or high-quality content

Stimulate and nurture with free trials or bonuses

Make upsells, promote new products, inform about loyalty program

1

2

3

4

VISITOR

LEAD

PROSPECT

CUSTOMER

Page 5: PropellerAds Retargeting Solution

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

WHY ELSE USE PROPELLERADS RETARGETING?

SUPERIOR NETWORK REACH

ADVANCED «SECOND PRICE»BIDDING MODEL

GROWTHOF LTV / ARPU / ARPPU

Our Network is 120 000+ sites worldwide. We also work with other ad networks byRTB and programmatic buying.So you can easily reach your visitors acquired from social media or paid traffic sources on other sites and show them your personalized ads.

Buying your known audience via Second Price Auction allows you to pay less and get more.

The highest bidder wins the auction and pays $0.01 above the second highest bid.The average CPV is about $0.005.

Bring your users back to the abandoned carts, give promo-codes or discounts, makeupsells and special offers.

These small retargeting tricks will boost Average Revenue Per User and increase Lifetime Value.

Page 6: PropellerAds Retargeting Solution

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

TARGET PRECISELY WITHIN YOUR CUSTOM AUDIENCES

Use advanced targetings and spend your advertising budget on those visitors who are most likely to complete the target action.

Region, Country, State,City, Language

GEO & LANGUAGE

DEVICE & VENDORPhones, Laptops, Desktops, Tablets

Safari, Chrome, Firefox,Internet Explorer, etc.

BROWSER

OPERATING SYSTEMWindows, Mac OS, iOS,Android

ADVANCED MOBILEMobile Carrier,WI-FI, 3G

DELIVERY SETTINGSFrequency capping,Time targeting

Page 7: PropellerAds Retargeting Solution

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

COMBINE THE SMART TECHNOLOGY WITH A TRULY VAST REACH

MONTHLY ACTIVE USERS TIME SPENT ONLINE

2B

1B

PropellerAds Network monthly audience compared with monthly audience of №1 Social Media

Only 30% of users’ time is spent on social media, but 70% is spent on other sites across the web.

PropellerAds gives you the opportunity to reach your users in this vast expanse and to deliver your ads to almost 1 billion users monthly.

30% – Social Media

70% – Other Websites

TIME SPENT ONLINE

Only 30% of users’ time is spent on social media, but 70% is spent on other sites across the web.

PropellerAds gives you the opportunity to reach your users in this vast expanse and to deliver your ads to almost 1 billion users monthly.

70% – Other Websites

Page 8: PropellerAds Retargeting Solution

DATINGFINANCE

GAMESE-COMMERCE

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

RETARGETING BEST PRACTICES

REMIND • Incomplete registration form • Products in abandoned carts • Forgotten deposit

INFORM • New messages or profile views • Sales and special offers• Loyalty program

ENGAGE• Encourage sales with discounts,

bonuses, promo codes• Free trial version • E-books & useful content

MAKE • Upsells and cross-sells • Personalized offers

HEALTH AFFILIATE

GAMBLING

Page 9: PropellerAds Retargeting Solution

PROPELLERADS BRING YOUR AUDIENCE BACK AND INCREASE YOUR CONVERSION RATE

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CONVERTING TRAFFIC INTO YOUR CUSTOMERS

SCALE YOUR CAMPAIGNS ACROSS THE GLOBE

NORTHAMERICANORTHNORTHAMERICAAMERICA

3.8BILLION

3.5BILLION

LATAM

EUROPE

8.6BILLION

AFRICA

2.5BILLION MIDDLE

EAST

EUROPE

AFRICAAFRICA

2.5BILLION MIDDLE

EASTEAST

3.4BILLION

ASIAMIDDLE

EUROPE

MIDDLEEASTEAST

ASIAASIA

12BILLION

OCEANIAOCEANIAOCEANIA

0.3BILLION

Delivering Traffic

195+ COUNTRIES

Ad Requests Monthly

34 244 529 835

Page 10: PropellerAds Retargeting Solution

CONVERTING TRAFFIC INTO YOUR CUSTOMERS

CONTACT [email protected]

FACEBOOK.COM/PROPELLERADS

TWITTER.COM/PROPELLERADS

PROPELLERADS.COM