Professional Tips toOrganizing a
Successful Event
MyInnovativeGroup.com
from event specialists at Innovative Group
305-670-4501
Understand the Scope and Design
SpaceStaffAttendeesSpeakers
DemographicsInvitationsGift BagsSponsors
Correlating your goal with your marketing budget is key.Below are a few costs to consider:
#GreatEvents MyInnovativeGroup.com
Set a Timeline
MyInnovativeGroup.com
Proper preparation and advanced planning is critical toevent success.
#GreatEvents
Set timeline to include invitation design, print, andmailing
Calculate RSVP deadline
Fill in event calendar with deadlines for each task
Event Outline
MyInnovativeGroup.com
Proper preparation and advanced planning is critical toevent success.
#GreatEvents
Create total guest experience from invitations, toevent, to follow up email
Create floorplans and identify locations of staff,vendors and information stations
Pre-Event Promotions
MyInnovativeGroup.com
Create buzz around your event with sponsors andevent evangelists.
#GreatEvents
Share event details on social media, websites andwith influencers and fans.
Create a #hashtag around your event and share onall content regarding the event.
List your event on your website calendar and usesocial sharing sites such as eventbrite or evite tospread the word.
Menu and Food Services
MyInnovativeGroup.com
Wow your guests with high quality food anddazzling presentation.
#GreatEvents
Choose lighter fairs to keep guests mingling, sitdown courses for longer engagements.
Have plenty of waitstaff to accomodate guests needsduring catering. Promptly remove discarded plates.
Effetively communicate deadlines with caterers forattendee numbers and staff requirements.
Follow Up and Feedback
MyInnovativeGroup.com
Utilize email lists to get event feedback and stayengaged with your database.
#GreatEvents
Ask for feedback and recommended improvementsfrom attendees via email.
Send thank you email with event updates and listfuture events attendees may be interested in.
Contact
MyInnovativeGroup.com
Innovative Groupfor national event management
needs.
305-670-4501
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