How to Unite Your Sales and Product Teams to Create an Unstoppable Force of Market-Crushing Power, the Likes of Which the World Has Never Seen

SALES-INFORMED PRODUCT DEVELOPMENT

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Y U NO BUILD MY FEATURE REQUEST?

SALES TEAM

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One-off feature requests so sales guy can hit his number

How a Product Manager Spends His/Her Time

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Working on PRDs that no one will readAnswering product roadmap questionsQ3 strategy planningCandy Crush (Level 192!)JIRACustomer meetingsEditing product marketing docsEngineering standupsDocumentation & release notesOne-off feature requests

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Here

WHERE FEATURE REQUESTS USUALLY END UP

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Or here

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Or here

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WHY THIS IS A PROBLEM

1. Great ideas and terrible ideas are treated the same way. !2. It’s a total waste of pipeline and deal-related data, arguably a

company’s best signal for product development. !3. Ad hoc feature request management is aggravating for both

Product and Sales.

There must be a better way!

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Build What Sells

Sell What’s Built

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WIZELINE.COMSTEP 1: CAPTURE ALL THE IDEAS & CUSTOMER NEEDS

WIZELINE.COMSTEP 2: TIE EACH FEATURE TO REVENUE

WIZELINE.COMSTEP 3: PMs PRIORITIZE ON REVENUE, KEY CUSTOMERS

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Automatic feature status updates

Analytics on Closed/Won Opportunities by completed key features

Report on completed features by closed Opportunity value

“That feature you requested to close that deal. Whatever

happened to that?”

“When will those features be delivered?”

“Which features were key to hitting this quarter’s

number?”

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STEP 4: TRACK RESULTS & LEARN

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Faster decisions, more accountability.

Improved communication, more transparency.

Better product-market fit.

Happier customers. More moolah.

WIZELINE DRIVES RESULTS

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S A L E S @ W I Z E L I N E . C O M

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