Zagreb
Green Gold Centar
October 26th - 30th 2011
9th ECO ETHNO CROATIAFair of Rural Products and Services
3rd ECO ETHNO EUROPA
International Fair of Rural Products and Services
3rd ECO ETHNO TOUR
Internation Fair of Rural Tourism
ECO ETHNO CROATIA EUROPE TOUR
International Fair of Rural Products and Services
� PROJECT ORGANIZER
• Klub članova “Selo”
• Hrvatski farmer d.d.
� CO-ORGANIZERS
• P.B. Grad d.o.o.
• Natura – Eko Etno d.o.o.
� MAIN SPONSOR
• President of the Republic of Croatia
Ivo Josipović
� SPONSORS
• City of Zagreb
• Ministry of Tourism
• Ministry of Economy, Labour and Entrepreneurship
• Ministry of Agriculture, Fisheries and Rural Development
• Ministry of Regional Development, Forestry and Water Management
• Croatian Chamber of Economy
ECO ETHNO IN NUMBERS
� 700 exhibitors from Croatian Counties, units of local self-governance and
Europe
� 50 000 visitors and participants
� 500 publications in the electronic media
� 300 announcements in the printed media
� 114 accredited journalists from Croatia and abroad
* Podloga: Hrvatski farmer - rezultati iz 2009. i 2010.
ECO ETHNO ALBUM
HUMANITARIAN ACTIVITIES
ECO ETHNO LOTTERY
HUMANITARIAN ACTIVITIESPRESERVATION OF MEĐIMURJE HORSE – Eco, Ethno
and Dukatica
HUMANITARIAN ACTIVITIESSOS CHILDREN’S VILLAGE CROATIA
Eco Ethno Croatia Europe Tour 2011 Zagreb, Green Gold Centar, October 26th – 30th 2011
CONCEPT OF THE FAIR
TOURISM
GASTRONOMY
GRAND
FINALE
ECONOMY
HERITAGE
HUMANITARIAN
ACTIVITIES
ASSESMENT AND
AWARDS
ENTERTAINMENT,
RECREATION
HERITAGE
� Fashion show of traditional costumes
� Presentation of traditional events
� Presentation of associations conserving tradition
� Exhibition of old arts and crafts
� Exhibition of traditional ships
� Promotion of traditional gastronomy – Workshop “Cooking
home-made”, quiz on traditional dishes
� Exhibition of intangible cultural heritage
� International year of forests
� Traditional architecture
ECONOMY
� Exhibition space – counties, cities, municipalities, European
countries, regions and individual entrepreneurs
� International multilateral “Eco Ethno” meetings organized by
Croatian Chamber of Economy and European Enterprise Network
� Business education, round tables, brainstroming workshops
(Branding of the product, How to take the product to the market,
Which are trends in eco-ethno products’ offer, What do consumers
want, Certificates – what do they serve for etc. ... )
� Presentation of the awarded and other eco-ethno products
� Encounters with hotel managers and caterers
� Eco Ethno market
TOURISM
� International Fair “Eco Ethno Tour”
� Workshop “New Tourist product for New Croatian Tourism”
Business education for producers and service suppliers as well
as travel agencies (in cooperation with Association of Croatian
Travel Agencies)
� Rural Tourism Forum
� “Sunflower of Rural Tourism” – finale
� Eco Ethno SPA zone
GASTRONOMY
� Round table “Ecological and Traditional Products in Croatian
Gastronomy”
� Presentation of traditional gastronomic products and
workshops
� Rakija festival
� Cheese festival
� Branding of cheese and other traditional products
� Eco Ethno evening
� Cooking workshops – gastro show
ASSESEMENT AND AWARDS
“BEST OF THE BEST”
compotes
canned vegetables
jams
dairy products
meat products
bakery products
vinegars
rakija
oil
dry fruit
wines
fruit wines
fruit and vegetable juices
EXPOSITION SPACE IN DIFFERENT CATEGORIES ACORDING TO THE REGULATION
ECO ETHNO PRODUCTS
SUNFLOWER OF RURAL TOURISM
ASSESEMENT AND AWARDS
� Fashion shows
� Cooking workshops
� Thematic workshops (e.g. Pirates of Omiš, Alka form Sinj,
creation of Flakuša ship)
� Culinary games and qiuzes
� Painting workshops (children’s competition)
� Outdoor events
� Promotional tourist videos
GRAND FINALS
� Recognition and awards for participants on Eco Ethno
2011
� Recognition and awards for the products assesed as the
best ones – “Best of the best”
� “Sunflower of rural tourism” awards
� Concerts and other events
MEDIA COVERAGE
� National media – 15
� Outdoor media
� Local media – 40 - 50
� Regional/foreign media partners – 10
� Over 100 accredited journalists from Croatia and the
region
� The best media covered fair in Croatia and the region
NATURA-EKO ETNO d.o.o.
AT THE GREEN GOLD CENTER
ABOUT US
ACTIVITIES
� Development
� Publicity
� Education
� Market
� Rural tourism
destinations
� Cooperation
BASIC ASSUMPTIONS
�Standards
�Organizaton
�Education
�Development
�Publicity
�Finance
� We organize
Congress on Rural
Tourism with
international
participation
DECLARATION ON RURAL TOURISM(Benkovac, 9th April 2008)
SUNFLOWER
OF RURAL TOURISM IN CROATIA
FUTURE ACTIVITIES2011
� International Fair of Rural Products and Services Eco Ethno Croatia Europe Tour
� Eco Ethno cluster – cluster of manufacturers and services providers of rural areas in
Croatia (native, traditional and ecological products, rural tourism)
� NATURA-EKO ETNO – permanent showroom
CONTINOUSLY
� Development of rural tourism
� Sunflower of Rural Tourism in Croatia
� Implementation of Declaration on Rural Tourism (standards and other assumptions,
education, catalog and web pages, international and croatian competitions,
strenghtening the association Klub članova “Selo”)
� 18th-21st April 2012 or 25th-28th April 2012, Osijek
3rd Congress on Rural Tourism
www.kongres-seoskog-turizma.org
Kralja Zvonimira 121, 10000 Zagreb
Tel. 01/2337741 Fax. 01/[email protected]
www.ekoetno-sajam.com
www.hrvatski-farmer.hr
www.kongres-seoskog-turizma.org
www.ekoetno.hr
www.greengold.com.hr
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