www.alfaresdubai.com
11th International Equine Trade Fair 2016
5 - 7 October 2016, MEYDAN, GATE C, DUBAI, UAE
POST SHOW REPORT
ABOUT AL FARESINTRODUCTION & HIGHLIGHTS
HH Sheikh Hasher Bin Juma Al Maktoum, Director General of the Dubai Department of Information has inaugurated Al Fares International Equine exhibition in Meydan in Dubai.
The exhibition is one of the oldest fairs in Asia and Africa that is specialized in the equine industry. It provides all the gears needed in equestrian sports such as food and medicine, in addition to securing materials to establish horse riding centres, and other related maintenance products and services. The event welcomes horse owners, trainers, equine industry experts, and senior international knights. Al Fares illustrates the remarkable development of these sports in the UAE and displays the latest new products and services for horses and riders.
During the opening ceremony, Sheikh Hasher said: "We are pleased to open Al Fares exhibition for the first time in Meydan in Dubai, which leverage it to a higher level and confer it greater credibility among the horse lovers and equestrian community. This is intended to raise the number of visitors from horse riders, coaches and specialists in equestrian sports within UAE and all over the world. This is an outstanding start of the show as it precedes the launch of horse racing events in Meydan. The latter contributes in raising the exhibition popularity, which allows riders and sportsmen participating in Dubai racing to acquire required equipments for this international competition."
HH Sheikh Hasher added: "Al Fares fair will remain a leading platform to disseminate the horsemanship values, principles and ethics that constitute the pride of Arabs since ancient times. It has also a mission of increasing mainstream interest in equine sports among young men and women in the region, which would contribute positively to shaping their personalities and inculcating courage spirit."
Mr. Satish Khanna, the exhibition organizer, has confirmed the importance of having sportsmen attending the event to take advantage of the expertise of international specialists and pioneers in the equitation’s field, as well as to discover the novelties and last information about the equine industry and the exciting universe of horseracing.
Mr. Rasheed Mbayed, also highlighted the need to exploit the rank of the UAE in equestrian sports globally and the distinctive achievements of Emirati horse riders in major international horse racing events, in order to improve the equine sports and popularize them among the masses of young citizens and residents. He has pointed out that Al Fares Dubai exhibition is the ideal destination to introduce different types of equestrian sports, and thus to learn how to start practicing it as professionals and to instil the fundamental principles and ethics of equitation.
SHOW INFORMATION
NAME: AL FARES INTERNATIONAL EQUINE TRADE FAIR 2016
EDITION: 11TH EDITION
VENUE:MEYDAN
DATES: 5TH – 7TH OCTOBER 2016
FREQUENCY: BIENNIAL
WEBSITE: www.alfaresdubai.com
ORGANIZER:
P.O.Box 11183, Dubai, U.A.E. Tel: +971 4 3406888 Fax: +971 4 3403608
210 +BRANDS AND PRODUCTS
19COUNTRIES
• Feeds and supplements • Veterinary products and services • Grooming products • Exercising and training products • Equine spas and rehab products • Trailers and trucks • Breeding products and services • Stabling products and services • Saddlery and tack
EXHIBITOR PROFILE
AL FARES 2016 EXHIBITOR OVERVIEW
EXHIBITOR FEEDBACK
COUNTRIES EXHIBITED IN AL FARES 2016
• Clothing and accessories • Equestrian sports • Equine art • Equine infra-structure • Lifestyle for horse people • Horse safaris and equine holidays • Associations, stables, riding schools and clubs • New products
74% 26%
92% 80%
International Exhibitors Local Exhibitors
of exhibitors will return next edition of exhibitors rated the show asprofessional trade show
AUSTRALIA, CANADA, FRANCE, GERMANY, IRELAND, ITALY, INDIA, INDONESIA, JORDAN, OMAN, PAKISTAN, SAUDI ARABIA, SOUTH AFRICA, SWEDEN, THE NETHERLANDS, TURKEY, UAE, UK, USA
VISITORS PROFILE
VISITORÊS OVERVIEW
92%
92% of visitors agree that this event is fully representative of the industry
AL FARES 2016VISITOR’S OF INTEREST
DISTRIBUTOR/AGENT
HORSE OWNER/BREEDER
MANUFACTURER/PRODUCER
VETERINARY PRODUCTS & SERVICES
TRAINER
19%
10%
15%
12%
8 %
7 %
11%
5%
6%
7%
RIDING CLUB/HORSE-STUD FARM
RETAILER
GROOMER
PROFESSIONAL RIDER
LEISURE/RECREATIONAL RIDER
95%
REASON TOVISIT
of visitors it was very important or important for them to find new products & Suppliers for
their business at the show.
85%
SOURCE OFINFORMATION
of visitors said Al Fares isthe most credible source of information for purchasing
products and services.
• PRESS/MEDIA RELATIONS
• TV/RADIO ADVERTISEMENTS
• NEWSPAPER ADVERTISEMENTS
(ARABIC/ENGLISH)
• EMAIL MARKETING
• DIRECT MAIL
• SMS CAMPAIGN
Australia
Austria
Bahrain
Canada
China
Egypt
France
Germany
India
Iraq
Trade Visitors attendees from the UAE
came from GCC countries(excluding UAE)
of visitors from Africa, Asia,Europe and America
• MAGAZINE ADVERTISING
• SOCIAL MEDIA
• VIP INVITATIONS
• WEBSITE
• PARTICIPATION IN OVERSEAS EQUINE FAIR
• HAND DELIVERY OF INVITATIONS TO
INDUSTRY RELATED DELEGATES
PROMOTIONAL ACTIVITIES
VISITORS STATISTICS
VISITORS CAME FROM THE FOLLOWING COUNTRIES:
4120 72%
20% 8%
Iran
Italy
Jordan
Kuwait
Lebanon
Poland
Oman
Pakistan
Philippines
Qatar
Saudi Arabia
Sweden
Sri Lanka
South Africa
The Netherlands
Turkey
Turkmenistan
UAE
UK
USA
THANK YOU SPONSORS & PARTNERS
Be Part Of Al Fares 2018
SEE YOU IN 2018!
Supporting Media Partners
Associate Member
Venue
Official Media Partners
For further information on Al Fares Dubai, please contact the team directly or visitwww.alfaresdubai.com
RASHEED MBAYEDExhibition Manager
Tel: +9714 3406888 ext 240 Fax: +9714 3403608
Email: [email protected]
IMEE VINALON Exhibitions Coordinator
Tel: +9714 3406888 ext 207 Fax: +9714 3403608
Email: [email protected]
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