Post it! Using Social Media
for Recruitment, Retention, and
Community Building in French Programs
Dr. Stephanie Schechner and Dr. Anne Bornschein Widener University
Benefits of Social Media
Current (can be updated 24/7/365 regardless of location)
User friendly (short learning curve)
Multimedia (photos, video, links, text)
Interactive
Community Building
French at Widener
Members Faculty Current French students French Club members Colleagues across the university Prospective students Alumni Area French teachers Colleagues across the country Correspondent in France
What we post
Current events (France and the Francophone world) Politics, economics, science and technology, healthcare, education,
business….?
Popular culture (music, films, television, video games, fashion, blogs)
Language learning resources
Study abroad, internships, volunteer opportunities, and graduate programs
Follow-ups on in-class material
Samples of student work
On-campus events
Events and class trips in our region
Alumni profiles and updates
Program news and announcements
Current events (France and the Francophone
world)
Insert screen shots here and for the next few slides
Technical Considerations
Setting up your account Privacy settings
Group vs. Page
Managing groups Membership Security Open, closed, and secret groups
Mediating online discussions
Content warnings
Questions?
Join us on FB at French at Widener:
https://www.facebook.com/groups/FrenchatWidener/
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