Importance Of Flexible Packaging For Today’s Consumers
By: Uflex Ltd.
PLASTIC PERFECT
• Taste and the needs of our consumers have undergone a sea change. • Today’s consumer is not only demanding, but also aware. • The products that don’t cater to their taste or cause will defiantly be
off the shelves sooner than later. • Consumers are constantly looking for value for money.
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Flexible packaging- convenience for customers
Flexible packaging- manufacturers' first choice
• Flexible packaging happens to be the only source that has a high standard of functionality and sustainability making it perfect for on-the-go consumers.
• Other aspects like convenience, durability, cost effectiveness; designabilitiy, eco-friendliness etc have made plastics a darling for the manufacturers.
• Flexible packaging is the segment that has actually caught the attention of the end users.
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• Lightweight and convenient, hence hassle free
• Cost effective• Materials used allow packing
products of any shape, design & colour scheme, size and volume.
• Reclosing of the product without compromising on the quality adds to its functional advantage
• Intelligent and smart packaging ensures protection from contamination and spoilage thus adding to the
• Sustainable and can be recycled relatively easily.
Advantages of flexible packaging
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• Increased barrier protection
• Detection of spoilage
• Protect the food from mechanical damage during handling and deterioration by the climate.
• Cost effective
• Suitable for contact with food
• Conforms to high standards of health, safety and sustainability
• Can be customized into practically any shape, size, or design and colour scheme
Exhibits of an efficient flexible package
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• Market research company ‘Canadean’ has states that 786,095 million units of flexible packaging will be consumed within global retail food markets in 2018.
• This would mean that the share of flexible packaging will keep increasing in the food packaging market, while glass, metal and paper packaging will wear out eventually.
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Hooked to flexible packaging
• Canadean also also quotes that the global demand for pouches in the food market will grow by 2,489 million pack units between 2014 and 2017 – a 14.9% increase in the total food pouches market size
• Technavio forecasts the flexible packaging market in India growing at a CAGR of 24.21% over the period 2014-2019
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Hooked to flexible packaging
• In India, like in the rest of the world, a majority of FMCG and household products come wrapped and packed in plastics.
• The packaging presentation of consumer goods has been growing at a very fast rate.
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Hooked to flexible packaging
THANK YOU
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Uflex Limited, India’s largest flexible packaging company is a fully integrated flexible packaging solution provider to a range of clients across industries both in India and overseas. It enjoys a formidable market presence in more than 140 countries.
Uflex Ltd offers technologically superior packaging for a wide variety of products.
About Uflex Ltd
Uflex Website
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