∙ Perfume your world ∙
Trend Watch
HAIR CAREpersonal care
MARCH 2020
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The array of products dedicated to hair care is rapidly expanding as consumers are showing
high interest in targeted and unique offerings. Trends in ingredient formulations, packaging, and
product formats are propelling brands to find ways to differentiate their releases. These shifts in
consumers shopping attitudes towards environmental concerns, eco-friendliness and
specialized products are helping to boost a highly saturated market. Brands will need to think
creatively to ensure that their products integrate efficacy AND curiosity.
AT A GLANCE…
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1T R E N D S F R AG R A N C E
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TABLE OF CONTENTS
2M AR K E T
O V E R V I E W
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w h a t t o k n o w
c a t e g o r y o v e r v i e w
b r a n d s
f a c t s & f i g u r e s
f o r m a t s & t e x t u r e s
p r o d u c t s h o w c a s e
MARKET OVERVIEW
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Facts to Consider…
MARKET OVERVIEW - what to know
As the clean beauty movement takes hold
in the BPC market, especially skincare - it can better expand into hair care in an effort to
convey safety and sustainability.
Moisturizing claims are most active in Latin &
North America, appealing to consumers concerned about dryness of both the hair and
the scalp.
In the US, 26% of adults have hair concerns related
to dryness.
Source: Mintel
The global haircare market is expected to reach $105.3bn by 2024 and will and will grow at a CAGR of 3.0%, according to
Transparency Market Research.
32%of US haircare users
look for haircare products that repair damage, and 30%
look for ones that prevent damage.
Source: Lightspeed/Mintel
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• The hair market is anticipated to rise steadily during the forecast period from 2020-2023, with growth being driven by product innovations and high consumer demand.
• Looking ahead, hair care is anticipated to maintain stable growth but at a slow rate given a saturated and highly competitive space.
* Hair Care includes Shampoo (anti-dandruff formulas & dry shampoo), Conditioner (leave-in & rinse-out) and Hairstyling products (hairspray/spritz, gel, mousse, cream, oil, putty, & other texturizers)
MARKET OVERVIEW - category overview
Market Size for Hair Care(Current Year & Forecast Projection, USA)
Source: Mintel, Market Sizes
* # of launches
$6.05 $6.23 $6.47 $6.69 $6.88 $7.08 $7.28 $7.47
$0.00
$1.00
$2.00
$3.00
$4.00
$5.00
$6.00
$7.00
$8.00
2016 2017 2018 2019 2020 2021 2022 2023
Valu
e (b
n U
SD)
*1514 *2185 *1944 *1963
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Sprays, $883.10,
38%
Gels/wax, $632.50,
28%
Mousse, $378.70,
16%
Creams, $241.50,
11%
Liquids, $168.20,
7%
Permanent, $1,721.50,
81%
Semi-permanent, $187.50,
9%
Highlighting/bleaching/top ups, $160.30,
7%
Temporary, $62.70,
3%
MARKET OVERVIEW - category overview
Segmentation for Hair Care(2018, USA)
Source: Mintel, Market Sizes
• Shampoo will remain as the top contender for usage amongst Conditioners, as cleansing is a crucial step when washing hair. This segment encourages added steps in tandem with skincare like “double” shampooing.
• Hair Styling Agents is a penetrated category given the different hair types, concerns and desired hairstyles consumers have and seek. A range of products are needed to accommodate and work in sync with their needs.
• While Hair Colorants remain a popular category, it has been experiencing moderate growth as consumers are becoming more skeptical of the excessive use of chemicals in hair color.
Shampoos, $3.65,56%
Conditioners, $2.82,44%
Shampoo & Conditioner(bn USD)
Hair Styling Agents(m USD)
Hair Colorants(m USD)
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Market Leaders in the US Hair Care Market
MARKET OVERVIEW - brands
# 1 # 2 # 3L'Oréal Unilever Procter & Gamble
Source: Kline Group, The Dynamic Hair Care Landscape
… … …
The three leading marketers account for 52% of total sales in the hair care products class.
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… continued Brands in the US Hair Care Market
MARKET OVERVIEW - brands
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Beauty Enhancing18%
Natural17%
Ethical & Environmental
15%Free from
14%
Functional10%
Convenience9%
Suitable for8%
Plus5%
Demographic2%
Positioning2%
MARKET OVERVIEW - facts & figures
Source: Mintel, GNPD
Top Product Claims for Hair Care(% by Segment, USA, 2017-2019)
• Beauty Enhancing claims include verbiage that describes what the product aims to do. Words such as “repair, protect, hydrate, condition,” and the like rank highest for hair care claims.
• Within Natural claims the use of Botanical/Herbal claims remain important in hair as the use of botanical ingredients are aligned with a more natural and saferpositioning.
• In the sustainability halo are Ethical & Environmentalclaims which emphasize the importance of having ethical strategies in place like recycled packaging and ethically sourced ingredients.
• Garnering influence in the hair care category are Free from claims like Paraben-Free, Cruelty-Freethat tie into this “free-from” space. Year over year, new products carrying this claim have increased.
* Hair Care includes Shampoo, Conditioner, Hair colorants, Hair styling, Hair treatments
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MARKET OVERVIEW - facts & figures
Source: Mintel, Market Sizes & Lightspeed/Mintel
Top Product Formats & Textures for Hair Care(% by Variants, USA, 2017-2019)
POWDER (LOOSE) BAR/SOLID AMPOULE/CAPSULE STICK/PEN
Spray / Mist / Spritz46%
Cream18%
Gel / Jelly9%
Oil6%
Serum5%
Foam4%
Mousse4%
Pomade3%
Paste / Putty / Gum3% Lotion
2%
On-the-go formats like sticks, wipes and
sheets offer a unique way opportunity for brands to leverage convenience and ease-of-use for
shoppers.
• Spray / Mist / Spritz textures are the most popular format for hair care products. These types of formats can be attributed to uses like dry shampoo and hair perfume.
• Cream formats in hair care lend itself to moisturization and being a texture that can retain hydration, a key claim important to many consumers with various hair types.
• Dwindling water resources and interest in “zero-waste” products are boosting consumer appeal in Bar/Solid formats.
• Impressive and novelty textures can help a product to really stand out and get the attention of consumers.
… continued on next page
* Hair Care includes Shampoo, Conditioner, Hair colorants, Hair styling, Hair treatments
Areas of Opportunity
KRISTIN ESSLoose Styling Powder
ETHIQUEShampoo Bar
LEONOR GREYLLeave-In Treatment
R+COPomade Stick
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MARKET OVERVIEW - formats & textures
FOAM IT
R+COSpiritualized Dry Shampoo Mist
SCRUB IT
WIPE IT SPRAY IT
MASK IT
IGKFoamo Holographic
Hair Foam
BUMBLE & BUMBLEScalp Detox Foam
HAU Hair Pack
BRIOGEO Don't Despair, Repair!™
Honey Moisture Deep Conditioning Mask
LOVE BEAUTY & PLANETCoconut Milk Soft Hold & Shine
Hair Spray
DRY BAR On the Rocks
Charcoal Scalp Scrub
L'ORÉAL EverFresh
Micro-Exfoliating Scrub
OUAIAnti-Frizz Hair Sheets
REKZE LABORATORIESWipes 28
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1. CLEANER WATER, BETTER HAIRT3 has developed the perfect filter solution for removing water
dirt, odors and other impurities from your shower water.The result? Healthier and better-looking hair and skin.
T3Source ShowerheadMineral Water Filter1
2. DUAL-BENEFIT HAIR MASKThe Color Depositing Masks combine care with color in a deeplyconditioning mask. Available in seven shades, the temporarycolor masks are designed to enhance tones, refresh existinghaircolor, and allow experimentation with fashion shades, whilerestoring hair health.
5 JENNY HOUSEHair Fit Cover Cushion
OWA HAIRCAREMoondust Collection: Hair Wash3
MARKET OVERVIEW - product showcase
3. WATER-ACTIVATED SHAMPOOBilled as ‘the first water-activated hair care line.’ Conventionalliquid shampoo is typically around 80% water. MoondustCollection: Hair Wash is 0% water. It contains a unique blend ofgentle cleansing agents activated by water that condition boththe hair and scalp.
VEGAMOURGRO Hair Boost
with CBD4
5. HAIR MAKEUP?Slowly, but surely cushion-based haircare products have onlyjust started to appear on the US market. Launched in SouthKorea, Jenny House Hair-fit Cover Cushion is brush-on makeupthat instantly makes hair look thicker, covers greys andbalances out the hairline.
4. CBD FOR HAIR WELLNESSVEGAMOUR is proud to introduce the world's first line of CBDserums developed to promote healthy hair growth, featuringmicro-encapsulated CBD. Micro-encapsulation is a process bywhich a compound is stored in such a way that it produces smallparticles to deliver a controlled amount of the compound.
MOROCCANOILColor Depositing Mask2
5. SEASONAL CONSIDERATIONLaunched by a New York-based barbershop, the cleansing duoprovides adaptable hair and scalp care that responds toseasonal needs, as the rise and fall in temperatures andhumidity influence natural oil production and perspiration.
FELLOW BARBERSummer & Winter Wash6
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s h i f t i n g t h e r e t a i l e r d y n a m i c
e n v i r o n m e n t a l c o m m i t m e n t s
s k i n c a r e → h a i r c a r e
i n g r e d i e n t s
c a n n a b i s & b e y o n d
u n i q u e a p p l i c a t i o n s
f o r m u l a t i o n s
s p o t l i g h t
TRENDS
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TRENDS - shifting the retailer dynamic
BEAUTY GIANTS ADAPTING
CELEBRITY- INFLUENCE HAIR CARE
People are looking to celebrities more than ever for beauty recommendations. Now that so many celebrities make
themselves available on social media, fans have fewer barriers to them. Hair care is one sector that has ushered in a whole
new standard for diversity and inclusivity.
Women like Tracee Ellis Ross (Ulta), Taraji P. Hensen (Target) and Youtuber Mindy McKnight (Walmart) have all launched
their own hair care lines in large retailers.
The increase of natural hair awareness is prompting key market players to up their product offerings. Multi-cultural consumers are increasingly making efforts to manage their natural hair textures, and by doing so, they’re generating a huge market for this hair type.
As a result, companies that once marketed exclusively to relaxed hair (P&G, Unilever, etc.) are creating new lines to coincide with other independent companies that cater exclusively to natural and curly hair textures.
Leveraging the brand-consumer connection
HEAD & SHOULDERS (P&G)Royal Oils Collection
SUAVE PROFESSIONAL (Unilever)Natural Hair Collection
Companies are tapping into hair care for natural hair
TPHHair Care Collection
HAIRITAGEHair Care Collection
PATTERNHair Care Collection
By actressTracee Ellis Ross
By Youtuber Mindy McKnight
By actressTaraji P. Henson
EMERGE (Unilever/Sundial)Hair Care Collection
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THE GOOD STUFF (Unilever)Hair Care Collection
TRENDS - environmental commitments
NO-RINSE APPLICATIONS
WATERL<SS (P&G)Hair Care Collection
Water consumption is difficult to tackle as consumers prefer rinse-off shampoos and conditioners, although the popularity of dry shampoos gives haircare some credibility in this space.
Developments are being made in fast-rinse technology, meaning less rinse time and no compromise on product quality. There is further scope for formulas that help break down shampoo/conditioner faster when they come into contact with water, saving some water with every use.
Mindful formulas and formats
“ZERO-WASTE” PACKAGING
Beauty brands are developing reuse and recycling processes. From refillable packages to packaging-free products, companies are
stepping up their game to reduce the amount of plastic waste.
P&G’s beach plastic bottles are used for Herbal Essence’s range. Urban Spa hair care comes in ‘infinitely recyclable’ aluminum cans with BOV (bag on valve) technology to avoid the need for chemical
properties. It also uses 92% less plastic (vs. most hair care brands). Love Beauty & Planet released a Clean Ocean Editions packaging
made from 100% ocean bound, PCR plastic.
Alternative solutions to hair care packaging
HERBAL ESSENCESBeach Plastic Collection
Argan Oil
URBAN SPA Hair Care Collection
Source: HAPPI
10% of US hair care
product users usually buy eco-friendly hair
care products
Source: Mintel
LOVE BEAUTY & PLANETClean Ocean Edition -Sea Salt & Bergamot
PANTENE (P&G)Waterless Hair Care Collection
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TRENDS - skin care → hair care
CROSS-CATEGORY INSPIRATION
As more consumers worry about certain chemicals in haircare products (i.e.; parabens, sulfates, silicones), they are also concerned about the potential impact of these ingredients on scalp health.
Communication about scalp care should be specific: mentioning pores, follicles, skin thickness or skin type. This is a similar approach to skincare and can resonate well with consumers.
EVA NYC Therapy Session Hair Mask
VERBGhost Oil
Emphasizing hair care benefits using skincare language
SHEET MASK > HAIR MASK CLEANSING OIL > DRY OIL SKIN SERUM > HAIR SERUM
KÉRASTASE Initialiste Advanced Scalp & Hair Serum
SCALP CARE
Healthy hair starts with a healthy scalp. Innovative hair care products are being created to tackle these issues. From pre-
shampoo masks to scalp massage treatments and tools for overall scalp control, opportunities for scalp health are immense.
Brands are adding extra ingredients into their scalp products to enhance its effectiveness and make them more potent.
Increased attentiveness towards hair & scalp health
SEED PHYTONUTRIENTSScalp & Roots Oat Mask
KÉRASTASEEnergizing Scrub: Purifying Scrub
LOVE BEAUTY & PLANETDelightful Detox Shampoo Scrub
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TRENDS - ingredients
FOOD HEROS
HERBAL ESSENCES Real Botanicals Collection
BRIOGEO Nourishing Superfood
Collection
Feed your hair with ingredients from nature
ARABICA COFFEE FRUIT BANANA + COCONUT
SOL DE JANEIRO Strengthening + Smoothing
Collection
BRAZIL NUT
Food and beauty have long been linked to each other so it’s no surprise that it’s positioning in hair care is spurring attention.
The trend of “superfoods” which describes any highly nutritious food packed with vitamins and minerals were first notably spotted in hair care, but as of recently more familiar and less exotic ingredients have been popping up. From mass brands like Herbal Essences to prestige brands like Briogeo, brands are reflecting these food trends in their products.
T: LIVING PROOFDry Scalp Treatment
B: CHRISTOPHE ROBINHydrating Melting Mask
SKIN INGREDIENTS
A handful of hair care brands are following skincare trends, infusing products with high-tech ingredients formerly reserved for our faces. Skin inspired treatments that aid in strengthening the hair from the
inside out are performing well in this climate.
Indeed detoxifying clay, following an increase in skin care popularity, has been popping up within the hair care market, with
Amika launching a shampoo – formulated with Kaolin Clay-a rich, mineral clay derived from sedimentary rocks.
The adoption of trending skin care ingredients
T: AMIKABeach Look Shampoo
B: REVITALASHThickening Shampoo
T: SHEA MOISTURECoffee Cherry Volume Shampoo B: BIOLOGIQUE RECHERCHECapillaire Purifying Scalp Lotion
Hyaluronic Acid Kaolin Clay
Apple Cider Vinegar
Aloe Vera Amino Acid
Coffee
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TRENDS - cannabis & beyond
CBD INFUSED HAIR CARE
HEMP OR CBD?
As regulation around cannabis continues to ease around the globe the trend towards cannabis-related ingredients,
including hemp, will continue to grow.
Within the gray area that exists surrounding CBD and Hemp, more brands are launching hemp-seed-oil-infused hair care
products rather than CBD. While both hemp seed oil and CBD may be sourced from the same plant, the two products have
different makeups and offer different benefits.
With more and more ingredients and science-backed innovations coming to market, CBD is one ingredient that is attracting a great deal of attention. CBD’s entry into hair care comes to no surprise as its benefits are being praised alongside natural formulations.
Although there is an increasing amount of evidence to back claims within hair care products, more substantiation of claims needs to be supported. Proving efficacy beyond basic findings such as moisturization and promotion of hair growth is the challenge for brands entering this space.
Are mass brands using hemp as safe territory?
LOVE BEAUTY & PLANETHemp Seed Shampoo
HERBAL ESSENCESAloe & Hemp Shampoo
CBD growth in hair care
SHEA MOISTUREHemp Seed Oil
Lush Length Shampoo
AUSSIECalm the Frizz
Hemp Shampoo
BRIOGEOB.Well 100mg CBD +
Soothing Skin & Scalp Oil
CLOUD 10CBD-Infused
Hair Care System
EMERACBD Hair Care
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TRENDS - unique applications
HAIR PERFUME
More and more brands have been leveraging scent as an added benefit. Leveraging ingredients can also create interest from
consumers who are looking to go the aromatherapy route. Invigorating scents that incorporate essential oils can help garner
interest from both female and male shoppers.
Hair perfumes and mists not only make your hair smell great, they combine hair care benefits like added shine and moisturization
with scent. For shoppers who are loyal to a specific scent or brand this serves as a perfect opportunity for them to extend their
olfactive preferences in a new product.
Loving the smell of your hair
PACIFICAHair & Body Mist
Island Vanilla
AMIKAHair Fragrance
CHANELHair Mist
Chance Eau Tendre
HERBAL ESSENCESHair Oil Mist
Hemp Seed Oil & Aloe
DIY + MADE FOR YOU
Hair customization is driving innovation within the hair care sector. The “create-your-own” approach is gaining traction as more consumers are beginning to buy products that cater to their specific needs.
Innovations in customization are becoming more in-demand as shoppers look for unique hair care products made just for them. Prose and Function of Beauty are two examples of brands that are offering customized solutions right at your fingertips.
FUNCTION OF BEAUTYHair Care Personalized
Be-spoke product formulations
PROSE Custom Hair Care
45% of US women who use
haircare look for products that have
been designed for their hair type (24% of men)
Source: Mintel
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TRENDS - formulations
‘CLEAN’ HAIR CARE
Like most clean-beauty categories, hair care is still a work in progress. There are plenty of opportunities that lie beyond the
ingredients list that brands are addressing. Products highlighting safe formulations, sustainability, eco-friendly packaging, and
ethical claims are just a few ways brands are occupying this space.
Better for you, better for the environment
DRUNK ELEPHANTHair Care Collection
REDKENNature + Science
Collection
RAHUA Voluminous Shampoo
Sozio has created its own CLEAN FRAGRANCE label. Ask us about our Clean presentation to find out more!
Sozio Clean Fragrance
NATURAL & ORGANIC
The market for natural and organic hair care is experiencing a rising shift. Increasing consumer awareness along with innovations in research and development are propelling this category.
The demand for plant-derived ingredients is emerging as consumers are weary about harsh chemicals. Premium products that combine efficacy with safety will appeal to a broad audience who are seeking these products.
Strong consumer interest boosts product qualities
NATURANOVE BIO Organic Certified Pure Shampoo
AVALON ORGANICSThickening Shampoo
ACT+ACRECold Processed
Shampoo
SACHAJUANScalp Shampoo
ORGANIC NATURAL
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TRENDS - spotlight
INCLUSIVE DESIGN & ACCESSIBILITY WITHIN REACH
There are 253 million people around the world who are vision impaired, yet only 4% of businesses are actively creating products with disabled people in mind. In observance of World Sight Day on October 10, 2019, Herbal Essences is
expanding the brand’s use of tactile markings and embracing technology like Alexa and the Be My Eyes app, making hair care easier for people with low to no vision. These new tools make it easier for everyone to browse Instagram,
shop, shower and even style their hair.Last year, Herbal Essences was the first mass hair care brand in North America to introduce tactile markings designed
to help differentiate between shampoo and conditioner for those with a vision impairment. This innovation was spearheaded by Sumaira “Sam” Latif, P&G’s Accessibility Leader, who has been with the company for over
18 years and is herself blind. Source: Business Wire
Herbal Essences creates bottles with tactile differences to aid the visually impaired
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o l f a c t i v e t r e n d s
S o z i o a n a l y s i s
f r o m t h e o c e a n
f r o m t h e l a n d
f r o m t h e g a r d e n
t h e h a i r n e c e s s i t i e s
FRAGRANCE
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FRAGRANCE - olfactive trends
Top 5 Fragrance Groups for Hair Care(% by Variants, USA, 2017-2019)
• Green/Herbal/Woody scents tie into the idea of simplistic ingredients. Fragrances like green tea, aloe, ginseng, and bamboo are not only straight-forward but they double as conveying purity, safety, and naturalness.
• Similarly, Gourmand/Edible scents in hair care products usually contain familiar ingredients such as coconut, honey, and shea butter which resonate well with shoppers.
* Hair Care includes Shampoo (anti-dandruff formulas & dry shampoo), Conditioner (leave-in & rinse-out) and Hairstyling products (hairspray/spritz, gel, mousse, cream, oil, putty, & other texturizers)
Source: Mintel, GNPD
Green/Herbal/Woody49%
Gourmand/Edible34%
Floral12%
Citrus3%
Fruity2%
ARGAN
Most Popular Fragrance Components in Hair Care
COCONUT SHEA BUTTER ALOE/ALOE VERA
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FR
ES
H
GO
UR
MA
ND
FLO
RA
L/F
RU
ITY
FRAGRANCE - Sozio analysis
GR
EE
N/A
RO
MA
TIC
CIT
RU
S
WO
OD
Y
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FROM THE OCEANOcean-dwelling ingredients serve as the inspiration for this wave of fragrances that mimic the fresh, salty and marine-like nuances from the depths below.
NYMNSea Minerals
Shampoo
LOVE BEAUTY & PLANETMarine Moisture
Shampoo
LOVE BEAUTY & PLANETDeep Detox
Shampoo
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Top Sea Salt, Bergamot,
Petitgrain, Clary Sage, Orange Zest
MiddleOrris Root, Geranium Flower,
Lavender, Rosemary
BaseTonka Bean, Cashmere Musk,
Vanilla Orchid, Patchouli
Benefits: Sea Salt: Great for exfoliation, as it can remove dead skin cells from the scalp.
TopCoconut Water,
Tropical Citrus, Pineapple
MiddleNectarine Blossom,
Water Lily, Coastal Breeze
BaseMineral Musk,
Soft Amber
Benefits: Liquid Pearl: Rich in amino acids and
enzymes, promotes healthy cell growth.
FRAGRANCE - from the ocean
PURIFYINGLIQUIDPEARL
SEA GREEN
QUENCH
DEEPWATER DETOX
TopCrisp Melon,
Sea Greens, Ripe Pineapple
MiddleWhite Florals,Violet Blossom
BaseBlack Coconut,Creamy Musk
Benefits: Sea Kelp: A natural source of zinc, iron, and
calcium, kelp has the ability to deliver essential nutrients to the hair.
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GARNIER FRUCTIS1 Minute Hair Mask
Goji Extract
HAIR FOODWhite Nectarine & Pear
Shampoo
FROM THE LAND Scents inspired by the vast and rich biodiversity all throughout our planet.
OGX Golden Turmeric
Shampoo
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Top Quince,
Anise, Orange Zest
MiddleNight Blooming Jasmine,
Lily of the Valley, Iris
BaseBlack Tonka, Arabica Coffee,
Vanilla, Patchouli, Sandalwood
Benefits: Coffee Fruit: Contains a form of B5 vitamin
that moisturizes hair by retaining water.
TopClementine,
Blood Orange, Sparkling Bergamot
MiddleViolet Petals, Pink Peony,Heliotrope, Beach Rose
BaseTonka Bean, Vanilla Musk,
Sandalwood, Amber
Benefits: Vanilla: Nourishes hair, making it
silky and shiny.
FRAGRANCE - from the land
VA-VAVOOM VIOLET
SILKY SPICE CHAI
COCOAFLOWERBOOST
TopBergamot, Mandarin Peel,Pineapple, Peach Nectar
MiddleLush Lily, Almond Blossom,
Gardenia, Coconut Milk
BaseSugared Tonka, Spiced Vanilla,
Sandalwood, Olibanum, Patchouli
Benefits: Coconut Milk: High in lauric acid, its known for
its ability to penetrate and strengthen hair.
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AVEENOFresh Blends
Shampoo
PACIFICA Rosemary Mint
Scalp Treatment Serum
Aromatic botanicals that revive, refresh and rejuvenate the hair.
FROM THE GARDEN
ACUREJuice Cleanse Super Greens
& Adaptogens Shampoo
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FRAGRANCE - from the garden
REFRESHING CUCUMBER
SEED
BOTANICAL BLOOM
ESSENCE
WILDMINT
RECOVERY
TopSweet Basil,
Lemon Zest, Petitgrain
MiddleBlue Violet, Hemp Flower,
Cardamom, Nutmeg, Clove Bud
BaseCedarwood, Cashmere Musk,
Vetiver, Sandalwood, Tonka Bean
Benefits: Hemp Flower: Rich in omega oils which
help produce the chemicals needed for stronger and thicker hair.
Top White Tea Leaves,
Cucumber, Tart Lemon
MiddleCyclamen, Apple Blossom,
Muguet, Geranium Leaf, Dewy Peony
BaseGalbanum, White Cedarwood,
Musk, Peach Tree
Benefits: Cucumber: Nutrients found in cucumber
stimulate hair growth.
TopPink Grapefruit, Orange Zest,
Pink Lady Apple, Basil, Spearmint
MiddleDewy Camellia,
Violet, Wild Rose
BaseSugarwood,
Cloud Musk, Tamarind
Benefits: Mint: Offers antimicrobial properties,
which aid in scalp issues like dandruff.
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DOVEBetween Washes
Hair Perfume
BUMBLE & BUMBLEInvisible Oil Fragrance
for Hair and Body
Hair perfumes that are formulated specifically for your mane, adding a subtle and long-lasting fragrance.
THE HAIR NECESSITIES
PACIFICAPerfumed Hair
& Body Mist
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FRAGRANCE - the hair necessities
DREAM CHASER:
PEONY + CASHMERE MUSK
POPPYCROWN:
WILD PETALS + CRISP APPLE
Top Bergamot, Lemon Peel,
Petitgrain, Cassis
MiddleLily of the Valley, Peony,
Dewy Jasmine, Plum Blossom
BaseCedarwood, Sandalwood,Cashmere Musk, Vetiver
TopGrapefruit, Bitter Orange,
Crisp Apple, Mosa Mint, Soft Greens
MiddleWild Petals,
Bergamot Blossom
BaseSheer Musk,
Blonde Woods
Latin & North AmericaSozio Inc
51 Ethel Road West Piscataway, NJ 08854 USAPhone: (+1) 732 572 5600
Fax: (+1) 732 572 0944
AsiaJ&E Sozio Asia Ltd
Unit C6, 15/F, TML TowerNo.3 Hoi Shing Road - Tsuen Wan, N.T.
Hong KongPhone: (852) 2111 0842
Fax: (852) 2111 0942
Europe, Africa and Middle East
Sozio SAS
6, Rue Barbès - CS8005092532 Levallois-Paris cedex - France
Phone: +33 (0) 1 81 93 00 60Fax: + 33 (0) 1 81 93 00 98
∙ Perfume your world ∙
www.jesozio.com
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