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2010 media information
PennEnergyJOBS Mission:
Connect the leading industry employers with
the best talent the industry has to offer.
PennEnergyJOBS.com
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Recruiting Without Boundaries
Were in good company with PennWells energy brands:Our global marketing program strategically leverages the audience reach of the industrys leadingpublications and conferences. Simply put, PennEnergyJOBS puts your recruitment message in-front of
the skilled professionals that read these industry publications and attend these industry events. You call
them the passive job seekersWe refer to them as career-minded professionals.
When your business success depends on recruiting the mostqualied candidates in the energy industry, look no further thanthe suite of products and services offered by PennEnergyJOBS toprovide you with an unprecedented and unparalleled opportunity
to reach the industrys best and brightest career-mindedprofessionals.
PennEnergyJOBS is your conduit to attracting the industryprofessionals that you need to hire in order to meet yourbusiness goals. Our process puts your recruitment messagein front of the industrys best talent whether it is online, in print
or at an event. This three-pronged approach offers you theexibility to create custom recruitment advertising campaignsthat leverage the best of breed offerings from lead generation tobranding initiatives.
The PennEnergyJOBS mission is simply stated:Connect the leading industry employers with the best talent the industry has to offer.
UTIL ITY PRODUCTSconference & exposition
POWER-GENM I D D L E E A S TFOCUSING ON POWER GENERATION, T&D AND WATER
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All-Access Membership
Job Wrap ServiceTake all of the manual work out of posting your jobs and allow
PennEnergyJOBS to add efciency by automating the process. Thisnon-intrusive process will capture your postings from your corporate
website or other destination of your choosing and post them directlyto PennEnergyJOBS.
Job Posting Upgrades
Cross-Posting Options
Banner Advertising Webcasts
Additional Membership Services Additional Membership Perks
With the purchase of an All-Access Membership, you are entitled to apply thefollowing discounts on all products and services listed in this Media Kit.
*All Access Membership rates are published as gross rates.A one-time set-up fee of $250 will be assessed for all wrap services.
Classic Preferred Premium
3 Month
add $855
($285 / Month)
6 Month
add $1,550
($258 / Month)
12 Month
add $2,760
($230 / Month)
Classic Preferred Premium
No Discounts Apply10% Off
Media Kit Prices
20% Off
Media Kit Prices
The Foundation for Every Recruitment Strategy
Unlimited
Job PostingsResume
Search Access
Featured
Employer Logo
Company
Prole+ + +
Classic Preferred Premium
3 Month
$4,140
($1,380 / Month)
6 Month
$6,900
($1,150 / Month)
12 Month
$11,040
($920 / Month)
Membership Rates
Resum SearchHave longer-term recruitment needs?Consider one of our cost-effectivemulti-month packages!
Proactively search our global databaseof skilled energy professionals.
One month of full resume searchaccess for only $575!
Extensive searching options include:
Keywords
Location radius search
Past employer
And even spoken languages!
Resume Search access enables you to: View full candidate details
Set-up customized Resume Alerts for instant notication
of newly posted resumes
Easily save and forward resumes
Track & store candidate information in personalized folders
Note: Prices are based on a single user license. Additional licenses can be purchased
at a rate of 20% of the base cost. *All resum rates are published as gross rates.
3-Months
of Access
6-Months
of Access
12-Months
of Access
$1,545($515 / Month) $2,400($400 / Month) $4,140($345 / Month)
Virtual Job Fair Exhibit Space
Traditional Career Fair Exhibit Space
Energy Workforce Magazine PennEnergy.com Web Portal
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Webcasts
Event Customization
Fully customizable registration page including tailored data
collection elds
Personalized webcast audience console
Live Event Overview
Up to 1 hour in length
Live and interactive environment including Q&A
Audience polling capabilities
Unlimited audience size
Personalized introduction and wrap-up message
Marketing and Promotion
PennEnergyJOBS home page promotion
Email promotion to targeted email database
E-Newsletter promotion
Reminder email messages to all registrants 24 hour notice
and 30 minute notice
Lead Generation and Reporting
Minimum lead guarantees
Full reporting on all registrants
Breakdown of live attendees & on-demand users
24/7 protected access to registration database
Generate recruitment leads & raise awareness!Lead generation and branding come together in one recruitment effort when yousponsor an event or create your own using the PennEnergyJOBS webcast platform.
Key webcast benets include: Highly interactive with a focus on audience engagement
24/7 web access to registrant database including all demographic information
Upgrade OptionsMake a statement and increase your visibility by enhancing your postings.Consider adding one or more of the following upgrades to help you meetyour recruitment objectives.
Post a single job on PennEnergyJOBS for only $40
Unlimited Text
Company Logo
Applicant Tracking
5-Pack 10-Pack 25-Pack
$1,600 Total Cost
($320 per posting)
$2,650 Total Cost
($265 per posting)
$6,000 Total Cost
($240 per posting)
Cross Posting OptionsIncrease your audience reach instantly by cross-posting to one of our
carefully chosen partner job sites! Benet from having your job posting
automatically displayed on the sites best suited to your recruitment nee
Includes:
Broadbean/
AdCourier
DataFrenzy
eQuest First Advantage
(TruStar)
GoJobs
Hirequest
HodesIQ
HRSmart
Job Viper Jwt
lirc
PeopleClick
RecruitUSA
(Arbita)
TMP
VirtualEdge Webhire
WhoToChoose
PennEnergyJOBS supports job feeds from the following:
*All job posting rates are published as gross rat
Job Postings
Webcasts Sponsorships
Cost*
Single Sponsorship $15,000
Co-Sponsorship Starting at $5,750
*Gross rates.
HTML or Text Display
Company Prole
Comprehensive Reporting
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Digital Media Advertising
Exclusive e-Newsletter Sponsorships Insightful & TimelyAdvertise to a captive audience of skilled industry professionals.The PennEnergyJOBS newsletter is delivered each week to over 27,500 opt-in energy industrysubscribers. Each issue contains relevant articles, educational information, a video job tip ofthe week and recent job postings for energy-industry career-minded professionals.
Job Alert Email SponsorshipsSponsor the daily email that noties registered users of newly posted jobs that match their ownpersonal job alert settings.
Content Section Sponsorship Job Categories
Sponsor one of the job categories listed on the home page and receive exclusive advertisingexposure on the initial results page along with higher visibility for your relevant job postings.Custom categories are available.
Page Peel Ad Position
Banner Ad Positions
Website
Email Newsletter
Accepted Formats: GIF (animated or static),
JPG or SWF and may include a 50-word (max)
text backup with link. Maximum File Size: 30k
* Rates are monthly based upon the contract term.
* Rates are monthly based upon the contract term.
3 Month 6 Month 12 Month
$5,000 $4,500 $4,000
Cost per Month
Top Ad Position (Ad Size: 728 x 90)
Middle 1 Ad Position (Ad Size: 300 x 250) Exclusive Sponsorship
Middle 2 Ad Position (Ad Size: 300 x 250) $4,000
Bottom Ad Position (Ad Size: 728 x 90)
1 Month
TopAd Position (Ad Size: 728 x 90) $1,150
1 Month
First Sponsored Job Category $800 - $1,500
Each Additional Sponsored Job Category Up to 20% Discount
3 Month 6 Month 12 Month
Leaderboard Ad
Ad Size: 728 x 90$1,725 $1,440 $1,300
Site Sponsor #1
Ad Size: 180 x 150$1,300 $1,240 $1,175
Site Sponsor #2
Ad Size: 180 x 150$1,200 $1,140 $1,075
Site Sponsor #3
Ad Size: 180 x 150$1,100 $1,040 $975
Leaderboard
PagePeel
Site
Sponsor #1
Site
Sponsor #2
Site
Sponsor #3
*All li d ti i t bli h d t
Multi-month discounts available.
Multi-month discounts available.
Leaderboard
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Print Advertising
Reach over 175,000 career-minded industry professionals with each issue!
The PennEnergyJOBS Energy Workforce Magazine is published and distributed on a quarterly basis in both print and digital formats to a
global audience of over 175,000 energy professionals. The primary distribution of the magazine is delivered as a supplement to a selectlist of subscribers that receive the following PennWell energy industry brand publications:
Energy Workforce Magazine
Additional circulation includes:Energy Workforce Magazine subscribers and distribution at various industry events.
Rates
*All job posting rates are published as gross rates.
Editorial Focus Deadlines
Spring 2010
College Recruiting in the Energy Industry-Top Schools
Training for Dangerous Trades in T&D
Recruiters Practicum: Finding Talent Using Social Media
Energy Mentorship Interview
Space: 2/8/2010
Materials: 2/15/2010
Distribution Starts: 3/8/2010
Summer 2010
Promotion through the Ranks
Company Spotlight: TBD
Recruiters Practicum: Niche Recruiting Online
Energy Mentorship Interview
Space: 5/10/2010Materials: 5/17/2010
Distribution Starts: 6/14/2010
Fall 2010
International RelocationRenewable Energy HiringRecruiters Practicum: Recruiting InternationallyEnergy Mentorship Interview
Space: 8/2/2010Materials: 8/9/2010
Distribution Starts: 9/7/2010
Winter 2010
Forum: Energy Job FairsCompany Spotlight: TBDRecruiters Practicum: Networking Success at Energy Job FairsEnergy Mentorship Interview
Space: 11/1/2010Materials: 11/8/2010
Distribution Starts: 12/6/2010
1X 2X 3X 4x
2-Page Spread $17,595 $16,715 $16,365 $15,835
Full Page $9,775 $9,285 $9,090 $8,800
Half Page Spread $9,300 $8,850 $8,660 $8,350
Half Page $5,175 $4,915 $4,815 $4,650
Featured Job Listing $1,150 $1,100 $1,065 $1,035
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Traditional Career Fairs
The career fair is co-located with POWER-GEN International, a leadingindustry event, where youll benet from a natural ow of trafc on theshow oor. This is not your typical Career Fair EventAlmost 100% of
all attendees are employed! These are your passive candidates!
Exhibit & Sponsorship Pricing -
Call your account representative or details.
POWER-GEN International . . . .December 14-16, 2010Orlando, FLCore audience focus: Power generation professionalsExpected attendance: 17,000+Space rates: starting at $32.50 / square footSales Close: December 3, 2010
PennEnergyJOBS Career Fair
Virtual Job Fairs
March 30, 2010 . . . . . . . . Energy Industry Virtual Job Fair
Sales Close: March 15, 2010
September 28, 2010 . . . . Energy Industry Virtual Job Fair
Sales Close: September 20, 2010
Calendar of Events
Multi-show discountsare available of up to 10% per event!
Virtual Job Fairs for the energy industry presented by PennEnergyJOBS
The PennEnergyJOBS Virtual Job Fairs bring together the energy industryscareer-minded professionals with the industrys top employers at the
convenience of ones desktop.
Private Label Virtual Job Fairs & Online Open HousesLeverage the online job fair experience and create a single sponsored online event of your own! Use theonline platform to bridge the recruitment needs of multiple divisions, locations and/or projects by establishing acustomized online recruitment event. You staff the booths virtually and well deliver your target audience! Callyour account representative for more details.
The only online virtual job fair dedicated to both Power and Oil & Gasprofessionals
All the benets of a traditional job fair without the costs, hassles,or travel that make traditional tradeshows out of reach for 98% ofparticipants
Each exhibitor leaves the job fair with quality resumes, candidateproles, comprehensive tracking stats and increased brand awareness
Why should you exhibit?
Reach some of the best talent the industry has to offer in the only globalonline job fair dedicated to the energy industry
Post up to 100 jobs and collect resumes Chat directly with job seekers and career-minded professionals Create a pipeline of candidates with lead generation Recruit from the comfort of your own desk
Position your company as an employer of choice (benets, work/lifebalance, etc.)
Receive comprehensive reporting on all your booth trafc and activity Host a seminar for industry-wide recognition No additional costs (travel, shipping, printing, etc.)
Exhibit in the leading industry career fair event and network directly with an audience ofthousands of skilled industry professionals.
PennEnergyJOBS helps employers in their efforts to comply with the OFCCPs Internet Applicant record
keeping rules of the federal employment laws. The tools on PennEnergyJOBS allow employer accounts to
identify themselves as needing to be OFCCP compliant and the system will archive additional data as outlined
by the OFCCP requirements. The tools include:
A way for individual employer accounts to opt-in
Additional archiving of Candidate Database search activity including search queries and viewed resumes
Additional storage of Applicant data and the job they applied to
Important Note: The purpose of the new tools is to support employers with their hiring practices. These
tools alone will not make the employer compliant. Employers who are using an external job board are
ultimately responsible for establishing their own guidelines and company policies to ensure they are in
compliance with the OFCCP regulations. It is also the employers obligation to seek legal advice and use
the services we provide in such a way as to be compliant.
OFCCP Compliance & PennEnergyJOBS (Ofce o Federal Contract Compliance Programs)
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Candice DoctorSales Manager
1421 South Sheridan Rd.Tulsa, OK 74112
Tel: 918-831-9884Mob: 918-688-7111
Brent EklundSr. Account Manager
Tel: [email protected]
Corporate HeadquartersPennWell Corporation
1421 South Sheridan Rd.Tulsa, OK 74112
Tel: 1-800-331-4463
Stacey SchmidtWeb Publisher
Tel: [email protected]
PennEnergyJOBS Contact Information
PennEnergyJOBS Sales PennEnergyJOBS Corporate
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