A Company Credentials Presentation
AGENDA
I. PCN Promopro In Focus
II. PCN Promopro At Work
III. PCN Promopro In Mind
PCN In Focus: Who we are and What we do
We are the pioneers in the promotions marketing industry, having been formed in 1988 as
an advertising firm under the name,Promotions & Communications Network.
Due to a growing industry demand for more focused services on below-the-line activities, with ownership
changes within the organization came a change in company direction and name. Thus, we became
PCN Promopro, Inc.
Since then, we have grown in size, business volume and clientele, with lasting partnerships with Unilever Philippines, Inc.,
PMFTC Inc., Sun Cellular, and the like.
OrganizationalStructure:
Our Strong Foundation
• A strong network of 112 regulars and 5,000 field people nationwide
• Head Office: 27 Cresta St., Barangay Malamig, Mandaluyong City
• 2 Warehouses: Main Office and Anaconda Compound
• 8 Regional Offices : Central Luzon (Angeles) North Luzon (Pangasinan) South Luzon (Calamba) Visayas (Cebu, Tacloban &Bacolod)
Mindanao (Davao & CDO) & 35 Satellites offices.
• Our MissionTOTAL CLIENTELESATISFACTIONthrough excellence inexecuting all marketing,merchandising andpromotional solutions.
• Our PrincipleCONTINUOS GROWTHand INNOVATIONthrough service development,organizational efficiency & excellent client servicing.
• Our Target
To be THE PREFERREDBELOW-THE-LINE AGENCY in the industry.
PCN In Action: Integrating Solutions,
Providing Answers
MERCHANDISING
*merchandising for Unilever Phils.
Since 2006
*merchandising for Philip Morris
Fortune Tobacco Corporation Inc.
Since 2008
*Ponds Best Center
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment,
installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
MERCHANDISING
*in-store and field
merchandising & refilling
*development, execution &
monitoring of plan-o-grams
*monitoring of reports
availability
*deployment, installation, maintenance of brand assets in selling area
DROP BOX MANAGEMENT
*accounts negotiations
*installations and executions
*collection of entries
*shipment of entries
*draw
*notification to winners
*awarding of prizes
DROP BOX MANAGEMENT
*accounts negotiations
*installations and executions
*collection of entries
*shipment of entries
*draw
*notification to winners
*awarding of prizes
DROP BOX MANAGEMENT
*accounts negotiations
*installations and executions
*collection of entries
*shipment of entries
*draw
*notification to winners
*awarding of prizes
MARKET RESEARCH
& AUDIT*market research
* retail mapping
*communication strategies
*surveys, database-building and
management
*spot checking in trade,
competitive activities
*report evaluation
MARKET RESEARCH
& AUDIT
*market research
* retail mapping
*communication strategies
*surveys, database-building and
management
*spot checking in trade,
competitive activities
*report evaluation
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*customized activations
*manpower recruitment, pooling
training and deployment
*third party negotiations
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*customized activations
*manpower recruitment, pooling
training and deployment
*third party negotiations
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*activations
*manpower recruitment
& training
*third party negotiations
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*activations
*manpower recruitment
& training
*third party negotiations
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*activations
*manpower recruitment
& training
*third party negotiations
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*customized activations
*manpower recruitment, pooling
training and deployment
*third party negotiations
PROMOTIONS &ACTIVATIONS
*conceptualization,
promotion design & planning
*customized activations
*manpower recruitment, pooling
training and deployment
*third party negotiations
EVENTSMARKETING
*event conceptualization
& planning
*staging & direction
*manpower & logistics
*seminars, workshops, school
tours & music programs
*trade fairs & conventions, exhibits & forums, mall tours
EVENTSMARKETING
*event conceptualization
& planning
*staging & direction
*manpower & logistics
*seminars, workshops, school
tours & music programs
*trade fairs & conventions, exhibits & forums, mall tours
EVENTSMARKETING
*event conceptualization
& planning
*staging & direction
*manpower & logistics
*seminars, workshops, school
tours & music programs
*trade fairs & conventions, exhibits & forums, mall tours
EVENTSMARKETING
*event conceptualization
& planning
*staging & direction
*manpower & logistics
*seminars, workshops, school
tours & music programs
*trade fairs & conventions, exhibits & forums, mall tours
EVENTSMARKETING
*event conceptualization
& planning
*staging & direction
*manpower & logistics
*seminars, workshops, school
tours & music programs
*trade fairs &
conventions, exhibits & forums, mall tours
CREATIVE DESIGN& PRODUCTION
*promo & event logos
*product catalogues,
publishings & newletters
*sales kits
*packaging
CREATIVE DESIGN& PRODUCTION
*posters, billboards,
streamers, flyers & brochures
*outdoor & non-traditional
advertising
*booths, gondolas & mass
displays, solution centers and
category displays
*corporate identities & applications
CREATIVE DESIGN& PRODUCTION
*posters, billboards,
streamers, flyers & brochures
*outdoor & non-traditional
advertising
*booths, gondolas & mass
displays, solution centers and
category displays
*corporate identities & applications
Head Office Mandaluyong City
Santolan Pasig Warehouse
Brgy. Malamig Mandaluyong Warehouse
Production Area
LOGISTICS
Ensures on time deployment of deliverables. Complete and precise delivered materials. Vast fleet vehicles.
PCN In Mind:Our Competitive Edge
• Industry pioneer. One of the biggest in the industry.
• Experience. Initiative from past learning's.
• Vast resources. Dependable Manpower / supplier / internal support services
• Nationwide Capabilities.Expansive network.
• Sound Partnership.
Ferdie S. BinuyaPresident [email protected]
Nancy F. MarcaAssistant Vice President 0917-5324517/[email protected]
Ileen B. LagosBusiness Unit [email protected]
Deck CaritativoAccount Manager0921.2635443/[email protected]
Visit us on: www.pcnpromopro.com
Thank You!
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