Love is in the Air
Presented To: Alexis CameronVancouver Sun
Presented By: Bob Bentz Advanced Telecom
Services
Looking for Love in all the Right Places.
Plenty of Fish in the Sea
• Customized online dating solution• Look and feel of your newspaper• Power of the Match.com database
15 MILLION SINGLESIn our database
Keep the Romance AliveGreat Source of NTR
• Residual revenue source• Builds community• Drives traffic to your website• Makes newspaper more relevant
to singles
Love and MarriageOnline Dating in the USA
• 17 % of marriages in 2010 were between couples that met online.
• 40 million singles use online dating• $1.049 billion Industry• Average Spent = $239/year
(Source: InternetDatingTips.info)
You Have to Kiss a lot of FrogsOnline Dating Fun Facts:
• Average Courtship Time:– Online: 18.5 Months– Offline: 42 Months
• Average Visit: 22:27• 35-year-old women get 3X more pursuers than 35-year-old men.• 48-year-old men get 2X more pursuers than 48-year-old women.• Men’s Top Lies: Age, Height, Income• Women’s Top Lies: Weight, Build, Age• 1 of 3 Online daters have had sex on the first date.• Women who show cleavage in photos get 79% greater response
rates. (Just like at the bar.)
Fun to be WithYou’re in Good Company
• Companies that have API Link to the Match.com Database.
“EASY” Turnkey Solution
• Run the Promotions• Link from website• Cash the Checks
Custom Website
Custom Banner Ads
Radio Spots
Online Reporting
LOVE. It’s a Numbers GameTale of the Tape
• 100 Unique Visitors = 7.5 Registers
• 100 Registers = 6.2 Sales
• 215 Unique Visitors = 1 Sale
LOVE. It’s a Numbers GameTale of the Tape
• Average Member Life = 6.7 Months
• 1 Sale = $239
• 215 Unique Visitors = $95.60 (40% To You)
Long Walks on the BeachWho is the Average Online Dater?
• 48 years-old• 52.4% Male• Divorced• Spends $279 Annually • on Online Dating
Rekindle the FlameCustomers for Life
• RETURN DAYSE-mail RegistrationBack in the Dating Pool
Sales Tools
• Power Point• 1-Sheeter• Matchlink.net• E-mails• Video
Fix-Up
“I know of at least 6 couples that have married.”-Michael Waite WJBR Wilmington, Delaware
On-Air Talent Scripts & Liners
Copy
Top Related