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One-stop Mobility
in Vienna
Angelika WinklerHead of Section Mobility Strategies
Vienna City Administration – Department of Urban Development and Planning
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Mobility Trends in Public Transport
Development of numbers of
passengers of Wiener Linien
in millions.
688
725747
793
839
875
907 900
931 939954
1995 2000 2005 2007 2010 2011 2012 2013 2014 2015 2016
Source: Wiener Linien
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€ 435 / Year € 365 / Year
1.5.2012
303325 336
363
582
700733
2005 2007 2009 2011 2013 2015 2016
Number of passengers
with annual ticketin thousand
Mobility Trends in Public Transport
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Change in Traffic Load on City Roads
Because of
Parking regulations
Extensions of PT
Refurbishment of public space
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Modal Split of Viennese Citizens
Until 2025 public transport, walking and cycling should be increased to 80%.
2016
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Use it, don‘t own it!
Shared Mobility Services in Vienna
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Sharing, not owning
Bike sharing: Citybike
480.000 registered users
1.500 bikes
121 stations
1,94 rides/bike/day
Car Sharing: ZIPCar, Car2go,
driveNow, „carsharing 24/7.at“
7.000 CS-cars
120.000 registered users
one CS-car replaces 4 to
8 private cars
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80% of the trips start
at the appartment
Mobility Management in new urban areas
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Integrated Urban and Transport Planning
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Concentrationof different services
Separationof Mobility Infrastructure and Housing
Parking
Management
integrated
Mobility Concept
Attractive
Public Space
Fokus on
Cycle Infrastructure
P
Additional shared
Mobility Services
Principles of Planning
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There are better ideas as
parking in underground
car parks
From Private Parking Facilities to…
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…to additional Mobility Services
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Flexible offer of Mobility
From parking space To care for mobility
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One-stop mobility
Mobility Points
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Mobility Points
Combination of added mobility
services
Bike sharing
car sharing
E-Scooters
Cargo-Bikes
City Logistics/Parcel pick up
Electric charging
Bycice maintainance
Requirements:
Easy access(e.g. ground floor shops,
combination with collective garages, …)
Attractive surroundings(feeling of security)
Combination with public transport of special
importance
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Different Roles of Mobility Points
Private NeighbourhoodMultimodal Hub
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Expectations to Mobility Pionts
full mobility without owning
foster ecomobility
reduce parking space demand,
reduce costs for sharing mobility by clustering,
customer oriented and flexible,
visibility
cluster and foster existing mobility services
E-charging infrastructure
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Organizing Mobility
Joint funding through
mobility funds
Coordination between different
stakeholders
flexible
offer adjustment
Urban development
contracts
Physical and digital
interface
§
§
integrate mobility
early in decission
processes
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Experiences and Current Status
Local Urban Mobility Strategies
guideline
Mobility Point
Mobility fund
coordination
MOBILITY
POINTS
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Mobility as a Service (MAAS)
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“Wien Mobil”
from research to practice
virtual integration and
seamless service
Multimodal:
• Routing
• On-trip information
• Ticketing
• Payment
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Digital Plattforms as public infrastructure
…do not leave
it google
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The approach – digital mobility infrastructure
▪ unite publicly available transport
offers (and potentially corporate
fleets) into tailor-made services
▪ offer a central digital access to
the whole world of urban mobility
▪ enable new ways to the variety of
mobility – as a basis for genuine
new business models
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The approach – digital mobility infrastructure
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Application Areas
Public transport /
mobility companies:
Corporate mobility
management
Solutions for urban
development areasOther individual use-
cases
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Value for Stakeholders
For cities and the environment
Changed, environmentally
friendly and sustainable mobility
behaviour
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Public digital shared service infrastructure
supporting new business models
Business Model / Commercial Services / End-
Consumer Services
public shared service infrastructure
(webshop, ticketing, customer relationship, acccounting, secure
data…)
technical infrastructure
(broadband, energy, storage, …)
private
added value
public
investment
supporting new business models
Shared cost for common services effective business
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Example: Mobile App of Wiener Linien
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Example: Mobile App of Wiener Linien
Angelika Winkler
Vienna City Administration – Department of Urban Development
and Planning
Section Mobility Strategies
www.stadtentwicklung.wien.at
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