OBE 117

BUSINESS AND SOCIETY

ETHICAL REASONING

CRITICAL QUESTIONS?

• What Is Ethical Behavior?

• How Do We Measure It?

• How Do We Learn How to Do It?

CATEGORIZATION OF ETHICAL THEORIES

• CONSEQUENTIALISM• DEONTOLOGICAL• HUMAN NATURE

CRITICAL QUESTIONS?

• WHAT IS HAPPINESS?

• CAN ATTRIBUTES OF HAPPINESS BE RANKED? IF SO RANK THEM

CONSEQUENTIALISM

• Jeremy Bentham, John Stuart Mill (Greatest balance of pleasure and unhappiness

• ETHICAL EGOISM– Maximizes My Good,

Harms Me Least• UTILITARIANISM

– Greatest Good To The Greatest Number

• Act - Each Person Benefit Community By Their Action

• Rule - Create General Rule

CRITICAL QUESTIONS?

• WHAT IS DUTY?• ARE PEOPLE

INHERENTLY GOOD?

• DO HUMANS HAVE NATURAL RIGHTS?

DEONTOLOGICAL

• KANTIAN– Good Will - Action freely motivated for right reason– Duty - Reason Guides Will. Duty is an act done

simply for the sake of what is right.– Knowledge of Duty - Determined not from local law

or custom, but from respect for all rational beings and from universal principles