Mrežna/komunikacijska rješenja za hotelijerstvo (LAN, WLAN, outdoor WLAN, GSM WiFi)WLAN, GSM WiFi)
Luka MarkotaSystems [email protected]
Agenda� Nova generacija komunikacijskih mreža� Mobilnost - WLAN� Usluge
– Wireless Security
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
– Wireless Security– Guest Access– GSM WiFi Voice Services– Location Services
Public OpinionARUP Foresight and Innovation, Sponsored Hospitality Event
LoveComfortable bed, escape, comfort, luxury, big pillows, instant wireless access, ease of blocking, personal attention, attentiveness of service, seamlessness, total service, connectivity to friends and family, human confirmation of the system, social interaction, trusted network, real person, construct the experience as you go, 24-hour service, fantastic food, fresh food,
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
hour service, fantastic food, fresh food, room with a wonderful view, location, lighting, windows that open, swimming pool, well-designed bathroom, fantastic bath, massage uniqueness, peace familiarity
HateCrowds, lack of service, anonymity, badly designed bathrooms, dirty, unhygienic, smoky smell, depersonalized, queues, uniformity, noise pollution, bad views, bad food, clunky ironing boards, hair dryers that don’t work, cramped rooms that feel like boxes, no internet connection, faulty internet connection, wires, wires, wires, poor lighting, eating alone, bad location, sterility, cloneness, fake service, badly designed work spaces, uncomfortable settings, ugly carpeting
Cisco Connected Hotels:Revenue Streams
High-Speed Internet
Telephony (IP Communications)
Guest Management
Remote-Site Mobility � XML applications� Middleware and billing� Yield management� Location-based access
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SolutionsUtility Management
Cisco Connected Hotel Suite Provides ROI and TCO Tools
Internet and Wireless Mobility
Audio and Video Conferencing
Interactive Mediaand Digital Signage
Guest Management � Location-based access� Authentication� Loyalty redemption� Corporate rates Co
sts
Reve
nue
Effects of IT on Your Business1—Guest Services� Customers acquisition and loyalty:
� Hotel brochure, services advertisement, and Website
� Reservation and booking process� Loyalty program� Signage and advertising
� Guests Responsiveness� Check in and check out� Reception services� Guest helpdesk� Concierge services � Service requests
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� In-Room Services� Telephony and communications—internal and outbound
� Remote working� In-room entertainment (video, music, gaming, and gambling)
� In room services: (in-room dining, wake-up calls, etc.)
� Minibar� Property information
� Service delivery (in-room services)
Cisco Connected Hotel Suite: Guest Services� High-quality endpoint with enhanced conferencing capabilities
� Automatic guest profile upload to the phone (from PMS and loyalty database)
� Language preference loaded� Group and network functions� Multilingual interface and messaging
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� Multilingual interface and messaging� Call forwarding� Property management system integration� Billing systems integration � Wake-up calls� Room services (dining, front desk, concierge, etc.)
� Room controls (HVAC and lighting) � E-mail from the phone� Information kiosk
Cisco Connected Hotel Suite:Guest Services� Access to nonintrusive advertising to promote internal or external services:
� Casino, spa, and golf� Restaurants
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
� Leisure (opera, theater, and museums)
� Shops and boutiques� Loyalty program
Effects of IT on Your Business2―Staff ServicesSales, Marketing, and Finance� Market intelligence, segmentation, promotions,...
� Yield management and revenue modeling
� Reporting on sales, occupancy, and rate
� Signage—Advertising
Human Resources Management� Time table and attendance management � Training and learning� People tracking� Communication tools� Mobile communication (pager, walkie talkie, and cellular phones)
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� Hotel TV channel
Rooms Management� Room status and availabilities� Minibar check� Service order requests and deliveries
Front Office� Customer profiles and data management� Group and conference management� Meeting center management� Reservations and bookings management
Cisco Connected Hotel Suite:Staff Services� Mobility and Productivity� Wireless IP Phones� Staff Services:
� Room status � Technical maintenance� Work orders� Minibar status check� Automated group messaging
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
� Dashboards� Statistics about room cleaning� Quality control� Performance
Effects of IT on Your Business3—Property ServicesProperty Management� PMS� Energy management� Building management and access control� Guest safety and security� Assets management
Supply Chain and Logistics
Infrastructure � Communication tools (telephony, e-mail, and mobile communications)
� Collaboration tools (conference call or video conference)
� Data storage, network, PC, servers, and security
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
Supply Chain and Logistics� Point of sales� Procurement� Inventory management
Other Services (F&B, spa, ...)� Table reservations� Golf, spa, ... management� Staff mobility� Meeting rooms
Cisco Connected Hotel Suite:Meeting Rooms
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Single endpoint for complete control in theGuestroom or in the Conference Facilities
Cisco Connected Hotel Suite—Business Solution
Operation/Front Desk Lobby Lounge/Café/ShopsInternetMezzanine Cisco Unified IP Conference Station 7936
Guest Floors
Guest Floor IDF Rooms Hallways Guest Rooms
Cisco Unified IP Phone 7906G 7906 IP Phone 79xx IP Phone
Wireless Access Point
Meeting Room Facilities
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.Basement
Easy Hotel—Redundant LAN Core
Easy Hotel—Admin and Service ModuleTypically 96 Converged Ports
IP Call Agent
IP Application/Mail, etc.
Cisco MCS 7800 Media ConvergenceServers With Cisco Unified CallManagerTechnology Center
Billing and XMLApplications ServersPMS Server
ClusterNetwork Access Server
Office 794x IP Phone
Back Office and Facility Management
Router/PSTNGateway
Router/Firewall
StaffWireless
PSTN
Ground
Operation/Front Desk Lobby Lounge/Café/ShopsIP Phone 797x + 7914
Fax POS Console ConciergeWirelessAccess Point POS Console
WirelessAccess Point
Internet
Communication
In-Room VideoconferencingIn-Room Business CenterAV ControlsIntegrated Room Comfort ControlsWireless IP TelephonyHSIA PackageLocal WeatherClockIP Telephony
Property-Specific BrandingProperty-Defined Messaging
Personalized Welcome MessagePersonalized Colors and Logos
On-Screen CampaignsEvents Profiling
Loyalty EnrollmentNarrowcasting
Solution Overview Cisco Connected Hotel Suite―Executive–Guest Room
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
GUEST
Communicationand Control Marketing
ServiceEntertainment
IP TelephonyVoicemailFax
Narrowcasting
Video on DemandMusic on DemandDVD PlayerPersonal Video RecorderPicture ViewerAudio and MP3 Device InterfaceFree-to-Guest TV InterfaceMedia GatewayGames
FolioBilling InformationConcierge Services
On-Screen Room ServiceGuest Surveys
Way FindingPersonalized Service Pages
Video SurveillanceOnline Boutique
IP as Your Fourth Utility… Wireless Extends Reach and Creates New Options Take Advantage of Your Infrastructure for Multiple Hotel Applications
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Secure Performant HSIA� Lobbies and public areas� Meeting rooms� Guest rooms� Staff
Staff Services� Interactive applications� Free internal telephony� Maintenance
Signage� Interactive kiosks� Gaming and gambling� Temporary events...
Transactions� Cashless payments � Mobile POS...
Logistics� Inventory � Asset tracking� Supply chain � Procurement� Telemetry
Everything over IP� Fiber-optic Gigabit Ethernet to every room (with HDTV)� All media delivered to the room over IP:
� Cisco IP Telephony (Cisco Unified IP Phone 7940G in
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
Unified IP Phone 7940G in every room)
� TV, radio, VoD (including HDTV)� Music, Games, Wake-up
� IP-Based Automation � Lights, heating, and doorsecurity (including RFID IP door lock)
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Enhancing Room Experience and Guest Efficiency� RFID door key� Wireless telephony and Internet access� Customized plasma screenin every room
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
� Single remote control to operate services, media,and environment
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Agenda� Nova generacija komunikacijskih mreža� Mobilnost - WLAN� Usluge
– Wireless Security
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
– Wireless Security– Guest Access– GSM WiFi Voice Services– Location Services
Mobility…
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.© 2006 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 18
How Unified Wireless Impacts a Hotel
Staff Services
Guest Services� Increased customer acquisition and loyalty � Improved In-Room Services� Better responsiveness to guests
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
Property Services� Lower cost of overall property management� More efficient service management� Highly efficient network management
Staff Services� More efficient room management � Instant access to Front Office information� More efficient Human Resource Management
Unification: History Repeated
Enterprise Communications InfrastructureEnterprise Communications InfrastructureUnified Wired & Wireless Network
Unified Network Services
• Common platform for intelligent services
• Greatest efficiencies and lowest TCO
• Extensive application support common across entire network
2005+2005+Guest & Identity
Voice & UC
Mobile E-Mail
RFID & LocationVideo
Surveillance Outdoor
2000s – 2005s
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
Enterprise Communications InfrastructureEnterprise Communications Infrastructure
Enterprise Communications InfrastructureEnterprise Communications Infrastructure
VideoData VoiceData Services Voice Services Video Services
Converged NetworkConverged Network Services
WirelessWireless Services
• Converged IP network lowers TCO
• Some application efficiencies, not optimized
• Overlay wireless remains a support and management burden
• Separate communications networks
• No common services• High support costs and limited efficiency
• Siloed applications
1980s – 2000s
A Unified WLAN System
SecurityManagement
RF Management(planning tools)
CapacityManagement
Mobility/VPN Cisco WLAN Controller
Cisco WCS
Cisco:• WLAN service delivery
Cisco Wireless Location Appliance
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
Cisco APAP
IDS
Sensor
Location Tracking Switch/RoutedNetwork
• WLAN service delivery• Real-time RF management• Encryption/authentication• Intrusion protection • Location tracking• Capacity Management• Seamless mobility• Guest Access• Centralized management• Dynamic Control
Cisco Self-Defending Network Guest
Login Screen
Cisco Unified Wireless NetworkEnd-to-End, Unified – Only Cisco
Unified cellular and Wi-Fi VoIP. Advanced threat detection, identity networking, location-based security, asset tracking and guest access.
Wireless LAN Mobility Services
Same level of security, scalability, reliability, ease of deployment, and management for wireless LANs as wired LANs.
World-Class Network Management
SiSi
SiSi
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
wired LANs.
Integration into all major switching and routing platforms. Secure innovative WLAN controllers.
Network Unification
Access Points Ubiquitous network access in all environments. Enhanced productivity. Proven platform with large install base and leading market share. Plug and Play.
95% of Wi-Fi silicon is Cisco Compatible Certified. Cisco SSC delivers uniform security and services for wired and wireless connections
Client Devices SSC
Simple, Secure Client ConnectivityIt All Starts with the Client
• Over 90% of Wi-Fi silicon is Cisco Compatible
• Tested interoperability Hotel
CarpetedOffice
ConferenceRoomHotspot
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
for business-class reliability
•Simplified deployment of mobility services•Tested compatibility with Cisco Infrastructure•Accelerates new features while supporting standards •End-to-end security
Benefits
Branch
WarehouseFront Office
Business-Class Reliabilityfor Mission Critical Mobility
• Maximized system availability•Controller redundancy•Access point failover
• System level ControllerFailover
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
• System level management automates failover to guarantee availability
•No single point of failure•Automated network failover decreases support and downtime costs•Wireless network reliability on par with wired
Benefits
FailoverAPFailover
Radio Resource ManagementEnterprise-Class Network Performance• Dynamic client load balancing• Solving performance & capacity problems in high
density arease.g. conference rooms, cafeteria…
• Clients and infrastructure determine optimal load balancing
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
•Preserves application and network performance •Guarantees bandwidth and lower latency for network sensitive applications (e.g. voice over IP)•Decreased support costs; increased user satisfaction
Benefits
•Guest networks for customers, partners and auditors
•Vendor
•Automatic, 24 x 7 security and compliance monitoring for wireless breaches
•Asset tracking & management
•Location based security & content distribution
•Real-time mobile voice communications
•Improved collaboration
Cisco Unified Wireless Network Wireless LAN Mobility Services Defined
SECURITY GUEST VOICE LOCATION
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•Vendor replenishment networks
•Public access networks
•Network access control based on user location
•Monitor device movement
distribution
•Streamlined workflows
•Business policy enforcement
collaboration via mobile unified communications
•Faster customer service response
Real-time Mobile Data ServicesWirelessly extending resources to individuals irrespective of time or location
Guest Access for Hospitality –Business Challenges
� Guests need access to network � Hotel guests are demanding wireless internet access:
� E-mail, work, conference, etc…
� Setting up wired access
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
� Setting up wired access estimated @ 1 person-hour
� IP address assignment� Guest device configuration� VLAN/switch port configuration
� Wireless internet access for hotel guests is becoming the industry standard
Integrated Guest Networking Customer, Partner & Contractor Productivity• Allows businesses to keep their wireless networks secure while providing customers, vendors and partners with controlled access to network resources
• Tunnels all external traffic directly into the DMZ so guest traffic never
EnterpriseIntranetEnterpriseIntranet
DMZController
ControllerController-to-controller
guest tunnel
InternetInternet
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
• Decreases the cost of configuring and supporting visitors for network access
• Improves productivity and collaboration • Maintains the security of the internal corporate network
Benefits
into the DMZ so guest traffic never touches the internal network
• Provides a splash page for authentication and legal disclaimer Guest / Contractor Employee
Splash Page
Unified Voice Services – For Hospitality� No more missed phone calls� Low cost phone service for hotel guests
� Avoid high cost of cellular use by staff throughout the hotel complex
� No Excessive time spent managing
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� No Excessive time spent managing multiple voice mailboxes
Cisco Unified Wireless Network Voice Services Solution
� Seamless mobile voice communications across the enterprise� Only end-to-end unified wireline and wireless voice solution
SiSi
Wireless Control System Management
CiscoUnified Unity Server
Cisco Unified Communications
Manager
Cisco Mobility ManagerMobile Connect
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
solution� Rich selection of enterprise-class and industry specific voice clients� Increased call capacity, higher network availability and improved performance
End to End Intelligent Integration
Cisco Compatible Clients
Unified Wireless IP Phones IP Communicator
Mobile Connect
� 1st integrated location solution � Real-time location services
– Asset tracking– Rogue AP and device location– E911 services
� Advanced RF fingerprinting for greater accuracy
Location Tracking Services
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
greater accuracy� Simultaneous real-time tracking 10,000+ devices
� API Third Party Applications� RF capacity management � Intuitive management GUI
Cisco 2700 Series Wireless Location Appliance
Wi-Fi Active RFID Tags � Interoperability:
– Interoperable with any standards based 802.11 tag– Proven interoperability with PanGo & Aeroscout tags
� Battery life: – 3-5 years, depends on beacon/blink rates– Unassociated tags promote battery life; intelligent motion detectors provide intelligent alerting only, preserving battery life
� Security mechanisms: – 802.11i/WPA2 & VLANs
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– 802.11i/WPA2 & VLANs– Unassociated tags do not associate to network
� Rich Device Information Relay:– Serial telemetry information capable
� Dimensions:– Varies slightly by vendor but approximately– 2.44” (2.61) x 1.57 (1.74) x 0.67” (0.88) ”/62mm (66.3) x 40mm (44.2) x 17mm (22.35)– Weight:1.2oz (35g) -2.5oz (w/batteries)
� Various Mounting Options� Environmental Durability:
– Operating Temperature: varies by vendor: -30°C to +75°C (-22°F to 167°F) to 32 to 130°F (0 to 54° C) – Dirt/Dust/Water resistance, includes rubber lining IP-67, IP-68
Proven Platform for Wireless & Mobile AccessIndoor Access Points
Cisco Aironet 1130AG
Indoor Rugged Access Points
Access Points Features� Industry’s best range and throughput� Enterprise class security� Many configuration options� Simultaneous air monitoring and traffic delivery
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
Indoor Rugged Access Points
Cisco Aironet 1520
Cisco Aironet 1250 Cisco Aironet 1240AG
Outdoor Access Points/Bridges
� Wide area networking for outdoor areas
Benefits� Zero touch management� No dedicated air monitors� Supports all deployment scenarios (indoor and outdoor)
� From secure coverage to advanced services
Cisco Aironet 1520
Cisco Aironet 1520
The Cisco Connected Hotel
© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
� Drive new revenues� Transform business operations� Impact the bottom line
The Network as The Platform
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© 2009 Mrežne tehnologije VERSO d.o.o. & Cisco Systems, Inc. All rights reserved.
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