MEDIA KIT 2020
your trusted voice
If it’s happening in the Village, it’s in My Village News. The paper has served the Inner City Brisbane community with pride for over a decade.
My Village News is the trusted voice of the area.
We tell positive stories of local success and offer readers news and views that reflect their wants and needs.
Each month, the paper is personally delivered to letterboxes and businesses by an in-house team.
My Village News looks great on a coffee table, and feels even better in hand.
We are commited to open, free-flowing editorial design where our valued
advertisers feature right alongside high-quality editorial content on lightweight coated gloss stock paper.
Our dedicated property section covers sales, rentals, and developments; it delivers demonstrable results.
News, views, entertainment:
your trusted voiceCovers the Inner North’s
most desirable ‘burbs
Personally delivered
by hand
My Village News: IN BRIEF
Thirteen years’ experience
Loved deeplyby locals
Positive storiesin a busy world
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Beautiful parklands, riverside boardwalks, boutique shopping, cafes and restaurants are only minutes away from the doors of the readers of My Village News.
The area is also rich in art and culture, including some of the state’s most significant institutions and world class art galleries.
As the region’s leading free local newspaper, My Village News reflects the views and lifestyles of residents, workers and visitors in Brisbane’s most desirable suburbs: Kangaroo Point, Newstead, Newstead North, Teneriffe, Fortitude Valley, Bowen Hills, New Farm, Spring Hill, and Petrie Bight.
My Village News readers are educated, high-income professionals.
The paper is also beloved by families who call our once sleepy, now enviable suburbs home.
The My Village News neighbourhood also captures Brisbane’s first high-rise developments: as such, our audience features a large number of empty nesters and retirees.
My Village News:READERS
WELL-CONNECTED LOCALSMy Village News readers are passionate about what is happening in their community, and they take pride in sharing updates and insights with their neighbours.
EDUCATED PROFESSIONALSNot only are the majority of My Village News readers in the AB quintile, thanks to our Inner City location, a wealth of professionals and employees travel to our readership catchment on a daily basis for work.
SOCIAL EMPTY-NESTERSThe growth of high-rise development in our area has attracted down-sizers and right-sizers to our neighbourhood. Many of our readers are social, affluent retirees.
FUTURE-FOCUSED FAMILIESThe Inner City offers easy access to great education options, and the location makes for a short commute to work. It’s no surprise our readership includes established and growing families.
20 - 34
35 - 59
60 - 79
80 +
age profileMy Village NewsBY THE NUMBERS
My Village News reaches
55 thousand
readers across print and online each month.
female male
gender profile
Source: In-house data collected along with ABS statistics.
Kangaroo Point
Tener i f fe
New Farm
CHINATOWN
NEW FARM PARK
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BRUNSWICK ST
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HOWARD SMITH WHARVES
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TO THEEXHIBITIONGROUNDS
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BOUNDARY ST WICKHAM TCE
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YOUR trusted voiceMy Village News
• My Village News is the trusted voice in the community
• Readership in excess of 50,000• Every month we’re dedicated to personally
hand-delivering to every home, every Woolstore/apartment, every cafe and every social space in our area
• Embedded community journalism
AS SEEN IN: VI L LAGE new
s
my
Local on show at mini-marketStaff Writer
From the disruption of the fire at New Farm Deli, Thousand Island Dressing owner Ellen Frazer has seized an opportunity to mingle with the Merthyr Village community and celebrate the change in direction of her store.
“It’s been a tough couple of months,” Ms Frazer said.
“But our landlords have been kind enough to let me set up this little pop-up to try and drive more traffic down to the other side of the centre.”
The market-style offering displays a range of locally made wares for buyers Ms Frazer describes as “earring enthusiasts.”
The theme is “bold, bright, and one of a kind,” and points to Thousand Island Dressing’s move towards homegrown goods.
“About five years ago we made the switch to buying more locally made products,” Ms Frazer said.
“I saw this little market stall as an opportunity to show the community that we’ve made that switch in store.”
Ms Frazer said the mini-market strategy is serving its purpose.
“I’m just trying to stay connected to the
community and drum up a little extra business while all this construction is happening.
“It’s really nice to be standing here and talking to people all day and being part of the Merthyr community again.”
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B HALF PG VERTICAL
C QUARTER PG $800 / AD + GST $700 / AD + GST $600 / AD + GST $500 / AD + GST
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