Download - Make Your Ideas Happen

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Page 1: Make Your Ideas Happen

Geoff McDonald @IdeasMarketing #ideaslunch

Making Ideas Happen

Page 2: Make Your Ideas Happen

Ideas ArchitectBook Rapper

Follow conversation on Twitter: @ideasmarketing

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You and Your IdeasPart 1

Geoff McDonald @IdeasMarketing #ideaslunch

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Geoff McDonald @IdeasMarketing #ideaslunch

Create Ideas?

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Geoff McDonald @IdeasMarketing #ideaslunch

Make Ideas Happen?

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Avoid fear? Remain righteous? Ensure Indulgence?

What do you get fromNOT executing?

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The BookPart 2

Geoff McDonald @IdeasMarketing #ideaslunch

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A study of creative execution

Making Ideas Happen

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www.ScottBelsky.com • @Scott Belsky • www.Behance.net

Scott Belsky

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Geoff McDonald @IdeasMarketing #ideaslunch

Ideas Execution

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Geoff McDonald @IdeasMarketing #ideaslunch

Organise Collaborate Lead

Make Your Ideas Happen

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Organize

Geoff McDonald @IdeasMarketing #ideaslunch

Part 3

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Geoff McDonald @IdeasMarketing #ideaslunch

Organise

Response Projects

Energy Action

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Geoff McDonald @IdeasMarketing #ideaslunch

Ideas

Projects

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Projects are like coathangers for your ideas

Ideas

Projects

Projects

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T-shirt available from Zazzle.com

Action Hero

Projects

a

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Geoff McDonald @IdeasMarketing #ideaslunch

Make it personal

Projects

b

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Is taking notes your way of not taking action?

3 Less Notes

Projects

c

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Geoff McDonald @IdeasMarketing #ideaslunch

Make it Beautiful

Projects

d

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What’s your Action Method?

Process?

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Action

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Use verbs to define specific and concrete tasks

Action Stepsa

Action

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Some one, some day, some where...

Backburnerb

Action

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Any project related info • Separate from action steps

Referencesc

Action

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Sort, Filter and Store

Action

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Your energy is more scarce than your time

Prioritize by Energy

MediumHighExtreme IdleLow

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Assign responsibilities, then get out of the way

Response Grid

Issue or Circumstance Bob Cliff Lisa Julie

Book Appointments ✔

Pay Invoices ✔

Client Enquiry ✔ ✔

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Collaborate

Geoff McDonald @IdeasMarketing #ideaslunch

Part 4

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Geoff McDonald @IdeasMarketing #ideaslunch

Collaborate

Push/Pull Profile

Circles Share

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Dreamers : always generating ideas, struggle to focus

Profile

Dreamer

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Doer : Focussed on getting things done, may be sceptical

Profile

Dreamer Doer

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Incrementalist : Both - with the results to prove it!

Profile

Dreamer DoerIncrementalist

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Hoarding ideas is reverse stealing

Share

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Foster creativity AND maintain accountability

Circles

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Benefit the idea AND pollinate the market

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Lead

Geoff McDonald @IdeasMarketing #ideaslunch

Part 5

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Geoff McDonald @IdeasMarketing #ideaslunch

Lead

Self-Lead Rewards

Ownership Flexibility

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Geoff McDonald @IdeasMarketing #ideaslunch

Rewards

Usual

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Invent your own rewards : Progress, Recognition, Games

Rewards

Usual

Creative

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Measure Productivity : Output not Sitput

Flexibility

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Ideas are like birds : hold them too tight and they won’t fly

Ownership

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If you can’t lead yourself, how can you expect to lead others?

Self-Lead

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What’s Next?Part 6

Geoff McDonald @IdeasMarketing #ideaslunch

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What actions are you going to take?

Organise Collaborate Lead

Make Your Ideas Happen

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Scott Belsky : Making Ideas Happen

Buy the book!

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Atul Gawande : The Checklist Manifesto

And this book!

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ActionMethod.com by Behance.com

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CulturedCode.com/things/

Things for Mac

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September 8th 12:30-1:15pm Facebook.com/IdeasMarketing

How to Create Your Visual Marketing Plan

Next Webinar

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September 29th 12:30-1:15pm Facebook.com/IdeasMarketing

Which book?Next Webinar

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Melbourne 14 October 8:30am - 5:00pm

Workshop: How to Design, Build and Sell Your Ideas

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More: IdeasMarketing.com.au/Workshops

Workshop: How to Design, Build and Sell Your Idea

$450 +GST

$270 +GST22nd September

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More: IdeasMarketing.com.au/Workshops

Workshop: How to Design, Build and Sell Your Idea

$450 +GST

$270 +GST22nd September

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[email protected]

IdeasMarketing.com.au/Webinars

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Geoff McDonald @IdeasMarketing #ideaslunch

Make Your Ideas Happen!!!