Maintaining Relationships
Rikki D. AmosDirector, U.S. Public Affairs
PracticePublic Affairs Council
What to Expect
• Who is the Public Affairs Council?• What I’ll talk be talking about today• Who are you?• What do you want to talk about
today?• Why do we talk about relationships?• What cuts across it all?
1. Follow Up with DC
• Express thanks• Update the fly-in
sponsor• Close the loop
2. District Staff
• The anatomy of a district office
• Key contacts to make
• Where do you start and what do you share?
3. Simply Be Social
• Your social calendars likely overlap
• Use social opportunities to make a social and friendly connection
• Respect family time
• Make a positive reconnection
4. Legislator’s In-District Events
• Get in the know• Newsletters and
social media• District office
hours• Townhalls and
Forums
5. Legislator’s In-District Councils
• Advisory councils and business roundtables
• Lend your local and professional expertise
• Offer to create opportunities to dialog
• Be productive and constructive
6. Communicate Publicly, Locally
• The power of the hometown newspaper and media outlets
• The Times West Virginian vs. The Washington Post
• Letters to the editor
7. Business Events
• Back to what you do
• Business events• Industry events• Local and
community health-related event or forum
8. Community Engagement
• Trends in connecting local issues to policy issues
• Local board service?
• Volunteer engagements?
9. Site Visits
• The ultimate in-district relationship builder
• Hands-on experience
• Relevance• Managing the
event
10. Social Media
• Engage directly with legislators in the ‘wild west’
• Event specific content
• Sharing issue-focused content
• Coordinated communications
Discussion
• What else have you thought about?• What are your concerns?• What else would you like me to
cover?
Thank You!
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