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LOCALMEDIA KIT

INSIDE:Newspaper InformationAdvertisement Formats

RatesDemographics

Frequency Discount RatesTechnical InformationPublication Schedule

Special Ad OpportunitiesContact Us

2019

Reservations Demographics

The Courier

Phone: 780-594-5206

[email protected]

Military Personnel: 1,800 Reserve Personnel: 50

Civilian Personnel: 255 Dependants: 3,000

Annual Payroll: $129 Million

LOCAL AD FORMATSAll camera ready advertisements should be prepared to the sizes indicated on this sheet

• Other sizes are $7.75 per column-inch (length in inches multiplied by # of columns multiplied by 7.75)• Spot Colour: $50.00• Full Colour: $150.00 (colour charges included in Front Page prices)• Flyer Insertions: $0.10 per flyer• Classified Rates: $7.75 / col. inch

(All prices listed are NET and do not include GST)

*Prices subject to change

3-8 issues: 15% Discount9-23 issues: 20% Discount24+ issues: 25% Discount

Full Page10.25” x 15.25”

(6 col. x 213.5 line)

$720.00

2/3 Page6.79” x 15.25”

(4 col. x 213.5 line)

$480.00

2/3 Page10.25” x 10.33” (6 col. x 145 line)

1/3 Page5.05” x 10.49”

(3 col. x 147 line)

1/4 Page3.32” x 11.79”

(2 col. x 165 line)

1/8 Page5.05” x 3.88”

(3 col. x 55 line)

1/2 Page6.79” x 11.7”

(4 col. x 162 line)

1/3 Page6.79” x 7.8”

(4 col. x 109 line)

1/4 Page6.79” x 5.76”

(4 col. x 81 line)

1/8 Page6.79” x 2.88”

(4 col. x 41 line)

1/2 Page5.05” x 15.25”

(3 col. x 213.5 line)

1/3 Page10.25” x 5.17” (6 col. x 72 line)

1/4 Page10.25” x 3.82” (6 col. x 54 line)

1/8 Page10.25” x 2”

(6 col. x 28 line)

1/3 Page3.25” x 15.25”

(2 col. x 213.5 line)

$240.00

1/4 Page5.05” x 7.75”

(3 col. x 108 line)

$180.00

1/8 Page3.32” x 5.89”

(2 col. x 83 line)

$91.00

3 x 35.05” x 3”

(3 col. x 42 line)

$70.00

Business Card Size

3.32” x 2” (2 col. x 28 line)

$31.00

Front Page1.6” x 2” (1 col. x 28 line)

$81.0010.25” x 2”

(6 col. x 28 line)

$190.00

1/2 Page10.25” x 7.75”

(6 col. x 108 line)

$360.00

Ear

Banner

The Courier NewspaperP.O. Box 6190 Stn ForcesCold Lake, AB T9M 2C5

Advertising in the Courier is an ideal way to reach an exceptional target market of income-earning

consumers: Air Force pilots, technicians, and support personnel

at Canada’s premiere Air Force tactical and training base -

4 Wing Cold Lake.

Circulation: 2,600

Distribution: - 4 Wing residences - 4 Wing workplaces - Military members living off base- Local business newsstands

Format: Tabloid (10.25”x15.5”) 6 col. x 217 lines

Frequency: Weekly

Day of Publication: Tuesday

Booking Deadline: Wednesday, 1300 hrs for next Tuesday

Artwork or signed proofs:Thursday, 1600 hrs

*Please note The Courier does not advertise alcohol, tobacco or gambling.

Member of Canadian Forces Newspaper

PUBLICATION SCHEDULE 2019

Publication DateAd Booking Deadline

Proofing Deadline - Designed Ads

Submission DeadlineCamera Ready Ads

January 8 (1st Issue) Wednesday prior Thursday 2 PM Thursday 4 PM

January 15 Wednesday prior Thursday 2 PM Thursday 4 PM



February 5 Wednesday prior Thursday 2 PM Thursday 4 PM




March 5 Wednesday prior Thursday 2 PM Thursday 4 PM




April 2 Wednesday prior Thursday 2 PM Thursday 4 PM



April 23 (Easter) Monday prior Tuesday 2 PM Tuesday 4 PM


May 7 Wednesday prior Thursday 2 PM Thursday 4 PM


May 21 (Victoria Day) Tuesday prior Wednesday 2 PM Wednesday 4 PM


June 4 Wednesday prior Thursday 2 PM Thursday 4 PM




July 2 (Canada Day) Tuesday prior Wednesday 2 PM Wednesday 4 PM

Call: (780) 594-5206Email: [email protected]

Web: www.couriernews.ca

Publication DateAd Booking Deadline

Proofing Deadline - Designed Ads

Submission DeadlineCamera Ready Ads

July 9 Wednesday prior Thursday 2 PM Thursday 4 PM



July 30 (No Issue) CLOSED CLOSED CLOSED

August 6 (No Issue) CLOSED CLOSED CLOSED

August 13 Wednesday prior Thursday 2 PM Thursday 4 PM



September 3 (Labour Day)

Tuesday prior Wednesday 2 PM Wednesday 4 PM

September 10 Wednesday prior Thursday 2 PM Thursday 4 PM



October 1 Wednesday prior Thursday 2 PM Thursday 4 PM

October 8 (Thanksgiving)





November 5 Wednesday prior Thursday 2 PM Thursday 4 PM

November 12 (Rem. Day)




December 3 Wednesday prior Thursday 2 PM Thursday 4 PM

December 10 Wednesday prior Thursday 2 PM Thursday 4 PM

December 17 (Last Issue)

Wednesday prior Thursday 2 PM Thursday 4 PM

PUBLICATION SCHEDULE 2019

Call: (780) 594-5206Email: [email protected]

Web: www.couriernews.ca

SPECIAL EDITION AD OPPORTUNITIES 2019/20

BUNDLE & SAVE!

Advertise in two or more of the following special editions for a great deal*:

2 editions: 5% off 3 editions: 10% off4 editions: 15% off5 editions: 20% off

Editions:

Mother’s Day - May 7, 2019Father’s Day - June 11, 2019

Back to School - August 20, 2019Christmas - December 10 or 17, 2019Valentine’s Day - February 11, 2020

Sign up for all five issues and we will give you one colour ad for FREE!

*Must book minimum of a 1/4 page ad to qualify for deal

We also offer frequency discounts on advertisements in any issue!

Available with any size ad!

*All special edition ad opportunity prices can not be combined with any other offer/discount.

3-8 issues: 15% discount9-23 issues: 20% discount24+ issues: 25% discount

Advertising AgreementName

Organization

Phone #

Fax #

Address

Email

Payment is due upon signing of contract.Methods of payment include Cheque, Debit, VISA and MasterCard.

The advertiser agrees to purchase a display advertisment in the Courier with the following specifications:

Number of insertions:

For the period of:

Size:

Price: $

Colour Specifications:

Commencing on:

Ending on:

Signature of Company Representative

Print Name & Title

Email Address

Date Date

Signature of The Courier Representative

[email protected]

Title

Email Address

P.O. Box 6190 Stn Forces, Cold Lake, AB T9M 2C5Telephone: (780) 594-5206 Email: [email protected]

Special Edition Ad Opportunities Advertising Agreement

Name

Organization

Phone #

Fax #

Address

Email

Payment is due upon signing of contract.Methods of payment include Cheque, Debit, VISA and MasterCard.

The advertiser agrees to purchase a display advertisment in the Courier with the following specifications:

Issue: Mother’s Day - May 7, 2019 Colour* Father’s Day - June 11, 2019 Colour Back to School - August 20, 2019 Colour Christmas - December 10 or 17, 2019 Colour Valentine’s Day - February 11, 2020 Colour*If booking 5 issues, one colour ad is free. Remaining colour is $150/issue.

Discount: 5% (2 issues) 10% (3 issues) 15% (4 issues) 20% (5 issues)

Size: 1/4 page 1/3 page 1/2 page 2/3 page Full page

Price: $

Signature of Company Representative

Print Name & Title

Email Address

Date Date

Signature of The Courier Representative

[email protected]

Title

Email Address

P.O. Box 6190 Stn Forces, Cold Lake, AB T9M 2C5Telephone: (780) 594-5206 Email: [email protected]