Presented by:
Ken J. Beitel Advisory Board Chair,
The Renewable Energy Initiative (TREI)
FAST ELECTRIC CARS, SOLAR AND
RENEWABLE 401(K):
CLEAN ENERGY SUSTAINABILITY
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CES INFORMATION RESOURCE
The Renewable Energy Initiative (TREI) is a national
educational organization that empowers large
scale increases in renewable energy production,
use, and investment. Together we can strengthen
the American economy, create jobs, and build a
healthy environment.
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WHY CLEAN ENERGY SUSTAINABILITY?
Imagine a world where the majority of electricity on the
grid comes from renewables
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Photo Courtesy Ford
WHY CLEAN ENERGY SUSTAINABILITY?
Imagine a world where most of us own a fast electric
car powered by renewable energy
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Photo Courtesy Ford
WHY CLEAN ENERGY SUSTAINABILITY?
Imagine a world where 50 million Americans
have a renewable energy choice in their 401(k)
5
Photo Courtesy Ford
CES FRAMEWORK: TOP 3 STEPS TO SUCCESS
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Clean Energy
Sustainability
Potential Benefit
1 Electric Cars Replace up to $400 billion per year
in foreign oil with American
renewable energy
2 Solar Addition of $50 to $100 billion per
year of solar to grid- meet new
electrical demand with renewables
3 Renewable
Energy
401(k)
50 million investors; $350 billion in
new investment in renewable
funds/project finance
TREI PROGRAMS
Drive SunShine
Exciting test drives & solar briefings
Renewable Energy 401(k)
Educational presentations and partnerships
Clean Energy Consulting Make it all simple
Clean Energy Sustainability - CES Certification
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8 Photo courtesy of Tesla Motors
TREI Creates Opportunities:
1. Higher Profits–reduced energy
costs
2. Increased employee satisfaction
and retention
3. Positive PR that attracts
customers
CES: BENEFITS FOR YOUR COMPANY
TREI PARTNERS
Solar Sector
Electric Car
Financial Services
Public Relations
Efficiency Engineering-
i.e. RMH Group
“Bringing LED Lighting to Carlsbad Caverns”
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Photo courtesy The RMH Group
US ARMY, SOLARCITY TEAM UP FOR BILLION-
DOLLAR SOLAR ROOFTOP PROJECT
The Army will use private financing to install rooftop solar installations on as
many as 160,000 privatized military residences in 33 states.
To put this in perspective, industry research suggests there are about
166,000 PV installations in the U.S., so the Army deal could just about
double that.
In terms of output, this plan, valued at more than $1 billion, will deliver a
total of 371 megawatts of solar power to military housing. Green Biz.com By Tilde Herrera Published September 08, 2011
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CES FRAMEWORK: GROWING CLEAN ENERGY
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Coal
Renewables
Renewables
Coal
Colorado 2003 1% - Renewables
76% - Coal
Colorado 2011 11% - Renewables
61% - Coal
DRIVE CLEAN ENERGY
18 Photo Courtesy Tesla Motors
Tesla Roadster - 0 to 60 mph in 3.7 seconds Range 250 Miles
DRIVE CLEAN ENERGY – PASSENGER FLEET
19 Photo provided courtesy of Chevrolet
Chevy Volt - Plug in Hybrid Total Range 349 miles
- first 35 miles on electricity
$1 Dollar A Gallon
DRIVE CLEAN ENERGY – PASSENGER FLEET
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Nissan Leaf - 100 mile range
Cost: $26k after tax credits
Photo Courtesy Nissan
DRIVE CLEAN ENERGY – PASSENGER FLEET
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Tesla Model S
Cost: $49k after tax credits
Photo Courtesy Tesla Motors
DRIVE CLEAN ENERGY – PASSENGER FLEET
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Tesla Model S 160 – 230 – 300 mile range
0 to 60 in 5.6 seconds. Available mid-2012
Photo Courtesy Tesla Motors
NEXT STEP: ELECTRIC VEHICLES
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Photo Courtesy Ford
Ford Focus - 100 mile range
Cost: $32k after tax credits
Fast 4 Hour Charge Time – Level II
EPA: 105 MPG Equivalent
HOST A DRIVE SUNSHINE EVENT
Summer 2012 Forty corporate test drive events with catchy music, refreshments and solar briefings
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WHO DECIDES 401(K) CHOICES?
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Plan Sponsor
- your company HR, CFO, Plan Committee
401(k) Financial Advisors valuable source of advice
for your company
401(k) Plan Providers i.e Mass Mutual, ADP
$ $ $
RENEWABLE FUND EXAMPLES TOP 10 HOLDINGS
100% Renewable 10-20% Renewable
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Calvert Alternative
Energy Fund
IBERDROLA RENOVABLES
First Solar, Inc.
Wacker
MEMC Electronic Materials, Inc.
SMA Solar Tech
Vestas Wind Systems
Florida Power & Light
EDP Renewables
ACCIONA
Alger Green Fund
Apple Inc.
Wal-Mart Stores, Inc. Common St
Microsoft Corporation
Google Inc.
First Solar, Inc.
Hewlett-Packard Company Common
Intel Corporation
International Business Machines
Cummins Inc. Common Stock
EXAMPLE OF
401(K) RENEWABLE ENERGY FUND
Green Century Balanced Fund The fund invests primarily in a diversified portfolio of stocks
and bonds of environmentally responsible and sustainable U.S.
companies, many of which also make positive environmental
contributions.
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SECONDARY PUBLIC OFFERING
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Tesla to raise an additional $214 million
to build Model X crossover
May 26, 2011 — Tesla intends to raise up to $158.5 million via a public offering of
6.095 million of its common shares, including 795,000 shares granted to the
underwriter in a 30-day option, at $26 a share, according to Autonews.
Photo courtesy of Tesla Motors
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Before TREI Consulting:
1. High Fees
2. Low Satisfaction- poor online
interface, no employee
education
3. No Renewable Fund, No
Employer Match
Now:
1. Low fees
2. Excellent online interface &
employee education
3. Renewable Fund & Employer
Match
SKYFUEL: RENEWABLE ENERGY 401(K)
Photo courtesy of Tesla Motors and SkyFuel
CES FRAMEWORK: NATIONAL BENEFITS
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Clean Energy Sustainability
Benefits:
• Goal thousands of companies
adopting Clean Energy Sustainability
each year with a swift increase in
renewable energy production
• Tremendous economic benefits for
America and American families
•Healthy Environment – Clean air to
breathe and pure water to drink
Photo courtesy of Tesla Motors
“Increasing renewable energy production
and using energy wisely are the key to
building a thriving economy
and a healthy environment”
© 2012
Quote by: Ken J Beitel,
advisory board chairman of
The Renewable Energy Initiative,
May 16, 2012
The Renewable Energy Initiative (TREI) Contact: Ph: 720 436 2465
Email: [email protected]
Slide ‹#›
SolarCity CONFIDENTIAL
National leader in clean
energy services
– Nation’s leading solar
service provider
– Provided energy services to
more than 25,000 buildings
– 25 locations serving 14
states
– A new customer every 5
minutes of the workday
– 1,800+ Employees
– $1.43 billion in structured
financing
About SolarCity
Slide ‹#›
SolarCity CONFIDENTIAL
Market Forces are Driving EV Adoption
Fuel costs and technology advances expected to increase EV sales
Number of
Vehicles
Slide ‹#›
SolarCity CONFIDENTIAL
Solar-Powered Driving
When you drive an electric vehicle on solar
power, you achieve carbon-free driving
Solar electricity is widely available at a
discount to utility power, and creates an
even greater discount vs. the cost of
gasoline
Public Charging Options Increasing
More than 9,000 public electric charging
stations nationwide
Solar-powered EV corridor on Highway 101
to connect Los Angeles and San Francisco,
co-located at Rabobank branches
Slide ‹#›
SolarCity CONFIDENTIAL
Solar can provide significant cost and carbon savings for large and small businesses by
offsetting energy use among buildings, fleets, and parked customers.
Slide ‹#›
SolarCity CONFIDENTIAL
Solar Support Structures Can Accommodate EVs
Support structures provide
renewable power generation
and shaded parking
Co-locate electric vehicle
charging infrastructure at the
base of the structure to offset
additional load
Slide ‹#›
SolarCity CONFIDENTIAL
Solar and Storage Can Offset EV Grid Impact
Battery storage technology can shift load to address additional load
created by electric vehicles.
Mainstream Green Moving sustainability from niche to normal
Michael Law
President, Ogilvy & Mather West
World Renewable Energy Summit
May 16, 2012
What we set out to learn
Who’s green and who’s not?
What separates the doers from the mere believers and skeptics?
Why does the gap exist?
What are the secrets of closing the gap?
What does this mean for all of us trying to close the gap?
The massive Middle Green
Followers
Mainstream consumers
Believe in living sustainably
Do a few green actions
Closing the Green Gap – Some
Recommendations 1. Make it normal – normal is sustainable
2. Lose the “crunch” – emphasize other attributes or benefits
3. Make it tangible and easy to navigate
4. Eliminate the “sustainability tax”
5. Turn “Eco-Friendly” into “male ego friendly”
6. Don’t stop innovating
Presented by:
Eric Ewing, SPHR Director of Human Resources
& Facilities
Email: [email protected]
HIGH PLAINS LIBRARY DISTRICT:
CASE STUDY
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High Plains Library district has 5 libraries in Northern Colorado including three in Greeley and locations in Erie and Firestone just north of Denver
The Centennial Park Branch has provided service for more than 50 years
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The High Plains Library District minimizes the impact on the environment by making efforts to reduce consumption of resources, use resources more wisely, and provide the community with information and opportunities to do the same.
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High Plains Library District employees-are community and public service oriented; stewards of tax payer dollars
The common goal is to obtain the best value through balancing project goals and cost
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Analysis of Vehicle Usage Current Fleet: Staff Personal Vehicles
Cost: IRS rate of 55 cents per mile Typical Daily Mileage: 10 to 70 miles
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• Investment Products: Green Century Balanced Fund oFossil Fuel free
oWidely diversified – includes renewable and efficient energy/conservation
holdings
Green Century Equity Fund oTracks longest-running responsible and sustainable investment index
• Heavy focus on being an active shareholder
• Founded by environmental advocacy groups
Renewable 401(K) - Investment Perspective
• Investor interest
• Employee connection & Company incentives
• Plan sponsor outlook
• Fund options
• Recommendations
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Investors Want It
• 68% of investors would choose an SRI fund
option if provided
• But, only 1/3 say their plan has an SRI fund
• 74% of respondents whose employers don’t
offer SRI say they would invest in the fund if
offered
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Source: Harris Interactive Survey commissioned by
the Calvert Group
Employees Matter – Companies Get It
Company Opportunity
• Enhance employee
benefits and align with
mission
• Diversify retirement
investment options
• Support clean energy,
green, sustainable sectors
• Demonstrate leadership in
greening of retirement
plans 4
Employee Benefits
• Strengthen employee
relationship through
strong green benefits
• Increase attraction and
retention
• Employees get what
they want
Current State of Green 401(k) Plans
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Sept. 2011 Mercer Consulting Report Survey:
•Strong demand
•Mission matters
•Plan participants: speak up!
•Size doesn’t matter – really!
•Education is key
Green Your 401(k) Plan
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Mercer Report recommends:
1. Gauge Interest
2. Increase knowledge of options
3. Bring in consultant and/or plan administrator
4. Make the case & address concerns
5. Choose a fund
6. Educate participants
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