Download - Karen Palframan Ilkley FT 2013 IGS presn

Transcript
Page 1: Karen Palframan Ilkley FT 2013 IGS presn

ILKLEY FAIRTRADE GROUP

Page 2: Karen Palframan Ilkley FT 2013 IGS presn

WE CAMPAIGN & RAISE AWARENESS

Page 3: Karen Palframan Ilkley FT 2013 IGS presn

WHAT IS FAIRTRADE?Fairtrade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing world.

Choose products with this Mark.www.fairtrade.org.uk

Page 4: Karen Palframan Ilkley FT 2013 IGS presn

FAIR PRICES & A SOCIAL PREMIUM

• Fairtrade enables farmers to trade their way out of poverty.

• Gives them stability and more control.

• Farmer co-operatives can use the social premium for projects of their choosing:

eg health clinics, schools / teachers, roads, business training and equipment, water wells etc.

Page 5: Karen Palframan Ilkley FT 2013 IGS presn

WHAT’S THE PROBLEM?

• 870 million people go hungry every day.• Smallholder farmers produce 70% of the world’s

food BUT• Over 50% of the world’s undernourished people are

smallholder farmers. • Most small farmers are net food buyers (buying more

food than they sell), meaning they are currently suffering rather than gaining from high food prices.

• Almost one in four children are underweight in sub-Saharan Africa. Many of these live on small farms.

Page 6: Karen Palframan Ilkley FT 2013 IGS presn

Divine – cocoa from Ghana

Farmers are predominantly smallholders living in remote and deprived parts of the country. Most of the cocoa growing villages do not have access to healthcare, clean drinking water, or electricity and rely on kerosene for artificial light. Most villages lack basic schools, educational materials, and teachers.

Page 7: Karen Palframan Ilkley FT 2013 IGS presn

Divine – some of the social premium benefits

• Dozens of social projects eg wells and bore holes for drinking water.

Construction of public toilets.• Mobile health programme visiting members’ villages. • Day care centres.• Classrooms and teaching resources.• 2 mobile cinema vans for farmers' education

programme.• Construction of warehousing at the port.• Funding for alternative income generating schemes

eg soap making; tie dye textiles; palm nut farming.

Page 8: Karen Palframan Ilkley FT 2013 IGS presn

Traidcraft – sugar from Malawi

Fairtrade social premium benefits

Borehole built for the 2 villages near Kasinthula Cane Growers Ltd. Villagers no longer have to rely on water from the crocodile-infested Shire River. They also have electricity for the first time.

Page 9: Karen Palframan Ilkley FT 2013 IGS presn

TraidcraftBore hole supplying clean water

Traidcraft has helped to fund several training activities to help the farmers understand their business better.

Many of the farmers have very low levels of literacy and numeracy, so progress can be slow.

Page 10: Karen Palframan Ilkley FT 2013 IGS presn

TRADE JUSTICE• Fairtrade works with farmers and workers in

developing countries.

• Products include bananas, cocoa, tea, coffee, nuts, rice, cotton etc, so not in competition with UK farmers.

• There is a multitude of subsidies and trade barriers that complicate world trade. Wealthy, advanced nations limit trade opportunities for poor countries whilst handing out aid at the same time.

Page 11: Karen Palframan Ilkley FT 2013 IGS presn

5 FAIRTRADE TOWN GOALS

1. Council Support

2. Fairtrade product availability in shops & cafes

3. Fairtrade products used - work places, schools, churches etc.

4. Media coverage and events

5. Fairtrade steering group

(2013: 550+ villages, towns, cities, islands, zones, etc.)

Page 12: Karen Palframan Ilkley FT 2013 IGS presn

2006 – Ilkley awarded Fairtrade Town status

Page 13: Karen Palframan Ilkley FT 2013 IGS presn

ACTIVITIES

Talks, tastings, challenges, shop surveys, displays, coffee mornings, quizzes, cake sales,

Fairtrade fashion shows, publicity stunts,

Fairtrade shopping directory, producer visits,

treasure hunts, Traidcraft stalls, fund raising,

Guinness world record attempts,

Bradford District Fair Trade Way walking route, newspaper articles, radio interviews, films,

and much, much more…

Page 14: Karen Palframan Ilkley FT 2013 IGS presn

Ilkley Carnival, May 2007

Page 15: Karen Palframan Ilkley FT 2013 IGS presn

Ilkley Bandstand, October 2007Music with free Fairtrade mulled wine

and Fairtrade hot chocolate

Page 16: Karen Palframan Ilkley FT 2013 IGS presn

All Saints’ SchoolSchool Council Fairtrade stall. March 2008

Page 17: Karen Palframan Ilkley FT 2013 IGS presn

2008 Fairtrade FortnightFairtrade quiz winner with Fairtrade goodies

Page 18: Karen Palframan Ilkley FT 2013 IGS presn

Going Bananas for Fairtrade Fortnight 2009

Page 19: Karen Palframan Ilkley FT 2013 IGS presn

Fairtrade tea party and producer visit 2010

Page 20: Karen Palframan Ilkley FT 2013 IGS presn

2011 focus on cotton. Successful Bunting Guinness World Record

Page 21: Karen Palframan Ilkley FT 2013 IGS presn

IGS bunting at the bandstand 2011

Page 22: Karen Palframan Ilkley FT 2013 IGS presn

Bunting at the Cow and Calf

Page 23: Karen Palframan Ilkley FT 2013 IGS presn

District’s bunting – Bradford 2011

Page 24: Karen Palframan Ilkley FT 2013 IGS presn

IGS Fairtrade Fashion Show 2011

Page 25: Karen Palframan Ilkley FT 2013 IGS presn

2012: Creating a Bradford District Fair Trade Way walking route

Page 26: Karen Palframan Ilkley FT 2013 IGS presn

Vision - a national Fair Trade Way connecting all 550+ Fairtrade towns

Page 27: Karen Palframan Ilkley FT 2013 IGS presn

2013 – Yorkshire becomes UK’s 1st Fairtrade Region

Page 28: Karen Palframan Ilkley FT 2013 IGS presn

Ilkley celebrates Yorkshire Fairtrade Region status 18.1.13

Page 29: Karen Palframan Ilkley FT 2013 IGS presn

Fairtrade olive farmers visit Bradford District 27.2.13

Page 30: Karen Palframan Ilkley FT 2013 IGS presn

MAKE FOOD FAIR

• Put small-holder farmers first

• Ensure they get a fair share of the value chain

• Ensure they get fair access to finance

• Help them ‘future proof’ their farming

• Re-focus and better target government funding

Page 31: Karen Palframan Ilkley FT 2013 IGS presn

Make Food Fair Petition hand-in at No 10, May 2013

Page 32: Karen Palframan Ilkley FT 2013 IGS presn

HOW CAN YOU HELP?

• BUY FAIRTRADE• ASK FOR IT• LEARN MORE • CAMPAIGN• GAIN FAIRTRADE SCHOOL STATUS

www.fairtrade.org.uk

Page 33: Karen Palframan Ilkley FT 2013 IGS presn

BECOME A FAIRTRADE SCHOOL

Page 34: Karen Palframan Ilkley FT 2013 IGS presn

5 FAIRTRADE SCHOOL GOALS

1. Fairtrade School Steering Group – min 50% pupils and meet at least once a term.

2. Write and adopt a Fairtrade Policy – get the support of the board of governors and the head teacher.

3. Use and sell Fairtrade products as much as possible. 4. Learn about Fairtrade in at least three subjects in two year groups. 5. Take action for Fairtrade at least once a term in the school and once a year in the community.

Page 35: Karen Palframan Ilkley FT 2013 IGS presn

FAIRTRADE FORTNIGHT 2014

HELP FONCHO TO END

UNFAIR BANANAS

Page 36: Karen Palframan Ilkley FT 2013 IGS presn

FAIRTRADE FOUNDATION

WEBSITE

www.fairtrade.org.uk

Page 37: Karen Palframan Ilkley FT 2013 IGS presn

END

• Note that the Fairtrade Mark and the town logo should only be used in accordance with the Fairtrade Foundation guidelines.

• See www.fairtrade.org.uk resources section for more information.

Page 38: Karen Palframan Ilkley FT 2013 IGS presn

FAIRTRADE TIMELINE

• 1979Traidcraft set up

• 1991 Cafédirect launched (1st major fair trade coffee brand)

• 1992 Fairtrade Foundation created

• 1993 Fairtrade Mark launched

Page 39: Karen Palframan Ilkley FT 2013 IGS presn

• 1994 1st Products with the Fairtrade Mark (Green and Black’s Maya Gold chocolate, followed by Clipper tea and Cafédirect coffee)

• 1995 Justino Peck, cocoa farmer from Belize,

tours UK during the first FairtradeFortnight.

• 1997 FLO - ‘Fairtrade Labelling Organisations International’ Bonn

(now 21 labelling initiatives, 3 producer networks)

• 2000 1st Fairtrade bananas – Co-op

Page 40: Karen Palframan Ilkley FT 2013 IGS presn

• 2001- Garstang recognised as the world’s 1st Fairtrade Town

• 2005- Fairtrade certified cotton

launched in UK

• 2006- Ilkley, Fairtrade Town

- Bradford, Fairtrade Zone

• 2007- Waitrose and Sainsbury’s

100% Fairtrade bananas

Page 41: Karen Palframan Ilkley FT 2013 IGS presn

2010 – 4 bar KitKats

2009 Cadbury - Dairy Milk Starbucks - espresso based drinks

2012 - Maltesers

Page 42: Karen Palframan Ilkley FT 2013 IGS presn

Over 4,500 Fairtrade products now available

Page 43: Karen Palframan Ilkley FT 2013 IGS presn

THE FAIRTRADE FOUNDATIONEstablished in 1992 by:

• CAFOD

• Christian Aid

• New Consumer

• Oxfam

• Traidcraft Exchange

• World Development Movementjoined shortly afterwards by

• National Federation of Women’s Institutes

Page 44: Karen Palframan Ilkley FT 2013 IGS presn

Fairtrade means… A fair and stable price for producers

“…we can buy pens and notebooks so children can go to school. We have bought seeds and fertiliser to grow vegetables and improve our family’s diet.”

Sira Souko Cotton farmer,Batimakana, Mali

Page 45: Karen Palframan Ilkley FT 2013 IGS presn

Fairtrade means… Extra income to invest in bringing aboutchange for the future

Farmers at Mabale Growers’ tea factory in Uganda used some of their Fairtrade premium to build a road for the local community enabling easier access to local markets.

Page 46: Karen Palframan Ilkley FT 2013 IGS presn

Fairtrade means… Producers are working to protect their environment

Coffee farmers in one co-operative in Costa Rica are protecting the rainforest with new coffee driers that run on recycled coffee bean husks and organic material, rather than using firewood.

Page 47: Karen Palframan Ilkley FT 2013 IGS presn

Fairtrade means… Small farmers have a stronger position in world markets

“For us small producers, we are very committed to Fairtrade. It is our means of survival here in the Dominican Republic. We see Fairtrade as being part of a big family.”

José PeraltaBanana GrowerASOBANU, Dominican Republic

Page 48: Karen Palframan Ilkley FT 2013 IGS presn

The FAIRTRADE Mark is the only independent consumer guarantee of a better deal for producers in the developing world.

7.5 million people - producers, workers and their families - currently benefit directly as a result of Fairtrade.

Page 49: Karen Palframan Ilkley FT 2013 IGS presn