Download - It's My ADHD: Content Optimization for Today's Readers | Oneupweb

TO OPTIMIZE YOUR CONTENT FOR NON-READERS

5 WAYS

THINK ABOUT

THIS

84% of people will not read all of your content

Only 1 in 15 people will find key information if it is burred in long blocks of text

A LOT

This means

of vital information could be missed

WHAT DO YOU DO

Design your content for

SCANABILITY

HERE’S HOW

Highlight

KEY TERMS

01

Enlist

BULLET POINTS

02

Include

CALLOUTS

03

Use Meaningful

SUBHEADINGS

04

Only present

ONE IDEA

05

per paragraph

Stay

CONCISE

BONUS

WHY IT WORKS

Our eyes are drawn to

THINGS THAT ARE DIFFERENT

than their surroundings

WHICH MEANS

THINGS THAT ARE DIFFERENT

GET SEEN

GET SEEN and read

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