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Page 1: Iterating an Innovation Model: Challenges and Opportunities in Adapting Accelerator Practices in Evolving Ecosystems (Presentation)

ITERATING AN INNOVATION MODELChallenges and Opportunities in Adapting Accelerator

Practices in Evolving Ecosystems !

JULIA KATHERINE HAINES UNIVERSITY OF CALIFORNIA, IRVINE

ETHNOGRAPHIC PRAXIS IN INDUSTRY CONFERENCE

SEPTEMBER 10, 2014

1JULIA K HAINES [email protected]

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JULIA K HAINES [email protected]

a new silicon valley

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accelerators

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background

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cloud computing platforms, programming frameworks, code sharing, APIs, easily accessible marketing platforms, distribution channels, social media networking, etc. have lowered barriers to creating a startup

INFRASTRUCTURE

innovation models, the “know-how” of doing a startup,have made the process more accessible and uniform

SOFT INFRASTRUCTURE

a changing environment

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5

R

S

$

Mentoring

VFunding Training

ResourcesNetworks Demo Day

Limited DurationLean

z

accelerators

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lean startup

[Ries, 2011]

Pivot

[Cooper & Vlaskovits, 2010]

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proliferation of accelerators

2006

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proliferation of accelerators

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today

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fieldwork

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challenges & opportunities

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the value of accelerators

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!

!

[Bourdieu, 1986]

Economic

Social

Cultural

Forms of Capital

Accelerators Startups

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challenges

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PROCESS: Lean and the Role of Metrics

PRODUCT: Revolutionary or Evolutionary Innovation

IMPACT: Global Reach versus Local Value

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process

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Lean Startup

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process

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opportunity: design thinking

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Design ThinkingLean Startup

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product

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Evolution Revolution

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product

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opportunity: user research

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!

!

!

!

impact

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GlobalReach

Local Focus

Value Valuation

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impact

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opportunity: bottom-up

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takeaway

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GET INVOLVED IN YOUR LOCAL STARTUP COMMUNITY

value for both them and us