OVERVIEW

A US $40 billion corporation, the Aditya Birla Group is in the League of Fortune 500. It is anchored by an extraordinary force of over 136,000 employees belonging to 42 different nationalities. The Group has been ranked Number 4 in the global ‘Top Companies for Leaders’ survey and ranked Number 1 in Asia Pacific for 2011. ‘Top Companies for Leaders’ is the most comprehensive study of organisational leadership in the world conducted by Aon Hewitt, Fortune Magazine, and RBL (a strategic HR and Leadership Advisory firm).

Over 50 per cent of the Aditya Birla Group’s revenues flow from its overseas operations. The Group operates in 36 countries – Australia, Austria, Bangladesh, Brazil, Canada, China, Egypt, France, Germany, Hungary, India, Indonesia, Italy, Ivory Coast, Japan, Korea, Laos, Luxembourg, Malaysia, Myanmar, Philippines, Poland, Russia, Singapore, South Africa, Spain, Sri Lanka, Sweden, Switzerland, Tanzania, Thailand, Turkey, UAE, UK, USA, and Vietnam.

Aditya Birla Group – The Global Scenario

Around the world, known for:

A metals powerhouse, among the world’s most cost-efficient aluminium and copper producers. Hindalco-Novelis is the largest aluminium rolling company. It is one of the three biggest producers of primary aluminium in Asia with the largest single location copper smelter

No.1 in viscose staple fibre No.1 in carbon black The fourth-largest producer of insulators The fifth-largest producer of acrylic fibre Among the top 10 cement producers Among the best energy-efficient fertiliser plants The largest Indian MNC with manufacturing operations in the USA

Aditya Birla Group – The Indian Scenario

In India, accomplished projects:

The largest fashion (premium branded apparel) and lifestyle player The second-largest manufacturer and largest exporter of viscose filament yarn The largest producer in the chlor-alkali sector Among the top three mobile telephony companies A leading player in life insurance and asset management Among the top two supermarket chains in the retail business Among the top 6 BPO companies The largest manufacturer of linen fabric

Rock solid in fundamentals, the Aditya Birla Group nurtures a culture where success does not come in the way of the need to keep learning afresh, to keep experimenting.

Aditya Birla Group – Beyond Business

Works in 3,000 villages Reaches out to seven million people, annually, through the Aditya Birla Centre for Community

Initiatives and Rural Development spearheaded by Mrs. Rajashree Birla Focuses on healthcare, education, sustainable livelihood, infrastructure and espousing social

reform in India, Brazil and Egypt, as well as Philippines, Thailand, Laos, Indonesia, Korea and other Asian countries

In India: The Aditya Birla Group runs 42 schools, which provide quality education to 45,000 children. Of

these 18,000 students belong to the underprivileged segment. Merit scholarships are given to an additional 8,500 children from the interiors.

The 18 hospitals run by the Aditya Birla Group tend to more than a million villagers. In line with its commitment to sustainable development, the Aditya Birla Group has partnered

with Columbia University in establishing the Columbia Global Centre’s Earth Institute in Mumbai.

The idea of embedding CSR as a way of life in organisations has led to the setting up of the FICCI – Aditya Birla CSR Centre for Excellence, in Delhi.The Aditya Birla Group transcends the conventional barriers of business because we believe it is our duty to facilitate inclusive growth.

VISION AND VALUES

Our Vision

To be a premium global conglomerate, with a clear focus on each of the businesses.

Our Mission

To deliver superior value to our customers, shareholders, employees and society at large.

Our Values

Integrity : Acting and taking decisions in a manner that is fair and honest. Following the highest standards of professionalism and being recognised for doing so. Integrity for us means not only financial and intellectual integrity, but encompasses all other forms as are generally understood.

Commitment : On the foundation of Integrity, doing all that is needed to deliver value to all stakeholders. In the process, being accountable for our own actions and decisions, those of our team and those in the part of the organisation for which we are responsible.

Passion : An energetic, intuitive zeal that arises from emotional engagement with the organisation that makes work joyful and inspires each one to give his or her best. A voluntary, spontaneous and relentless pursuit of goals and objectives with the highest level of energy and enthusiasm.

Seamlessness : Thinking and working together across functional groups, hierarchies, businesses and geographies. Leveraging diverse competencies and perspectives to garner the benefits of synergy while promoting organisational unity through sharing and collaborative efforts.

Speed : Responding to internal and external customers with a sense of urgency. Continuously striving to finish before deadlines and choosing the best rhythm to optimise organisational efficiencies.

OUR LOGO 

The name “Aditya Birla” evokes all that is positive in business and in life. It exemplifies integrity, quality, performance, perfection and above all, character.

Our logo is the symbolic reflection of these traits. It is the cornerstone of our corporate identity. It helps us leverage the unique Aditya Birla brand and endows us with a distinctive visual image.

Depicted in vibrant, earthy colours, it is very arresting and shows the sun rising over two circles – an inner circle symbolising the internal universe of the Aditya Birla Group with an outer circle symbolising its external universe; and a dynamic meeting of rays converging and diverging between the two.

Through its wide usage, we create a consistent, impact-oriented Group image. This undoubtedly enhances our profile among our internal and external stakeholders.

Our corporate logo thus serves as an umbrella for our Group. It signals the common values and beliefs that guide our behaviour in all our entrepreneurial activities. It embeds a sense of pride, unity and belonging in all of our 136,000 colleagues spanning 36 countries and 42 nationalities across the globe. Our logo is our best calling card that opens the gateway to the world.

— Dr. Pragnya Ram as the Chief Custodian of the Aditya Birla Group logo

List of companies of ADG Industry wise:

1. AGRI-BUSINESS

Aditya Birla Nuvo Unit - Indo Gulf,

2. NON-FERROUS METALS

Hindalco Industries Ltd.Novelis Inc.Aditya Birla Minerals Ltd.Hindalco Almex Aerospace Ltd.Utkal Alumina International Ltd.Cameroon Alumina Limited

3. CEMENT – GREY AND WHITE

Grasim, UltraTech Cement Ltd,

4. TEXTILE (PULP, FIBRE, YARN, FABRIC, APPAREL

GrasimGrasim Bhiwani Textiles Ltd.Thai RayonPT Indo Bharat RayonBirla JingweiAV CellAV NackawicBirla Lao Pulp and PlantationsThai Acrylic FibreAditya Birla Nuvo Unit - Indian RayonJaya Shree Textiles (Aditya Birla Nuvo Unit) Madura Fashion & Lifestyle (Aditya Birla Nuvo Unit)Indo Thai Synthetics

PT ElegantPT Indo LibertyPT Sunrise BumiIndo Phil Textiles,

5. CHEMICALS

GrasimAditya Birla Nuvo Unit - Indian RayonAditya Birla (India) ChemicalsTanfac, Aditya Birla Chemicals (Thailand) LtdThai PeroxideAditya Birla GrasunPT Indo Raya KimiaPan Century Surfactants,

6. CARBON BLACK

Thai Carbon BlackAlexandria Carbon Black CO.SAE (EGYPT)Liaoning Birla Carbon Co. LTD (China)Columbian Chemicals

7. MINING

Essel Mining & Industries Ltd.

8. FERRO CHEM

Essel Mining & Industries Ltd.

9. WIND POWER

Essel Mining & Industries Ltd.

10. INSULATORS

Aditya Birla Nuvo Unit - Aditya Birla Insulators

11. TELECOMMUNICATIONS

Idea Cellular Limited

12. FINANCIAL SERVICES

Birla Sun Life Insurance Company LtdBirla Sun Life Asset Management Company Ltd.Aditya Birla Finance Ltd. (formerly Birla Global Finance Co)Aditya Birla Insurance Brokers Ltd.Aditya Birla Money Ltd.Aditya Birla Capital Advisors Pvt. Ltd. (Private Equity)Aditya Birla Money Mart Limited

13. IT- ITES

Aditya Birla Minacs Worldwide Ltd.Novelis (India) Infotech Limited

14. RETAIL

Aditya Birla Retail Ltd.

15. TRADING SOLUTIONS

Swiss Singapore Overseas Enterprises Pte Ltd.