Innovation for locationTomTom is changing Enterprise GISClaudio Clausi VP Sales EME TomTom - Licensing
© 2011 TomTom. All rights reserved.
Topics• Company Profile
• Product Portfolio
• The Core Map
• TomTom Products & Services
• Enterprise/Government
• Transportation & Logistics
• Traffic Affect Us All
© 2011 TomTom. All rights reserved.
2
• Traffic Affect Us All
• Real Time Traffic Solution
• Hystorical Traffic Solution
• Use case of ESRI Technology
• Conclusions
Company profile
TomTom is the world’s leading supplier of location and navigation products and services.
We have four business units:Consumer, Automotive, Licensing and Business Solutions.
© 2011 TomTom. All rights reserved.
3
We are listed on NYSE Euronext (TOM2) and Amsterdam’s blue chip AEX index. In 2010 reported €1.5 billion in revenue and a net operating cash flow of €210 million.
We are headquartered in Amsterdam, the Netherlands, and we employ over 3,500 people worldwide.
Innovation for LocationTomTom Value Proposition:
The freshest map Most accurate real The largest resource
© 2011 TomTom. All rights reserved.
4
The freshest map Most accurate real time traffic
The largest resource to predict traffic flow
TomTom coverage is updated daily using multiple sources. It extends over 200 countries
and territories and encompasses more than
3 billion people and 34 million kilometers globally.
TomTom real time traffic products create a vivid picture of traffic conditions as they evolve, keeping drivers in control of their journeys.
With a database of over 4 trillion anonymous GPS measurements, TomTom historical traffic products provide analysis to predict driving behavior across the
road network.
The Core Map
How the freshest maps lay the foundation for exceptional added value
© 2011 TomTom. All rights reserved.© 2011 TomTom. All rights reserved.
ConnectPlus
Core Map Products
© 2011 TomTom. All rights reserved.
6
Functionality
Turn-by-turn navigation
Basic Navigation
Routing and Display
Geocoding
Connect
ConnectPlus
MultiNet
Automotive
Personal Navigation
Wireless & Internet
Enterprise
Markets
Connect
ConnectPlus
MultiNet
Global Coverage
© 2011 TomTom. All rights reserved.
7
• More than 200 countries and territories globally
• Covering more than 34 million street km
• Encompassing more than 3 billion people
MultiNet Advantage
• 1,6 million more Km: More than any competing map
• StreetMap Premium Advanced: the Esri SDC format solution
• Freshness of Community Input:
• The base map powered by unique and substantial content sourced through…
© 2011 TomTom. All rights reserved.
8
substantial content sourced through…
– Web-hosted portals
– Device-enabled user feedback and anonymous GPS measurements
Map Features
Road Attribution Display Add-On Features Turn-By-Turn
• Street Names • Land Use • Junction Views • Turn Restrictions
© 2011 TomTom. All rights reserved.
9
• Street Names
• Route Numbers
• House Number Ranges
• Road Classifications
• Road Type
• Use Restrictions
• Back Road Flagging
• Traffic Message Codes
• Land Use Features
• Administrative Boundaries
• Built-Up Areas
• Signpost Information
• Lane Information
• Speed Limits
• Junction Views
• Speed Profiles
• Traffic
• ADA Gradient
• ADA Curvature
• ADA Real-Speed
• 2D/3D Landmarks
• 2D City Models
• Advanced City Models
• Turn Restrictions
• One-Way and Closures
• Bifurcation Guidance
Address Points Post Administrative Areas
MultiNet Enhancement Products
© 2011 TomTom. All rights reserved.
10
Address Points Post Administrative Areas
Delivering the ultimate in geocoding accuracy by
pinpointing discrete, actual street addresses to physical buildings or property parcel,
enabling unparalleled geospatial analysis.
Enabling cartographic representations for valid postal codes in the United States and Canada designed for data users who require robust location
accuracy.
Providing highly detailed and accurate boundaries of
municipal and census defined geographic divisions in the United States and Canada.
Geocoding Locality Index Logistics
MultiNet Enhancement Products
© 2011 TomTom. All rights reserved.
11
Geocoding Locality Index Logistics
Matchmaker ACG, EZLocate, Census-Enhanced Geocoding Layer, and Geocoding Services online and behind the firewall –supplying a geocoding solution
to meet all needs.
Locality Index provides real-world locality content – from
administrative, postal and other locality sources – allowing developers to build user-friendly, accurate ‘find’
applications with one set of tools.
Supporting the routing of commercial vehicle fleets with seamless coverage of highways, interconnecting roads and local
streets with unmatched coverage and content.
TomTom Products & ServicesEnterprise/Government
Common Use Cases
Government
Transportation
& Logistics
Utilities &
Telecomms
Financial
Services
Insurance
Retail
GeoAnalytics
Compliance ���� ���� ���� ����
Site selection ���� ���� ���� ���� ����
Marketing and advertising ���� ���� ���� ���� ����
Traffic and infrastructure management, real-time
���� ����
Traffic and infrastructure analysis (based on historic data)
���� ���� ���� ���� ����
© 2011 TomTom. All rights reserved.
Traffic management as a service ����
(Customized) fleet and asset management
���� ���� ����
Taxation, notification, and reporting ����
Distance calculation, polygon inclusion, clustering, demographic analysis
���� ���� ���� ���� ����
Risk assessment- health/ property ���� ����
Risk assessment- vehicle ���� ����
Transportation planning ���� ���� ����
Arrival information ����
Alerts and notifications ���� ���� ���� ���� ����
Communications survey ���� ���� ����
Transportation & Logistics
Use cases
Short description
Problems / needs
Trends
Map display
Geocoding
Visualization
POIs/addr.
Hist. Traffic
Real time Traff.
Routing
Geo analysis
Value proposition
Transportation planning
Plan ahead how to ship which goods where and when.
Efficient use of resources and arrival time reliability.
For certain niches, reliability is more important than price.
● ● ● ● ● ● ● ● Cost savings and higher reliability.
Real time re-routing
Adjust planning with improvements based on real
Traffic congestion and other events can affect the
More on time delivery, mkore penalties for not meeting SLA;s
● ● ● ● ● ● ● ● Cost savings and higher reliability
© 2011 TomTom. All rights reserved.
based on real time information
affect the original planning
meeting SLA;s
Site selection Plan locations of hubs and warehouses.
Best location to build sites based on various data.
Reverse logistics for efficient product returns.
● ● ● ● ● ● ● ● Cost savings thanks to efficient hub and warehouse planning.
Asset tracking Track and trace parcels and goods during shipment
Both customers and shippers need to know the whereabouts of their goods
More real time tracking demand ● ● ● ● ● ● ● ● Track your
goods in real time
Taxation & customs
Provide data on tax & customs regulations at borders
Unexpected custom checks or taxes lead to delays and raise cost
Need for fast delivery grows, more and more goods are shipped cross borders
● ● ● ● ● ● ● ● Less unexpected delays and cost savings
Arrival information
Use information about parking restrictions, unloading facilities, etc.
A lot of time is lost with searching for locations and facilities.
Reliable on time delivery and efficient resource use increasingly important.
● ● ● ● ● ● ● ● Cost savings and higher reliability.
© 2011 TomTom. All rights reserved.
14
Traffic Affects Us All…
76% of 76% of European European drivers drive their car everydaydrivers drive their car everyday
Almost half have a commute of 30 minutes or moreAlmost half have a commute of 30 minutes or more
86% of drivers are negatively impacted by traffic 86% of drivers are negatively impacted by traffic –– claiming claiming they feel frustrated, stressed, helpless or angrythey feel frustrated, stressed, helpless or angry
© 2011 TomTom. All rights reserved.
15
European European drivers would rather go to the dentist (75%) or drivers would rather go to the dentist (75%) or meet their inmeet their in--laws for the first time (92%) than be stuck in laws for the first time (92%) than be stuck in traffic.traffic.
Source:TomTom, Year: 2011, Region: Europe From: Commuter Survey, Respondents: 1,000 Drivers
A Traffic Manifesto for the future
On a mission to reduce traffic congestion for all.On a mission to reduce traffic congestion for all.
Drivers using TomTom Drivers using TomTom HD Traffic HD Traffic can already reducecan already reducetheir travel times by up to 15%.their travel times by up to 15%.
When 10% of people drive with TomTom HD Traffic, roads will flow more efficiently and travel times will
© 2011 TomTom. All rights reserved.
16
roads will flow more efficiently and travel times will be reduced for everyone.
TomTom Offers 3 Real Time Traffic Products
HD Flow HD Route TimesEnterprise Traffic
© 2011 TomTom. All rights reserved.
17
HD Flow HD Route Times
Navigate with up-to-the-minute incident and congestion information
View what’s happening in real time on the road network
Get to your destination quickly with the most accurate travel and delay times
Enterprise Traffic
Step 2: Generate traffic information using proprietary data fusion method
Step 3: Deliver real timeinformation to users instantly
How Real Time Traffic is Delivered
Step 1: Merge real time input from multiple sources
GPS
Probe Data
GSM
Historic
Traffic Data
© 2011 TomTom. All rights reserved.
18
GSM
Probe Data
Incident
Data
Map
Data
Hystorical Traffic SolutionRevolutionary Traffic Solutions
© 2011 TomTom. All rights reserved.© 2011 TomTom. All rights reserved.
TomTom’s current historical traffic products
Speed Profiles Custom Travel Custom Area
© 2011 TomTom. All rights reserved.
20
Speed Profiles Custom Travel Times
Custom Area Analysis
Intelligent data for optimal route planning
Highly granular speed information for route-based analysis
Historical travel times and speeds for regional analysis
Use Cases on Esri Technology
TomTom Maps for ArcGIS delivered to REETomTom Maps of Spain, Portugal and Southern France provided to “Red Eléctrica de España” and displayed on GeoRED, Geographical Information System based on Esri technology.
TomTom Distributor Geograma, delivered to REE the derived product TomTom for ArcGIS, with the map definition for ArcGIS.
TomTom Maps for ArcGIS delivered to CMTTomTom Maps of Spain provided to “Comisión del Mercado de las Telecomunicaciones” in order to support the optical fiber development in Spain.
TomTom Distributor Geograma, delivered to CTM the derived product TomTom for ArcGIS, with the map definition for ArcGIS.
The ATM SAE, is a system that aides the multi-fleet management and uses TomTom maps to positioning the bus stops, draw the lines and routes and display the bus fleet position of the public transportation operators.
Conclusions
The freshest map Most accurate real The largest resource
25
The freshest map Most accurate real time traffic
The largest resource to predict traffic flow
Top Related