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Page 1: Individual Profile General Information Personal Profile

Individual Profile

Name: John SmithTitle: PresidentTel: 012-345-6789Mobile: 012-345-6789Email: [email protected]

General Information

AV Co.100 Main St.Boston, MA 00000United Stateswww.example.com

Personal Profile

Years/Positions with Company: 20 Previous Employers/Positions and Total Years in Custom/Consumer Electronics Industry: Operations-10years Education: Some college

Association Membership/Leadership: Young Professionals Council

Brief Bio: Born and raised in MA. I have been married for 18 years and have three children ages 12, 10 & 7.

Favorite Aspects of Custom Electronics: Video

Leisure Pursuits: Camping & FishingHometown: Boston, MAMarried/Single/Family: Married/3 kidsFavorite Food & Drink: Burritos & Margaritas Favorite Sports/Teams: Baseball / Red Sox

Company Information

Please indicate your company's total revenue from allsources.: $3,000,000

Please indicate by percentage where your revenues are derived:

- Residential installation: 98%- Commercial installation: 0%- Over the counter retail equipment sales that are notinstalled: 2%- Recurring revenues (service contracts, alarm monitoring,etc.): 0%- Internet equipment sales: 0%- Other: 0%

Please indicate your company's total 2015 revenues

derived from multi-system residential installations,featuring at least three of the systems listed below:$900,000

For each category, list your top three suppliers(manufacturers) for residential installations IN ORDER.:- A/V Receivers: Integra, Pioneer Elite, Sony- Access Control: Honeywell- Acoustical Treatments: Sophia Design Group, ATSAcoustics- Audio Amplifier: Control4, Episode, Sonos- Blu-ray Players: Oppo- Cell Signal Boosters: Wilson- Central Vacuum: Beam, Honeywell- Computers: N/A- Design/Proposal Software: BidMagic- Distributors: WAVE, SnapAV, ECD- Flat-Panel Displays: Sony, Samsung- Floorstanding/Shelf Speakers: ELAC, Revel- Furniture: Sophia Design Group, Salamander, Cinematech- Gaming Systems: N/A- HDMI Cable: SnapAV, MSTR Brand- Headphones: N/A- Home Networks: Araknis, Pakedge- HT Preamp/Processors: Marantz- HVAC/Thermostats: Control4, Nest- In-wall/In-Ceiling Speakers: Revel, Origin Acoustics,Current Audio- IP Cameras/Surveillance: Lilan, Wirepath- IR Distribution Systems: Episode, Xantech- Lifts: N/A- Lighting Controls: Control4, Lutron- Media Servers/DVRs: N/A- Motorized Window Treatments: Q Motion- Mounts: MSTR Brand, Strong- Multiroom Audio Distribution Systems: Control4, Sonos- Networking/Data Wire: MSTR Brand, SnapAV- Outdoor Audio: Martin Logan, Near, James Loudspeaker,- Outdoor Video: N/A- Phone Systems/Intercoms: N/A- Power Conditioners: SurgeX, Episode- Projectors: Epson, Wolf Cinema- Rack Cooling Systems: Bora Gear- Racks: Strong, Forge, Middle Atlantic- Remote Managed Services: ihiji- Satellite: DirecTV- Seating: Sophia Design Group- Security/Fire Systems: DSC- Soundbars: James Loudspeaker, Focal, Martin Logan- Speaker Wire/Interconnects: MSTR Brand, SnapAV,Planet Waves- Structured Wiring Systems: Binary- Tools & Testers: N/A- Turntables: Thornes- Universal Remotes/Tablets: Control4, Logitech- Video Distribution/Switchers/Extenders: Leaf, Atlona,Binary- Video Filmscreens: Screen Innovations, SnapAV,

Page 2: Individual Profile General Information Personal Profile

Seymour-Screen Excellence- Whole-house Automation/Integration: Control4, Savant,Clare Controls- Wireless Audio: N/A

For 2016, what is your business outlook? (up, down, flat)By what percent?: Up 50%

Number of Full-Time Employees (Average 2016): 8Number of Business Locations: 1Number of Residential Systems Installations (2015): 75Number of Commercial Systems Installations (2015): 5

Do you operate a showroom?: Yes

What are the biggest challenges or biggest opportunitiesyou face in 2016 and why? How will you address them?:Business management and growth are my biggest challenges.Our goal is to double the business we are currently doing. Ihave been looking at new business management softwareplatforms and we are starting to create some additionalpositions to support sales and our installation techs.

What is the fastest growing product segment/market nicheyou expect in 2016 and how do you plan to address it?:Home automation and motorized window treatments

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