1. Improve Ecosystem | 2-Week Update Email
Dear [First Name Last Name],
Thank you for your interest in [Position Title] at [Company Name]. We noticed that your application was received two weeks ago and wanted to let you know that your application is still under review and your application has not been lost.
In the meantime, here are 5 other jobs you should apply for!
. . .
Best,
Indeed
management consultant - Austin, TX - 27 new
business analyst - Austin, TX
business development - Austin, TX - 205 new
financial analyst - Austin, TX - 6 new
strategic planning - Austin, TX - 15 new
3 days 1 week 2 weeks 3 weeks
Employer:<6% of candidates heard back after 3 weeks had passed
Applicant:66% of candidates consider an app a “lost cause” after 2 weeks
Source: http://www.businessinsider.com/how-long-until-you-hear-back-about-job-2013-1 || http://blog.hreonline.com/2016/06/02/job-candidates-rising-expectations/
Manually Posted
Scraped
Connected
&
Pushed
Scraped
Employer Job Listing
Managed by ATS
2. Expand Ecosystem | Current Situation
2. Expand Ecosystem | Proposed Solution
Manually Posted
Scraped
Scraped
Employer Job Listing
Managed by ATS
Fully
Integrated
3. Empower Users | Employers & Job Seekers● Marketing videos
○ Inspire and support brand cohesiveness
● Enhanced search features○ Add “skill set” and “industry” as filters in search
○ More qualified candidates to job postings
● Increase perceived control○ Progress bar
● Automated emails to applicants after two weeks○ Encourage applicants to apply to five jobs
Investment | 3 Pillar Approach
Costs Benefits
TimeIncrease “Apply with Indeed Resume” job postings from 1,325,578 to 2,719,292 (~33-68%)
Increase in software engineering workload Improved retention
Difficulties in negotiations with ATS’s Lock-in effect
Conclusion
What have we done about the applicant black hole?Improve Ecosystem > Expand Ecosystem > Empower Users
What is Katherine doing now?
Appendix 1: Market Share and Growth of Applicant Tracking Systems (ATS)
http://blog.ongig.com/recruiting-software/the-top-70-applicant-tracking-systems-2016,
Appendix 2: How many job listings can we bring into the Indeed Ecosystem?
Source: http://www.indeed.com/jobtrends/industry, http://blog.ongig.com/recruiting-software/the-top-70-applicant-tracking-systems-2016, and a sample of 400 job postings from Indeed.
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