Increasing Your Effectiveness with LinkedIn
By Sher Briggs & J.R. Atkins
Download this presentation at:www.linkedin.com/in/jratkins85
AgendaI. Your Profile
I. FieldsII. ApplicationsIII. GroupsIV. Paid Memberships
II. ConnectionsIII. Strategy & TacticsIV. Resources
I. Profile1. Fields: Look at each field as an opportunity
a. Key words for the Human eyeb. Key words for search: LinkedIn & Google Examples
1. Professional Headline2. Current & Past Positions3. Summary
I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Pressd. Eventse. Box.net “File Share”f. Slide share
I. Profile Continued2. Applications
a. Reading List
b. Google Presentationsc. Blog Link or Word Pressd. Eventse. Box.net “File Share”f. Slide share
I. Profile Continued2. Applications
a. Reading Listb. Google Presentations
c. Blog Link or Word Pressd. Eventse. Box.net “File Share”f. Slide share
I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Press
d. Eventse. Box.net “File Share”f. Slide share
I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Pressd. Events
e. Box.net “File Share”f. Slide share
I. Profile Continued2. Applications
a. Reading Listb. Google Presentationsc. Blog Link or Word Pressd. Eventse. Box.net “File Share”
f. Slide share
I. Profile Continued3. Groups: Often call the most valuable asset
a. A Max of 50, 20 subgroups, Own/Manage 10b. Alumnic. Former Companyd. Special Intereste. Subject Matter Expertisef. Networkingg. Associations
I. Profile Continued4. Paid Membership
a. “Upgrade your account” bottom of pageb. 3 Options messages/profiles
1. Business $24.95 mo 3/3002. Business Plus $49.95 mo 10/5003. Pro $499.95 mo 50/700
c. “Find and contact the right decision makers, experts and candidates”
I. Profile continued5. Miscellaneous
a. Recommendationsb. Websites (change names)c. Interest & Associations Listd. Personal Information (phone #?)e. Contact Settingsf. Learning Center
II. Connections1. Networking in Person “Cards to Connections”2. Email account Import3. Cell Phone Contacts: LI=FB=Outlook=Cell Phone4. Groups
1. Experts2. Discussions3. News4. Start & Manage5. Following
II. Connections Continued5. Recommended Connections
o Getting reprimanded6. Network stats7. Remove Connections8. Answers9. In Mail10. IM
III. Strategy1. Define your goal (write it down)
1. Business Development – Search for Title or co.2. Investment3. Recruiting4. Expertise5. Network Building6. Cause Marketing
IV. Resources1. LinkedIn Customer Service2. Google3. YouTube4. Other Users
Thank you for attending:Increasing Your
Effectiveness with LinkedInSher Briggs(214) [email protected]
Download this presentation at:www.linkedin.com/in/jratkins85
J.R. Atkins(214) [email protected]
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