Download - iGB Down Under - 7 Common Mistakes Affiliates Make

7 Common Mistakes Affiliates Make When Starting Their Casino

Affiliate Business

Adam Morris & Greer Lindsay


Mistake #1 – Being Too Broad

Niche down your site

Sports Betting > Formula 1/Netball/NRL

Casino > Roulette > Systems, Blackjack > variants using strategy cards

Poker > NZ Poker/Melbourne Poker scene/Celebrity scene


Mistake #2 – Treating Your Business As A Hobby

Assign hours per day/week

Set milestones - e.g. 2 reviews by Wednesday, set up promo with x casino


Mistake #3 – Gambling, DON’T!

You WON'T win in the long run

When you lose, you will lose interest

If you want to gamble, do it offline


Mistake #4 – Not Coming To Events Like These!

Meet other affiliates

Secure GREAT deals!

Resolve any issues face to face


Mistake #5 – Spending Too Much Time on SEO

SEO is important but not everything

Focus on conversion

Junky content does not equal players


Mistake #6 – No Banner Farms, Content is King!

Steps for writing new content

Find new and interesting content

Rachel from Friends featured in an article about bingo

Content tips to live by


Mistake #7 – Trying To Do It All Yourself

Systematization = success

"In this industry, it is more realistic to say that 95% of the profits are

generated by 5% of the affiliates"

Matthew Castillo, Key Account Manager - Net Refer (IGB Affiliate Magazine Oct/Nov)


Casino Marketing System


Questions?


Adam MorrisPlayers Club Media

[email protected]

Greer LindsayOnline Bingo Secrets

[email protected]

*Available on Amazon May 2010