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INTRO // NYC’s Dirty LaundryNew York City is modern, fast-paced, and social.

Doing laundry in New York City is an entirely different story.

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Together, we’re committed to airing out NYC’s dirty laundry.

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Our Process

Laundry Pain Points

Our Solution

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fold clothes

transfer to folding

table

waitload washer, incl.

detergent + coins

sort clothes

buy quarters + laundry supplies

locate + travel to

free washer

carry laundry from street

wait load dryer, incl.

softener + coins

locate + travel to free dryer

pack into laundry bag

carry laundry home

START

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burdensome

inefficient

cluttered

tedious

solitary

convenient

functional

organized

productive

communal

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New laundromat layout is more open: •washers + dryers, distributed throughout space in “pods”•better use of vertical space•inviting, communal waiting area

New laundromat layout is more open: •washers + dryers, distributed throughout space in “pods”•better use of vertical space•inviting, communal waiting area

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vending service area

vending service area

stain removal stationstain removal station

hand-washing areahand-washing arealaundry podslaundry pods

laundry podslaundry pods

café-style waiting areacafé-style waiting area

sliding doors to street

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Laundry pod integrates washing, drying, sorting, folding in one area.• cubbyholes/lockers

for personal storage

• dispensers/cups for several detergent types

• folding/stacking area integrated with washers

• indicator lights: red (in use), yellow (imminently available), green (available)

• machines raised slightly off floor to minimize bending

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Archaic carts are replaced with modern, streamlined carts and bags:

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New laundromat would operate on a subscription basis. For a membership fee $5 per month, customers would receive:

card that can refilled with money, eliminating the need for quarters

supply of detergent, fabric softener, stain remover, eliminating carrying additional items

Wi-Fi access

locker/cubbyhole space

reusable laundry bag

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Small-footprint services to replace boredom with productivity. •Wi-Fi, power outlets

•vending machines (postage stamps, hot/cold drinks, everyday essential items)

•service kiosks (photo scanning, prescription refill, grocery ordering, etc.)

•dry cleaning drop off

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Increase community aspects by organizing affinity nights:

•knitting night•book club day•Project Runway night

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burdensome

inefficient

cluttered

tedious

solitary

convenient

functional

organized

productive

communal

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