© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP Converged Storage for the next era of IT
Tom Joyce Vice President of Marketing, Strategy, & Operations
HP Storage
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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The IT World has Changed
The Internet Client/Server
Mobile, Social, Big Data & The Cloud
Database
ERP
CRM
SCM
HCM
HCM
PLM
MRM
Amazon Web Services
OpSource
IBM
GoGrid
Rackspace
Joyent
Hosting.com Tata Communications
Datapipe
PPM
Alterian
Hyland
LimeLight NetDocuments
NetReach
OpenText
PaperHost
Xerox
HP
Microsoft SLI Systems
EMC
IntraLinks
Jive Software
Qvidian
Sage
salesforce.com
SugarCRM
Volusion
Xactly
Zoho
Adobe
Avid
Corel
Microsoft
Paint.NET
Serif
Yahoo
CyberShift
Saba
Softscape
Sonar6
Ariba
Yahoo!
Quadrem
Elemica
Kinaxis
CCC
DCC
SCM
Cost Management
Order Entry
Product Configurator
Bills of Material Engineering
Claim Processing
Inventory
Manufacturing Projects
Quality Control
Business
Education
Entertainment
Games
Lifestyle
Music
Navigation
News
Photo & Video
Productivity
Reference
Social Networking
Sport
Travel
Utilities
every 60 seconds
400,710 ads requests
2000 lyrics played on Tunewiki
1,500 pings sent on PingMe
34,597 people are using Zinio
208,333 minutes Angry Birds played
23,148 apps downloaded
Unisys
Burroughs
Hitachi
NEC Bull
Fijitsu
ADP VirtualEdge
Cornerstone onDemand
CyberShift
Workbrain
Kenexa Saba
Softscape
Sonar6
SuccessFactors
Taleo
Workday
Workscape
Exact Online
FinancialForce.com
Intacct NetSuite
SAP
NetSuite
Plex Systems
Cash Management
Accounts Receivable
Fixed Assets Costing
Billing
Time and Expense
Activity Management
Payroll
Training
Time & Attendance
Rostering Sales tracking &
Marketing
Commissions Service
Data Warehousing
98,000 tweets
Finance
box.net
TripIt
Zynga
Zynga
Baidu
Twitter Yammer
Atlassian
Atlassian
MobilieIron SmugMug
SmugMug
Atlassian
Amazon
Amazon iHandy
PingMe
PingMe
Associatedcontent
Flickr
Snapfish
YouTube
Answers.com
Tumblr.
Urban
Scribd.
Pandora
MobileFrame.com
Mixi
CYworld
Qzone
Renren
Yandex
Yandex
Heroku
RightScale
New Relic
AppFog
Bromium
Splunk
CloudSigma
cloudability
kaggle
nebula
Parse
ScaleXtreme
SolidFire
Zillabyte
dotCloud
BeyondCore
Mozy
Viber
Fring Toggl
MailChimp
Quickbooks
Hootsuite
Foursquare
buzzd
Dragon Diction eBay
SuperCam
UPS Mobile
Fed Ex Mobile
Scanner Pro
DocuSign
HP ePrint
iSchedule
Khan Academy
BrainPOP
myHomework
Cookie Doodle
Ah! Fasion Girl
Mainframe
• More Information
• New Business Opportunities
• New Leaders
New technology everywhere…
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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17 TO 22 YEARS AGO
• Predictable workloads
• Physical resources
• Big IT budgets
• Limited analytics
Legacy Storage Must Change…
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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• Unpredictability
• Virtualization & ITaaS
• Shifting OpEx / CapEx
• Information assets
TODAY
• Unpredictability
• Virtualization & ITaaS
• Shifting OpEx / CapEx
• Extend information value
Legacy Storage Must Change
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Changing the storage industry: HP Converged Storage
Converged management orchestration Choreograph across servers, networks, and storage
to lower OpEx and accelerate service delivery
Scale-out and federated software
Non-disruptive data growth and mobility between
systems for more efficient storage building blocks
Built on Industry standard based platforms Increase storage performance and density with platform integration on ProLiant and BladeSystem
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Ready to help wherever you are in the journey
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OPTIMIZE Traditional Datacenter
BUILD Converged Datacenter
ACCELERATE Business Solutions
CONVERGED STORAGE
CONVERGED SYSTEMS & SERVICES
ESTABLISHED PLATFORMS
MSA | EVA | XP | Tape 3PAR | StoreOnce | LeftHand | IBRIX CloudSystem | VirtualSystem
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Key Technologies: HP 3PAR and StoreOnce
Common technology from midrange to high-end so you can do far more… with much less!
Simple | Efficient | Agile
ONE Data Protection architecture
Modern storage architecture
HP 3PAR
HP StoreOnce
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Gartner recognizes the HP Storage vision
Magic Quadrant for Midrange and High-End Modular Disk Arrays
Published: 17 November 2011 Analyst(s): Roger W. Cox, Pushan Rinnen, Stanley Zaffos, Jimmie Chang. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from HP. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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HP Storage is winning
• 100%+ YoY growth average for the last 4 quarters. Beating the market
• 3PAR is the fastest growing high-end platform in the market and HP’s largest disk array product line.
• Welcome to hundreds of former EMC & NetApp customers
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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What’s next for Converged Storage?
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Convergence-driven innovations in Solid State Disk
Existing leadership
• HP 3PAR Storage: First high-end array with sub-LUN auto tiering to SSD
• HP LeftHand P4900: All-SSD scale-out SAN for small/medium businesses
• HP LeftHand Virtual SAN Appliance: Industry’s first software-only SAN delivers shared access to SSD for VM environments
New today
• HP 3PAR All SSD Array: 512 SSDs per array for dramatic $/IO and power savings
On the horizon
• Server-Storage collaborative caching
• Highly optimized all flash Converged Storage
• Memristor technology from HP Labs
SSD JBOD IO Accel. VMA 3PAR
Individual SSD Components
Hybrid Solutions with Advanced Data Services
LeftHand
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Transforming user experience with Converged Management
Visibility Proactive monitoring and alerting for performance, capacity, and resiliency
Control Data movement, provisioning, and problem resolution from any device or location
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Information has Changed: Unstructured Data
Unstructured data accounts for 90% of the information in the world today
Legacy databases are built for processing structured data (10% of information)
Legacy file systems were not built for massive scale
Challenges facing organizations:
• Extreme data growth causing cost pressure
• Information is trapped in silos throughout the enterprise
“Through 2015, organizations integrating high-value, diverse, new information types and sources into a coherent information management infrastructure will outperform their industry peers financially by more than 20%.”
Amount Growth
Unstructured 90% 62%
Standard 10% 22%
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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World’s fastest Hadoop performance - 3.8 x faster than competition
New for Big Data: HP AppSystem for Apache Hadoop
NDA until June 5, 2012, 11:00 am PT
New Solution • Turnkey Converged Infrastructure
of HW, SW and management delivered from HP factory
• Unique Cluster Manager with Push-button deployment and 3-D performance visualization tools
• Integration with Vertica Analytics Platform
• Open approach with support for - Cloudera, Hortonworks, MapR
Addressing big issues Hadoop is:
• Difficult to deploy and manage
• Understood by few
• Difficult to extract value and generate insight
Delivering big value
• Simplify and speed deployment: >800 nodes in 30 minutes
• See and optimize performance in real-time
• Scale seamlessly to 1000’s nodes with built in resiliency and fault tolerance
• Real-Time Analytics with Vertica 6.0
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Build your roadmap to Big Data
Complete Solutions for Big Data
New Services
• HP Big Data Strategy Workshop
• HP Roadmap Service for Hadoop™
Addressing big issues
• Lack of understanding the Big Data landscape and ability to build a long term strategy
• Determine when and how Big Data needs to be protected, archived, and secured
• Avoid false starts due to limited Hadoop expertise
Delivering big value
• Proven experience
• Executable Roadmap with recommended investments, timeline, & risk mitigation
• Accelerate strategies to produce meaning and understanding with Vertica and Autonomy
Variety
Value Velocity
Volume
NDA until June 5, 2012, 11:00 am PT
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
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Standardise and consolidate
Virtualise and automate
Self service applications with full lifecycle management
Self service infrastructure
Converged Cloud – Becoming a service broker in a hybrid environment
Step-by-step or fast track
Choose your cloud journey
Fast-track: HP Converged Systems
HP Converged Infrastructure – the foundation for Converged Cloud
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Thank you!
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