Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
One answer is …… Enterprise Gamification
Sales field
Jaume Juan [email protected] www.apesoft.com @jaumejuan
the untapped “competing” gen.
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Plan-B experience
2 tickets for a great Music Festival
iPad Mini
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Formula 1
Pirates
Far West
Realities
Ninjas Sailing
Synchro
Misses & Tops
Jaume Juan [email protected] www.apesoft.com @jaumejuan
EQUIPO: CENTRO
Obj:Real
Falta
# Jugador Valor1 A. Rodaballo 75,23%
2 M. Mart ínez 72,15%
Reto Activo EQUIPOS 3 C. Escobar 68,12%
…
6 J. Pérez 59,45%
7 S. Mañana 53,20%
(Premio Directo) 8 D. Torres 47,78%
70,00%53,37%
16,63%
Alcanzar distribución
70% Mega-Active en
Mayo-Sep
Obj:Real
Falta
# Jugador Valor1 LEGANES 245.122
2 ALCALÁ 1 237.921
Reto Activo COLECTIVO 3 CLÍNICA 30 232.279
…
22 CLÍNICA 15 110.114
24 MORATALAZ 109.821
(Premio Directo) 24 DENIA 105.100
Vender 3M€ acum en
Q1
3.000.0002.156.921
843.079
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Beauty
Industry Dental Franchise
Hotels
Car Rental
5 Customer Stories
Jaume Juan [email protected] www.apesoft.com @jaumejuan
An well known cosmetics manufacturer with a renowned brand.
His team of 139 business developers located in 80 centers of El Corte Ingles compete for "Miss Excellence". They should be good at some indicators such as sales, product sales or CRM contacts.
Beauty
Game Details
Players 139 business developers
Theme Miss Excellence
KPIs % Sales vs Target, % Product Serum Growth, % Product Lifting Growth, CRM new contacts/ Units sold
Challenges Top 20 adelgazante sales, Top 30 Multi-active Sales, top 10 make-up Sales
Awards Based on pseudo-cash
Jaume Juan [email protected] www.apesoft.com @jaumejuan
A Hotel Group with presence in more tan 20 countries.
Every Hotel Manager is a famous pirate. They compete to enhance customer satisfaction, in-house sales and customer costs
Game Details
Players 30
Theme Pirates
KPIs % Trip Advisor index, % In-house sales vs target, COC
Challenges Top 10 upgrade sales, top 20 Spa sales, top 30 local experiences sales
Awards Based on experience packs, tickets for exclusive Shows, and uncommon Trips.
Hotels
Jaume Juan [email protected] www.apesoft.com @jaumejuan
The world leader in car rentals gamify its Corporate Sales Team.
Players are formula 1 drivers competing to outperform in sales KPIs and to decrease Days in Sales Outstanding (DSO)
Car rentals
Game Details
Players 20 Sales Reps
Theme Fórmula 1
KPIs % Sales vs Target, % Revenue per Day vs Target, % new Customer Acquisition vs Target, DSO
Challenges Top 7 Medium Term Rentals, Top 5 Van Rentals
Awards Based on experience Packs, Trips and electronics
Jaume Juan [email protected] www.apesoft.com @jaumejuan
Industry leader in automation, robotics and power technologies, makes compete their financial controllers to decrease the Net Operating Working Capital (NOWC).
67 business units with their Financial Controllers in 15 EMEA countries compete to enhance some KPIs related to NOWC, such as DSO, DIH and better inventory management.
IndustryGame Details
Players 67 Business Unit Financial Controllers
Theme No theme
KPIs DSO, % Inventory Reduction, DIH, % NOWC
Challenges Enhance Ageing, Overdues, Cash on Hand
Awards Electronics: pocket HD, ebook readers, Tablets, …
Jaume Juan [email protected] www.apesoft.com @jaumejuan
One of the leaders in dental franchises in Spain with almost 60 centers competing to enhance sales KPIs.Each center has two players that compete together as a team against other centers: the Manager and the Receptionist.Each Center is a musical band competing in a Ficticious Reality game called “The Music”. The first Stage is related to Castings, the second will be the Game Show
Dental Franchise
Game Details
Players 120 players in 60 centers: Managersand receptionists
Theme Reality – Musical Game Show
KPIs % Sales vs Target, % High Margin Products vs Target, % Execution
Challenges Increase average Price per customerDecrease operational costsPromote specific financing options
Awards Experience Packs and Electronics
Jaume Juan [email protected] www.apesoft.com @jaumejuan
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