A Charity Fundraiser Benefit ing
“The movies are l ike a machine that generates empathy. I t lets you understand a l i tt le bit more about different hopes, aspirations, dreams and fears. I t helps us to identify with the people who are sharing this journey with us.”
- Roger Ebert
11.15.18
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 1
DETAILS
Who
What
When
Where
Why
How
Capacity
The SAG-AFTRA Foundation Presents Game Changers: An Outdoor Screening Series
Four summer nights of outdoor screenings, featuring pre-screening, moderated Q&A’s with talent associated with each of the films.
June 27-30
TBA Hollywood Venue
In celebration of cinema’s ability to spark discussions that ultimately expand the boundaries and quality of human experience,
the SAG-AFTRA Foundation will present “Game Changers”, an outdoor screening series, featuring a collection of films that have
pushed the cultural conversation and/or changed the scope of movie-making itself.
The SAG-AFTRA Foundation will leverage its partnerships with talent and studios to replicate its Conversations performers
series, which is normally reserved for SAG-AFTRA members.
1,200 per night
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 2
We will narrow this list to a collection of four films in 2019. Selections will be based on the availability of the films, and the availability of the talent associated with each. Possible selections include:
Avatar (2009)
Batman (1989)
Chinatown (1974)
Do the Right Thing (1989)
Fargo (1996)
L.A. Confidential (1997)
The Matrix (1999)
Nine to Five (1980)
Pulp Fiction (1994)
Toy Story (1995)
West Side Story (1961)
Stranger Things (streaming content debuting in 2016)
Avatar
Fargo
The Matrix
Toy Story
Batman
Stranger ThingsWest Side Story
Pulp Fiction
prospective films
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 3
Branding in all print advertisements
Branding on theater digital kiosk (1m+ impressions)
Ability to play :30 second brand spot
Branding in Game Changer Pre-screening video spot
Company Gobo
Logo on Step & Repeat
Tickets per night
Branding in email blast sent to 70,000 SAG-AFTRA Members
Inclusion in Press Release
Acknowledgment on SAG-AFTRA Foundation Sponsor page
Mutually agreed upon social media exposure
Verbal recognition
Branding on on-site signage
Sponsorship Benefits
x
x
Nightly
x
x
x
6
x
x
x
x
x
Logo
x
x
6
x
x
x
x
Logo
Sponsored Night
x
6
x
x
x
x
Logo
x
4
x
Logo
x
2
x
Listing
Co-Presenting Sponsor$50,000 (Limit 2)
Community Underwriter$25,000
Night Sponsor$15,000
Supporting Sponsor$10,000
Local Sponsor$5,000
sponsorships
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 4
Owned Media
Earned Media
Paid Media
- Foundation home page save-the-date
- E-blasts and banner ads to Foundation email list of 17,000 members
- Content announcement, pre-sale alerts to Union, Foundation email lists (87,000+ subscribers)
- Full price ticket sales ads (Twitter, Instagram, Facebook)
Repost, retweet to SAG-AFTRA, SAG Awards Instagram, Twitter followers
- Press releases to media outlet distribution list
- Air Foundation-produced actor interview PSA’s
- Ad placement - Los Angeles magazine
- LA Times, LA Weekly calendars placement
- Hospitality partner cross-promotions
marketing and promotional outreach
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 5
The Foundation Has Given to SAG-AFTRA Artists Since 1985
Assistance
Storyline Online®
100% Of every dollar donated goes directly to SAG-AFTRA artists in need
$11 million Granted in emergency financial assistance and catastrophic health funds to families in need (sagaftra.foundation/assistance)
$8 million Awarded in scholarships to SAG-AFTRA artists and their dependents (sagaftra.foundation/scholarship)
6 million+ Video views every month on Storyline Online
200 million+ Lifetime views on Storyline Online
A vital safety net and leg up for SAG-AFTRA artists and their families
An Emmy® nominated children’s literacy website featuring celebrated actors reading award-winning children’s books alongside creatively animated illustrations, bringing a love of reading into classrooms and homes worldwide
Dig deep into the acting process, learn the business, gain inspiration and preserve the history of the craft
State-of-the-art centers and facilities offer free tools, technology and instruction on both coasts
Career-Building Programs
Centers and Facilities
7,600 Casting Access workshops, The Business panels, Conversations screenings/Q&As,
career retrospectives, voiceover workshops and computer classes were offered for free
300,000+ SAG-AFTRA artists attended free programs in Los Angeles, New York and nationwide
2 million+ Total video views of recorded panels, Q&As and career retrospectives (sagaftra.foundation/video-gallery)
Los Angeles5757 Wilshire Blvd., Mezzanine Los Angeles, CA 90036
SAG-AFTRA Foundation Screening Room
Don LaFontaine Voiceover Lab
Classroom
New York 1900 Broadway, 5th Floor New York, NY 10023
Robin Williams Center for Entertainment and Media Screening Room (located at 8th & 54th St.)
Entertainment Industry Foundation Voiceover Lab
Computer Lab
Classroom
about the foundation
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 6
Mission
SAG-AFTRA Foundation Actors Council
SAG-AFTRA Foundation Board of Directors
Vision
The SAG-AFTRA Foundation provides vital assistance and educational programming to the professionals of
SAG-AFTRA while serving the public at large through its signature children’s literacy program.
The Actors’ Council is made up of esteemed actors and artists who champion the work of the SAG-AFTRA Foundation. The Council generates awareness and support for the Foundation’s no-cost programs and resources offered to SAG-AFTRA artists and families, as well as its global children’s literacy program.
We envision a world where all artists can realize their dreams and children are empowered to create their own.
Annette Bening
Cate Blanchett
Jessica Chastain
George Clooney
Bryan Cranston
Penélope Cruz
Matt Damon
Viola Davis
Robert Downey Jr.
Jane Fonda
Harrison Ford
Morgan Freeman
Tony Goldwyn
Tom Hanks
Dustin Hoffman
Allison Janney
Eva Longoria
Julia Louis-Dreyfus
Matthew McConaughey
Helen Mirren
Edward Norton
Mark Ruffalo
Kerry Washington
JoBeth Williams,President
Pamela Reed, First Vice President
Sharon Lawrence,Second Vice President
Cyd Wilson,Executive Director
Rebecca Damon,Third Vice President
Maureen Donnelly,Treasurer
Abby Dylan,Secretary
Gabrielle Carteris
Jason George
Dulé Hill
Bill Immerman
Jon Joyce
Jim Kerr
Clyde Kusatsu
John McGuire
Stacey Mooradian
Arianna Ozzanto
Nancy Sellers
Jack Speer
David White
Eileen Willenborg
about the foundation
CHANGERSGAME
A n o u t d o o r s c r e e n i n g s e r i e s
P A G E 7
Kevin ConnellSAG-AFTRA Foundation Director of Corporate Relations
323.549.6426
contact
Top Related