Airbnb | Seattle
By Christine
Where Traveling Meets Living
Data Sets
Seattle, WashingtonAirbnb Listings 2016
City of Seattle Demographic 2010
What variables influence price?
Hypothesis:
For Demographics: If there are more gen x / gen y present in a region, then the price for listings will rise.
For Reviews: If there are more reviews for a listing, then the price for a listing will rise.
Listings in the Seattle Area
Listings in the Seattle Area
DEMOGRAPHICS
Total Listings: 3818
1. Downtown - 530 Listings-Avg. Price 154.41
2. Central - 369 Listings- Avg. Price 128.34
3. Magnolia/ Queen Anne - 367 Listings-avg. price 159.20
Listings by neighborhood and price
Age Bins by Percentage of Population by Neighborhood
Demographic by Price Statistics
Analysis of price by demographic
Hypothesis: Incorrect
Evidence : Weak
R-Squared : explains 53.21% of the variation of outcomes around the mean.
Price of Airbnb listings
Presence of Gen X and Gen Y Decreased Price
Presence of Gen z, baby boomers, and silent increased price
Reviews
Panes Line Coefficients
Row Column p-value DF Term Value StdErr t-value p-value
Number Of Reviews
Price < 0.0001 140758 Price -0.0553620.0010769
-51.4085 < 0.0001
intercept 29.6654 0.170649 173.838 < 0.0001
trend lines:
Review by price Statistics
Analysis on price by reviews slide
Hypothesis: Incorrect
Rather the price of the listing could potentially be a contributing factor to determine the amount of reviews a listing receives.
Evidence: Fairly Strong
R-Squared: Explains very little of the Variation of outcome around mean
Next StepsFor Demographics:
- Overgeneralization of areas that individually would otherwise be significantly different.
- Recent demographics data
For reviews:
-Consider outliers that may skew data for reviews
-Account for age of listings and the amount of reviews
Q & a
Extra slides
Q & A
1. Capitol Hill %14.85
Total Listings: 3818
Listings per Neighborhood Group
2. Downtown %13.38
3. Central %9.66
4. Queen anne %7.73
5. Ballard %6.02
HOW DOES THIS KNOWLEDGE BENEFIT AIRBNBPOTENTIAL SOLUTIONS
Airbnb already well established amongst millennials, because the company is built on the idea of designing for trust, maybe reach/attract a larger demographic.
AVAILABILITY 365
LISTINGS PER NEIGHBOURHOOD
ROOM TYPE and NEIGHBORHOOD
Total Listings: 3818
1. Broadway
SUPPLY & DEMAND
Supply of Airbnb listings
Demand for Airbnb listings
Demand for Airbnb listings
Supply of Airbnb listings
Demand for Airbnb listings
Supply of Airbnb listings