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10TH ANNIVERSARY
EVENT
2 Furnitalia, the Philippines’ premier luxury Italian furniture store, celebrated its 10th anniversary with a grand bash, inviting its top principals from Molteni & C, Cassina, Georgetti, Poltrona Frau, and more. I came up with the name “Decennio”, which is 10th in Italian and sounds like design. I wrote the invitations and brochure, as well as the event program and script.
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FURNITALIA
DECENNIO PARTY HOST SCRIPT
(6:50PM) PRELUDE ANNOUNCEMENT OF START OF PROGRAM
ANNOUNCED
ON MIC.
LADIES AND GENTLEMEN, THE PROGRAM WILL START IN 10 MINUTES AT THE 1ST LEVEL
STAIRWAY. THANK YOU.
(7:00PM) PART I INTRODUCTION AND OPENING REMARKS
JOHNNY
LITTON:
GOOD EVENING. DISTINGUISHED GUESTS, LADIES AND GENTLEMEN, THANK YOU ALL
FOR GRACING US TONIGHT WITH YOUR PRESENCE. MANY OF YOU MAY REMEMBER ME, BUT IF NOT, LET ME INTRODUCE MYSELF. I AM JOHNNY LITTON, AND I WILL BE YOUR
HOST FOR THIS EVENING, ALONG WITH MY VERY TALENTED AND BEAUTIFUL NIECE,
MS. ISSA LITTON!
ISSA
LITTON:
YES, THANK YOU, UNCLE JOHNNY! GOOD EVENING EVERYBODY, AND WELCOME TO
FURNITALIA’S BIGGEST-EVER PARTY TO CELEBRATE ITS LANDMARK TENTH
ANNIVERSARY! IF YOU MAY NOTICE ON YOUR INVITATIONS, THE NAME OF THIS PARTY IS CALLED “DECENNIO”. UNCLE JOHNNY, DO YOU KNOW WHY IT’S CALLED
“DECENNIO?”
JOHNNY
LITTON:
I ASSUME IT’S BECAUSE FURNITALIA IS KNOWN AS THE EXCLUSIVE PURVEYOR OF THE MOST PRESTIGIOUS DESIGNER FURNITURE FROM ITALY?
ISSA
LITTON:
VERY CLOSE, UNCLE JOHNNY! IT’S CALLED “DECENNIO” NOT JUST BECAUSE OF
FURNITALIA’S FOCUS ON DESIGNER FURNITURE, BUT ALSO BECAUSE “DECENNIO” IN
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ITALIAN MEANS “DECADE”, WHICH IS THE REASON WHY WE’RE CELEBRATING
TONIGHT!
JOHNNY
LITTON:
THAT’S RIGHT, ISSA! CELEBRATING 10 YEARS OF OPERATIONS IS AN ACHIEVEMENT FOR ANY BUSINESS, BUT MORESO FOR FURNITALIA, SINCE WHEN THEY STARTED,
THERE HAD NEVER BEEN A STORE IN THE PHILIPPINES THAT CATERED EXCLUSIVELY
IN MODERN CONTEMPORARY ITALIAN FURNITURE.
ISSA
LITTON:
YES, FOR MANY FURNITALIA WAS THE FIRST STORE THAT EXPOSED THE PHILIPPINE MARKET TO THE TOP ITALIAN BRANDS. BY CREATING AWARENESS AND DEMAND,
FURNITALIA LED THE WAY IN GROWING THE MARKET FOR DESIGNER FURNITURE. AND
EVEN TODAY, AMID INCREASING COMPETITION, FURNITALIA REMAINS THE PREEMINENT DESTINATION FOR THE BEST AND MOST EXCLUSIVE ITALIAN
FURNISHINGS.
JOHNNY
LITTON:
WE COULD GO ON AND ON, BUT I THINK IT WOULD BE BETTER IF WE LET OUR LOVELY AND GRACIOUS HOSTESS DO THE TALKING. LADIES AND GENTLEMEN, TO DELIVER THE
EVENING’S OPENING REMARKS, PLEASE GIVE A WARM WELCOME TO FURNITALIA’S
OWNER, MANAGING DIRECTOR, AND DRIVING FORCE, MY GOOD FRIEND, MRS. FLORENCE KO!
OPENING
REMARKS
FLORENCE KO
MRS. FLORENCE KO DELIVERS HER OPENING REMARKS
PART II KEYNOTE SPEECH
JOHNNY
LITTON:
THANK YOU, MRS. FLORENCE, FOR THAT VERY INSPIRING AND WONDERFUL SPEECH!
NOW, ISSA, LET ME ASK YOU, WHAT COMES TO YOUR MIND WHEN YOU THINK OF
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ITALIAN CONTEMPORARY FURNITURE?
ISSA
LITTON:
WELL UNCLE JOHNNY, FOR ME WHAT STRUCK ME THE MOST WAS ITS BEAUTY AND
ELEGANT DESIGN. ITALIAN FURNITURE IS KNOWN FOR INNOVATION AND CREATING NEW LOOKS, SHAPES, AND FORMS THAT BECOME THE NEXT WORLDWIDE STANDARDS
OF STYLE AND SOPHISTICATION.
JOHNNY
LITTON:
WELL SAID, ISSA! I AGREE WITH YOU, BUT FOR ME PERSONALLY ITALIAN FURNITURE IS
ALL ABOUT BESPOKE CRAFTSMANSHIP AND ATTENTION TO DETAIL, AND USING THE FINEST MATERIALS TO GET THE BEST QUALITY. YOU CAN REALLY SEE AND FEEL THE
DIFFERENCE OF AN ITALIAN-MADE PIECE OF FURNITURE.
ISSA
LITTON:
WELL, I DON’T THINK WE DISAGREE AT ALL, UNCLE JOHNNY. AND I THINK THAT WE CAN BOTH AGREE THAT FURNITALIA HAS BEEN A BIG FACTOR IN BUILDING
RECOGNITION AND PRESTIGE FOR ITALIAN FURNITURE HERE IN THE PHILIPPINES.
JOHNNY
LITTON:
I WHOLEHEARTEDLY CONCUR, ISSA, AND I THINK OUR NEXT SPEAKER TONIGHT WOULD SAY THE SAME. LADIES AND GENTLEMEN, TO DELIVER HIS KEYNOTE SPEECH,
PLEASE WELCOME TO THE STAGE OUR GUEST OF HONOR, THE ITALIAN AMBASSADOR
TO THE PHILIPPINES, HIS EXCELLENCY LUCA FORNARI!
KEYNOTE
SPEECH
LUCA
FORNARI
AMBASSADOR FORNARI DELIVERS HIS KEYNOTE SPEECH
PART III INTRO OF ITALIAN REPS
ISSA
LITTON:
THANK YOU, AMBASSADOR FORNARI, FOR YOUR ENLIGHTENING WORDS. MAY WE ASK
HIS EXCELLENCY TO PLEASE REMAIN FOR THE EVENING’S TOAST.
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NOW, UNCLE JOHNNY, FURNITALIA IS FAVORED FOR ITS AMAZING SELECTION OF THE
MOST FAMOUS NAMES IN ITALIAN FURNITURE, SO I THINK IT’S ABOUT TIME WE
INTRODUCE OUR AUDIENCE TO SOME OF THEM.
JOHNNY
LITTON:
YOU’RE RIGHT, ISSA. FOR ITS LANDMARK 10TH ANNIVERSARY, FURNITALIA HAS
GRACIOUSLY INVITED REPRESENTATIVES OF THE TOP ITALIAN FURNITURE COMPANIES
TO COME JOIN OUR CELEBRATION TONIGHT. WE ARE VERY PLEASED THAT THEY HAVE
SUPPORTED US AND COME ALL THE WAY HERE TO BE WITH US, TO ENJOY OUR HOSPITALITY AND GIVE US THEIR VERY UNIQUE AND PERSONAL PERSPECTIVE OF
THEIR BRANDS.
SO WITHOUT FURTHER ADO, ISSA IF YOU PLEASE?
ISSA
LITTON:
YES THANK YOU, UNCLE JOHNNY.
LADIES AND GENTLEMEN, ON BEHALF OF FURNITALIA, IT IS MY PLEASURE AND
PRIVILEGE TO INTRODUCE TO YOU OUR ESTEEMED GUESTS FROM ITALY. WHEN I CALL
YOUR NAME, WE INVITE YOU TO COME JOIN US HERE FOR THE TOAST. [HOST WILL GESTURE TO REPRESENTATIVE AS SHE CALLS THEM]
FROM MOLTENI & C, [POSITION] [NAME].
FROM GIORGETTI, POSITION] [NAME].
FROM POLTRONA FRAU, POSITION] [NAME].
FROM CASSINA, POSITION] [NAME].
FROM PENTA, POSITION] [NAME].
WE ALSO HAVE OUR FRIENDS
FROM FLEXFORM, [POSITION] [NAME].
FROM FIAM, [POSITION] [NAME].
AND LAST BUT NOT LEAST, FROM MOBILIDEA, [POSITION] [NAME].
LADIES AND GENTLEMEN, PLEASE JOIN ME IN WELCOMING FURNITALIA’S BRAND
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PARTNERS WITH A WARM ROUND OF APPLAUSE!
[APPLAUSE]
PART IV TOAST
JOHNNY
LITTON:
THANK YOU, ISSA. MAY WE NOW CALL ON THE OWNERS OF FURNITALIA, MR. AND MRS.
WILLIAM AND FLORENCE KO, TO JOIN THE AMBASSADOR AND OUR ITALIAN GUESTS FOR THE TOAST?
[JOHNNY AND ISSA LITTON, WILLIAM AND FLORENCE KO, AMBASSADOR FORNARI AND
THE ITALIAN BRAND PARTNERS EACH GET A GLASS OF WINE FOR THE TOAST]
LEADER OF
TOAST:
A TOAST, TO FURNITALIA’S 10TH ANNIVERSARY, TO CONTINUED FRIENDSHIP BETWEEN
ITALY AND THE PHILIPPINES, AND LA DOLCE VITA FOR ONE AND ALL!
REPLY BY ALL
SALUTE!!
PART V START OF COCKTAILS
JOHNNY
LITTON:
LADIES AND GENTLEMEN, FOR FURNITALIA’S 10TH ANNIVERSARY PARTY, WE HAVE PREPARED A SPECIAL EXPERIENCE FOR OUR GUESTS. WITHIN THE GROUND FLOOR,
MEZZANINE, AND SECOND FLOOR THERE WILL BE VARIOUS FURNITURE SHOWCASES
OF MANY OF FURNITALIA’S MOST CELEBRATED BRANDS. WE INVITE OUR GUESTS TO VISIT ALL THREE LEVELS TO DISCOVER THE MANY FINE PIECES OF ITALIAN FURNITURE
THAT FURNITALIA HAS TO OFFER.
ISSA
LITTON:
YES, UNCLE JOHNNY. OUR ITALIAN REPRESENTATIVES WILL ALSO BE ON HAND AT THE SHOWCASES TO TALK TO GUESTS AND HELP THEM APPRECIATE ALL THE
QUALITIES AND FEATURES OF THEIR BRAND’S SELECTION OF FURNITURE.
ASIDE FROM THE SHOWCASES THERE WILL ALSO BE VARIOUS BANQUET STATIONS ON
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ALL LEVELS WHERE GUESTS CAN ENJOY A VARIETY OF SUMPTUOUS CUISINE AND
BEVERAGES, COURTESY OF OUR AMAZING CATERER MS. MARGARITA FORES AND
CIBO RESTAURANT!
JOHNNY
LITTON:
AND FOR ENTERTAINMENT, WE ARE VERY PLEASED TO TELL YOU THAT THE VERY
BEAUTIFUL AND SEXY ACTRESS SOLENN HEUSSAF WILL BE SHOWING US ONE OF HER
MANY OTHER TALENTS AS SHE SINGS FOR US TONIGHT AT THE SECOND LEVEL.
ISSA
LITTON:
BUT BEFORE YOU GO OFF TO VISIT THE SHOWCASES, WE WOULD JUST LIKE TO MENTION THAT NO ONE WILL GO HOME EMPTY-HANDED TONIGHT.
AN HOUR FROM NOW THERE WILL BE A SPECIAL RAFFLE WHEREIN TWO LUCKY GUESTS WILL WIN [BLANK] AND [BLANK], COURTESY OF [SUMMIT MEDIA].
NOT ONLY THAT, ALL GUESTS WILL RECEIVE A SPECIAL FURNITALIA DECENNIO SOUVENIR TO HELP MAKE THIS NIGHT AN EVENT TO REMEMBER.
JOHNNY
LITTON:
OUTSTANDING NEWS, ISSA! SO WITHOUT FURTHER ADO, LADIES AND GENTLEMEN,
YOU MAY GO AROUND THE BUILDING TO SAMPLE THE CUISINE AND VIEW THE FURNITURE, JUST BE BACK HERE AFTER AN HOUR FOR THE RAFFLE!
START OF
VIEWING
GUESTS ROAM AND MINGLE IN FURNITALIA’S 3 LEVELS, VIEWING THE SHOWCASES,
SAMPLING THE CUISINE, AND ENJOYING THE ENTERTAINMENT.
(9:30PM) PART VI RAFFLE, END OF PROGRAM, AFTERPARTY
ISSA
LITTON:
LADIES AND GENTLEMEN, IT IS NOW TIME FOR US TO ANNOUNCE THE WINNERS OF OUR 10TH ANNIVERSARY RAFFLE!
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JOHNNY
LITTON:
YES, ISSA.. WE WILL HAVE TWO LUCKY WINNERS TONIGHT FOR THE RAFFLE.
THE FIRST WINNER OF A [BLANK] COURTESY OF [SUMMIT MEDIA] IS NONE OTHER THAN ____________________! [WAIT FOR WINNER TO COME ONSTAGE AND COLLECT PRIZE]
THE SECOND WINNER OF A [BLANK] ALSO COURTESY OF [SUMMIT MEDIA] IS THE VERY LUCKY _______________! [WAIT FOR WINNER TO COME ONSTAGE AND COLLECT PRIZE]
CONGRATULATIONS TO BOTH OUR WINNERS!
ISSA
LITTON:
LADIES AND GENTLEMEN, WE HAVE COME TO THE END OF OUR PROGRAM. BUT DON’T WORRY AS THE AFTERPARTY WILL CONTINUE ON AS WE HAVE THE AMAZING RHYTHM
METHOD BAND AT THE MEZZANINE TO PROVIDE MUSIC AND ENTERTAINMENT FOR THE
REMAINDER OF THE EVENING. AND PLEASE DON’T FORGET THAT ALL GUESTS WILL EACH RECEIVE A FURNITALIA DECENNIO SOUVENIR, WHICH YOU CAN GET AT THE
REGISTRATION BOOTH.
JOHNNY
LITTON:
YES, PLEASE STAY FOR THE AFTERPARTY! THIS IS JOHNNY LITTON AND ON BEHALF OF MY NIECE ISSA AND OUR GRACIOUS HOST MRS. FLORENCE KO, THANK YOU FOR
JOINING US IN OUR GRAND CELEBRATION OF FURNITALIA’S 10TH ANNIVERSARY!
LADIES AND GENTLEMEN, GOOD NIGHT AND LET’S PARTY!
END OF PROGRAM